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According to a recent member survey conducted by HyperStrike, a leading online fitness provider, a majority of people need help managing their workouts to ensure they stay motivated and on track to meet their personal goals.
SAN JOSE, Calif., April 10 -- Spring is here and summer is quickly approaching, spurring many Americans to shift their workouts into overdrive in order to look their best for bathing suit season. However, according to a recent member survey(1) conducted by HyperStrike, a leading online fitness provider, a majority of people need help managing their workouts to ensure they stay motivated and on track to meet their personal goals.
According to the survey, 75 percent of respondents attribute their motivation and dedication to reaching their health and fitness goals to the help of a "virtual trainer" or HyperStrike&apos;s online personalized workout program. Furthermore, 73 percent found HyperStrike&apos;s unique 3-D tutorial videos demonstrating proper technique for each exercise as an important element of their workout program, helping to keep motivation levels high.
"The results of the survey attest to the individual testimonials we have received from members who have had tremendous success using the online fitness program on our website," said Michael Greeves, HyperStrike CEO. "A well- organized program, professional instruction and the ability to track progress is important in keeping people motivated and on track. HyperStrike provides all of this at the fraction of the cost of a regular personal trainer."
Conducted by HyperStrike, an interactive online fitness service providing members with innovative individualized workouts, the survey was designed to quantify the effectiveness of online fitness resources -- an emerging trend in the industry for both consumers and personal trainers. Among members who have used HyperStrike for at least three months, 69 percent of respondents said they gained strength since beginning the HyperStrike personalized program, while 73 percent said they increased their overall endurance.
HyperStrike is dedicated to providing members a comprehensive fitness experience including, customized workouts to fit member&apos;s individual lifestyles, complete instruction and guidance to ensure proper technique, and helpful tools for staying motivated. The online service features more than 400 multi-angled exercise videos to demonstrate proper technique and highlight muscles worked. Three-, six-, and 12-month subscription packages are available for $29.95, $49.95 and $149.95(2) respectively, and include a personal fitness calendar to manage and journal progress, one-on-one coaching and e-mail support from certified personal trainers. Members can even download workouts to their mobile device and access more than 100 nutrition and fitness articles written by experts.
HyperStrike is an interactive online fitness service providing members with innovative individualized workouts developed by a team of world-class certified personal trainers. Utilizing cutting-edge 3-D video instruction and comprehensive training resources, HyperStrike empowers and motivates people exercising at health clubs and in home gyms to accelerate the achievement of their personal fitness goals. Founded in January 2006, HyperStrike has more than 35,000 members. For more information please visit http://www.hyperstrike.com/.
(1) The survey was conducted in March 2007. The survey sample consisted of more than 140 HyperStrike members - -- an equal mix of men and women, who joined the site to build strength, lose weight or both.
(2) One-on-one coaching and e-mail support from certified HyperStrike trainers is offered at different levels for six- and 12-month subscription packages. The six-month package offers two one-on-one phone coaching sessions with HyperStrike trainers and weekly e-mail coaching. The 12-month package offers 12 one-on-one phone coaching sessions and unlimited e-mail support.
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Therm-a-Rest, the Seattle-based industry leader in premium outdoor comfort, is proud to celebrate its second year sponsoring the 2012-13 Banff Mountain Film and Book Festival and North American Film Tour.
Seattle, U.S.A. â€” Therm-a-Rest, the Seattle-based industry leader in premium outdoor comfort, is proud to celebrate its second year sponsoring the 2012-13 Banff Mountain Film and Book Festival and North American Film Tour, which showcases the world&apos;s best outdoor films, books and photographs and inspires 150,000 outdoor enthusiasts through 300-plus tour screenings across the United States and Canada.
The 2012-13 Festival kicked off October 27 at the Banff Centre in Alberta, Canada, and will run through October 2013. This year&apos;s films, curated by the jury of the Banff Mountain Film Festival, take viewers to far-flung corners of the globe and to the limits of human endurance. They bring adventure and inspiration to outdoor enthusiasts, many of whom anxiously await the festival&apos;s regional visit year after year.
Sponsorship of the festival is a perfect fit for Therm-a-Rest, who invented the world&apos;s first portable and self-inflating mattress in 1972 and in 2013 launches an exciting new line of sleeping bags that offer a dramatically better night&apos;s sleep, allowing outdoor enthusiasts to be well-rested and get the most out of their adventures.
â€œWe are proud and honored to be part of the Banff Mountain Film and Book Festival, which represents the heart and soul of the active outdoor community,â€ said Mona West, marketing director for Therm-a-Rest. â€œIt brings to life the significant cultural and environmental movements happening around the world and connects us with writers, filmmakers and artists who let us live for a moment in the real world of awe-inspiring athletes and jaw-dropping expeditions.â€
In celebration of the Banff Mountain Film Festival and tour, Therm-a-Rest will give away one Antares 20 Â°F (-7 Â°C) sleeping bag (a US$349 value) to a lucky winner at select screenings. At just 1 lb. 15 oz. (890g), the 750+ fill goose down Antares bag is highly compressible and equipped with two patent-pending Synergy Link mattress connectors for a secure, more comfortable night&apos;s sleep.
Therm-a-Rest will also host a product display table at the festival in Banff and at a number of screenings on the tour, including the always-sold-out three-night screening in its hometown of Seattle, Washington, Nov. 28-30 at The Mountaineers Program Center. Attendees can preview the new Therm-a-Rest sleeping bags and talk with a representative. Details and updates will be available on the Therm-a-Rest Facebook page and Twitter feed.
Seattle-based Therm-a-Rest has been the market leader in premium outdoor comfort since its invention of the world&apos;s first self-inflating mattress in 1972. A commitment to providing inventive, long-lasting and reliable products has driven the expansion of the line into sleeping bags, air mattresses, closed-cell foam mattresses and seating solutions that reinvent the way people sleep outside. All Therm-a-RestÂ® mattresses are made in the Seattle, U.S.A. and Cork, Ireland manufacturing facilities. For more information, visit www.thermarest.com.
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