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↑  Sharp، Byron؛ Sharp، Anne (1997)، "Loyalty programs and their impact on repeat-purchase loyalty patterns"، International Journal of Research in Marketing، ج. 14، ص. 473–486، DOI:10.1016/S0167-8116(97)00022-0
↑  Fook, Andy Chin Woon; Dastane, Omkar (Jun 2021). "Effectiveness of Loyalty Programs in Customer Retention: A Multiple Mediation Analysis". Jindal Journal of Business Research (بالإنجليزية). 10 (1): 7–32. DOI:10.1177/22786821211000182. ISSN:2278-6821. S2CID:234771932. Archived from the original on 2023-11-02.
↑  European Central Bank (أكتوبر 2012). "1" (PDF). Virtual Currency Schemes. Frankfurt am Main: European Central Bank. ص. 5. ISBN:978-92-899-0862-7. اطلع عليه بتاريخ 2014-03-05.
↑  Fred Reichheld (1996) The Loyalty Effect, Harvard Business School Press, Boston, 1996.
↑  Meili، Alexander (2022). "Loyalty Program Assessment. KPI-Based Evaluation of Customer Loyalty Programs". HWZ Working Paper Series. DOI:10.5281/zenodo.6521984.
↑  Taylor، Wayne؛ Hollenbeck، Brett (2021). "Leveraging Loyalty Programs Using Competitor Based Targeting". Quantitative Marketing and Economics. ج. 19 ع. 3–4: 417–455. DOI:10.1007/s11129-021-09237-y. S2CID:108298338. SSRN:3353432. مؤرشف من الأصل في 2023-12-07.
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"Designing Best-in-Class Loyalty Programs – Getting the Benefits Right". White Paper. Forte Consultancy. مؤرشف من الأصل في 2024-03-31. اطلع عليه بتاريخ 2019-04-28. Loyalty program benefits are, in their essence, a bribe. In exchange for a set of benefits, a consumer allows the company to give those benefits to track his or her purchasing behavior.
↑  "Discover the Best and Worst Loyalty Programs with Our New Infographic". Weekly Ads and Circulars. مؤرشف من الأصل في 2024-03-31. اطلع عليه بتاريخ 2015-09-03. The reality is, not all loyalty rewards programs actually add value. Some programs only exist to draw you in and tempt you away from competitors that could actually offer you a better deal. The worst? It turns out that just about any supermarket chain will offer you nothing but bad deals.
↑  "How do companies use my loyalty card data?". BBC News. 21 مارس 2018. مؤرشف من الأصل في 2023-04-30.
↑  Taylor، Wayne؛ Hollenbeck، Brett (2021). "Leveraging Loyalty Programs Using Competitor Based Targeting". SMU Cox School of Business Research Paper No. 19-10. SSRN:3353432. مؤرشف من الأصل في 2023-12-07.
↑  Albrecht، Katherine. "Why getting a shopper card under a fake name is not the answer". Consumers Against Supermarket Privacy Invasion And Numbering. مؤرشف من الأصل في 19 أكتوبر 2007. اطلع عليه بتاريخ 23 نوفمبر 2007.
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Blau، John (1 مارس 2004). "Metro Store bows to pressure from anti-RFID activists". InfoWorld. مؤرشف من الأصل في 2004-03-12. اطلع عليه بتاريخ 2007-11-23. Ahead of a planned demonstration on Saturday, Metro AG decided to drop the use of RFID tags in customer loyalty cards used at its Extra Future Store supermarket in Rheinberg, Germany, where the retail group is testing several new IT retail technologies, Metro company spokesman Albrecht von Truchsess said Monday.
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Compare:
Gup، Benton E. (1990). Bank Fraud: Exposing the Hidden Threat to Financial Institutions. Rolling Meadows, Illinois: Bankers Publishing Company. ص. 85. ISBN:9781555201678. مؤرشف من الأصل في 2024-03-31. اطلع عليه بتاريخ 2021-01-10. [...] kickback and credit card schemes that are relatively small by themselves, but collectively qualify as major frauds.
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Kowalik، Frank (1991). IRS Humbug: IRS Weapons of Enslavement. Oakland Park, Florida: Universalistic Publishers. ص. 46. ISBN:9780962655203. مؤرشف من الأصل في 2024-03-31. اطلع عليه بتاريخ 2021-01-10. Among other terms used for kickbacks are sales incentive, cash back, coupon sales, commissions, and discounts.
↑  Shugan، Steve (2005). "Brand Loyalty Programs: Are They Shams?". Marketing Science. ج. 24 ع. 2: 185–193. DOI:10.1287/mksc.1050.0124.
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