Print publications have no clear idea of how many people read each copy of their publication and, conversely, how many individual pages of any given copy go unread.
Printed publications have access to plenty of stats on individual page reads.
mnli hypothesis: Printed publications have access to plenty of stats on individual page reads. premise: Print publications have no clear idea of how many people read each copy of their publication and, conversely, how many individual pages of any given copy go unread.