ตัวช่วยอย่างง่ายเท่าที่หาได้
เชิงอรรถและอ้างอิง

↑  "ศัพท์บัญญัติ ๔๐ สาขาวิชา สำนักงานราชบัณฑิตยสภา".{{cite web}}:  CS1 maint: url-status (ลิงก์) หมวดจิตวิทยา
↑  "ศัพท์บัญญัติอังกฤษ-ไทย, ไทย-อังกฤษ ฉบับราชบัณฑิตยสถาน (คอมพิวเตอร์) รุ่น ๑.๑", ให้ความหมายของ  availability  ว่า  "สภาพพร้อมใช้งาน"
↑  Phung, Albert (25 February 2009). "Behavioral Finance: Key Concept- Overreaction and Availability Bias". Investopedia. p. 10. สืบค้นเมื่อ 1 December 2013.
↑  Schwarz, Bless, Strack, Klumpp, Rittenauer-Schatka & Simons (1991). "Ease of retrieval as information: Another look at the availability heuristic". Journal of Personality and Social Psychology 61 (2): 195-202)
↑  Kahneman, Daniel; Tversky, Amos (September 1974). "Judgment under Uncertainty: Heuristics and Biases". Science 185: 1124-1131.
1 2 3 4 5 6 7 8 9  Tversky, A; Kahneman (1973). "Availability: A heuristic for judging frequency and probability" (PDF). Cognitive Psychology. 5 (1): 207–233. doi:10.1016/0010-0285(73)90033-9. สืบค้นเมื่อ 9 September 2014.[ลิงก์เสีย]
↑  Matlin, Margaret (2009). Cognition. Hoboken, NJ: John Wiley & Sons, Inc. p. 413. ISBN 978-0-470-08764-0.
↑  Kahneman, D; Tversky, A (January 1982). "The psychology of preferences". Scientific American. 246: 160–173. doi:10.1038/scientificamerican0182-160.
1 2 3  Schwarz, N; Strack, F.; Bless, H.; Klumpp, G.; Rittenauer-Schatka, H.; Simons, A. (1991). "Ease of retrieval as information: Another look at the availability heuristic". Journal of Personality and Social Psychology. 61 (2): 195–202. doi:10.1037/0022-3514.61.2.195.
↑  Chapman, L.J (1967). "Illusory correlation in observational report". Journal of Verbal Learning. 6: 151–155. doi:10.1016/s0022-5371(67)80066-5.
↑  MacLeod, C; Campbell, L. (1992). "Memory accessibility and probability of judgements:An experimental evaluation of the availability heuristic". Journal of Personality and Social Psychology. 63 (6): 890–902. doi:10.1037/0022-3514.63.6.890.
↑  Manis, Melvin; Shelder, J.; Jonides, J.; Nelson, N.E. (1993). "Availability Heuristic in Judgments of Set Size and Frequency of Occurrence". Journal of Personality and Social Psychology. 65 (3): 448–457. doi:10.1037/0022-3514.65.3.448.
↑  Esgate, Groome, A, D (2004). An Introduction to Applied Cognitive Psychology. Psychology Press. ISBN 1-84169-317-0.
↑  Folkes, Valerie S. (June 1988). "The Availability Heuristic and Perceived Risk". Journal of Consumer Research. 15 (1).
↑  Briñol, P; Petty, R.E; Tormala, Z.L. (2006). "The malleable meaning of subjective ease". Psychological Science. 17: 200–206. doi:10.1111/j.1467-9280.2006.01686.x.
↑  Read, J.D. (1995). "The availability heuristic in person identification: The sometimes misleading consequences of enhanced contextual information". Applied Cognitive Psychology. 9: 91–121. doi:10.1002/acp.2350090202.
↑  Riddle, Karen (2010). "Always on My Mind: Exploring How Frequent, Recent, and Vivid Television Portrayals Are Used in the Formation of Social Reality Judgments". Media Psychology. 13: 155–179. doi:10.1080/15213261003800140.
↑  Sjoberg, Lennart; Engelberg, E. (2010). "Risk Perception and Movies: A Study of Availability as a Factor in Risk Perception". Risk Analysis. 30 (1): 95–106. doi:10.1111/j.1539-6924.2009.01335.x.
↑  Heath, Linda; Acklin, M.; Wiley, K. (1991). "Cognitive heuristics and AIDS risk assessment among physicians". Journal of Applied Social Psychology. 21 (22): 1859–1867. doi:10.1111/j.1559-1816.1991.tb00509.x.
↑  Triplet, R.G (1992). "Discriminatory biases in the perception of illness: The application of availability and representativeness heuristics to the AIDS crisis". Basic and Applied Social Psychology. 13 (3): 303–322. doi:10.1207/s15324834basp1303_3.
1 2 3  Klinger, D; Kudryavtsev, A. (2010). "The availability heuristic and investors' reactions to company-specific events". The Journal of Behavioral Finance. 11 (50–65). doi:10.1080/15427561003591116.
↑  Lee, B; O'Brien, J.; Sivaramakrishnan, K. (2008). "An Analysis of Financial Analysts' Optimism in Long-term Growth Forecasts". The Journal of Behavioral Finance. 9: 171–184. doi:10.1080/15427560802341889.
↑  "Investors Should Beware The Role of 'Availability Bias'". Business Insider. Franklin Templeton Investments. 6 October 2012. สืบค้นเมื่อ 1 December 2013.
↑  Hayibor, S; Wasieleski, D.M. (2009). "Effects of the use of availability". Journal of Business Ethics. 84: 151–165. doi:10.1007/s10551-008-9690-7.
↑  Fox, Craig R. (July 2006). "The availability heuristic in the classroom: How soliciting more criticism can boost your course ratings" (PDF). Judgment and Decision Making. 1 (1): 86–90. สืบค้นเมื่อ 9 September 2014.
↑  Stalans, L.J (1993). "Citizens' crime stereotypes, biased recall, and punishment preferences in abstract cases". Law and Human Behavior. 17 (451–469). สืบค้นเมื่อ 9 September 2014.
↑  Diamond, S.S; Stalans, L.J (1989). "The myth of judicial leniency in sentencing". Behavioral Sciences & the Law. 7: 73–89. doi:10.1002/bsl.2370070106.
↑  DeTurck, M.A; Texter, L.A.; Harszlak, J.J. (1989). "Effects of information processing objectives on judgments of deception following perjury". Communication Research. 16 (3): 434–452. doi:10.1177/009365089016003006.
1 2  Levi, A; Pryor, J.B. (1987). "Use of the availability heuristic in probability estimates of future events: The effects of imagining outcomes versus imagining reasons". Organizational Behavior & Human Performance. 40 (2).
1 2  Wanke, M; Schwarz, N.; Bless, H. (1995). "The availability heuristic revisited: Experienced ease of retrieval in mundane frequency estimates". Acta Psychologica. 89: 83–90. doi:10.1016/0001-6918(93)e0072-a.
↑  Hulme, C; Roodenrys, S.; Brown, G.; Mercer, R. (1995). "The role of long-term memory mechanisms in memory span". British Journal of Psychology. 86 (4): 527–536. doi:10.1111/j.2044-8295.1995.tb02570.x.