인지부조화
참조

1 2 3 4 5  Festinger, L. (1957). A Theory of Cognitive Dissonance. California: Stanford University Press.
↑  김종재, 지식사회와 인간관계, 박영사(2013)
↑  로렌 슬레이터, 스키너의 심리상자 열기, pp 147-175.
↑  Harmon-Jones, Eddie, A Cognitive Dissonance Theory Perspective on Persuasion, in The Persuasion Handbook: Developments in Theory and Practice, James Price Dillard, Michael Pfau, eds. 2002. Thousand Oaks, CA: Sage Publications, p.101.
↑  Festinger, L.; Carlsmith, J.M. (1959). "Cognitive consequences of forced compliance". Journal of Abnormal and Social Psychology 58 (2): 203–210. doi:10.1037/h0041593.
↑  Aronson, E.; Carlsmith, J.M. (1963). "Effect of the severity of threat on the devaluation of forbidden behavior". Journal of Abnormal and Social Psychology 66 (6): 584–588. doi:10.1037/h0039901.
↑  Brehm, J. (1956). "Post-decision changes in desirability of alternatives". Journal of Abnormal and Social Psychology 52 (3): 384–389.
↑  Aronson, E.; Mills, J. (1956). "The effect of severity of initiation on liking for a group" (PDF). Journal of Abnormal and Social Psychology 59: 177–181.
↑  [참고](Aronson, E., & Mills, J. (1959). The effect of severity of initiation on liking for a group. The Journal of Abnormal and Social Psychology, 59(2), 177–181. https://doi.org/10.1037/h0047195)https://psycnet.apa.org/record/1960-02853-001
↑  Elster, Jon. Sour Grapes: Studies in the Subversion of Rationality. Cambridge 1983, p. 123ff.
↑  Prasad, J. (1950). "A comparative study of rumours and reports in earthquakes". British Journal of Psychology 41 (3-4): 129–144.
↑  서정희, 사랑스런 악처 서정희의 작은 반란, 제이피유비(1997)
1 2  http://www.hkbs.co.kr/?m=bbs&bid=envplus11&uid=351433
↑  Mullikin, Lindsey J (2003). "Beyond reference pricing: Understanding consumers' encounters with unexpected prices". Journal of Products & Brand Management 12 (3): 140–153. doi:10.1108/10610420310476906.
↑  Bem, D.J. (1965). "An experimental analysis of self-persuasion". Journal of Experimental Social Psychology 1 (3): 199–218. doi:10.1016/0022-1031(65)90026-0.
↑  Bem, D.J. (1967). "Self-perception: An alternative interpretation of cognitive dissonance phenomena" (PDF). Psychological Review 74 (3): 183–200. doi:10.1037/h0024835. PMID 5342882.
↑  Heider, F. (1960). The gestalt theory of motivation. Nebraska symposium on motivation, 8, 145-172
↑  Dupuit, J. (1969). On the measurement of the utility of public works. Readings in Welfare
↑  Higgins, F. (1960). Self-discrepancy: a theory relating self and affect. Psychological review, 94(3), 319.
↑  Cooper, J., & Fazio, R.H. (1984). A new look at dissonance theory. In L. Berkowitz (Ed.), Advances in experimental social psychology (Vol. 17, pp. 229–266). New York: Academic Press.
↑  Harmon-Jones, E.; Brehm, J.W.; Greenberg, J.; Simon, L.; Nelson, D.E. (1996). "Evidence that the production of aversive consequences is not necessary to create cognitive dissonance" (PDF). Journal of Personality and Social Psychology 70 (1): 5–16. doi:10.1037/0022-3514.70.1.5.
↑  Chen, M.K.; Risen, J.L. (2010). "How choice affects and reflects preferences: Revisiting the free-choice paradigm". Journal of Personality and Social Psychology 99 (4): 573–594. doi:10.1037/a0020217.
↑  Beckmann, J; Kuhl, J (1984). "Altering information to gain action control: Functional aspects of human information processing in decision making". Journal of Research in Personality 18: 224–237. doi:10.1016/0092-6566(84)90031-x.
믿음/불일치 패러다임 만화
레온 페스팅거의 '유도된 복종 패러다임' 실험 결과 표
"여우와 포도", 이솝 작.

여우가 포도에 닿는것을 실패했을 때, 여우는 포도를 참으로 원하지 않는다고 결심한다. 인지부조화의 이론에 따르면 합리화(변명을 만드는 것)는 서로 상충되는 인지들과의 불안감을 줄이는데 종종 관여한다.