To build a case for change, Pfizer's CFO initiated a benchmarking survey to determine exactly how his organization stacked up against the other leading finance organizations.
The purpose of the benchmarking survey was to secure bragging rights for Pfizer.
mnli hypothesis: The purpose of the benchmarking survey was to secure bragging rights for Pfizer. premise: To build a case for change, Pfizer's CFO initiated a benchmarking survey to determine exactly how his organization stacked up against the other leading finance organizations.