Review (5/5): Great product, better value
TL;DR - It's cheap and it works.
Actual review:
I have been using Beardsmen Beard Oil for about 4 or 5 months now. There were 3 key factors and things I wanted to achieve in a beard oil (I had never used it previously):
1. I wanted it to stop the itching.
2. I wanted it to soften the hair for less of a "coarse" feeling.
3. I didn't want to spend $15 for 1 ounce of oil.
This bear oil hits all 3 points. Anyone who's shopped beard oils at all already knows it's probably the best value by far, you get 4x as much as what most other companies give you for the same price.
As for the itching, it definitely helps with that. You do have to make sure to rub the oil deep into the beard so it gets to your skin (Beardsmen gives you a link to a very detailed PDF guide on beard care and product use). If you just put the oil on the hair, it's not going to help your itchy skin (this is true for any oil).
Finally, beard softness. One quick anecdote will answer this: About a month ago I got lazy with my morning routine and stopped using beard oil (along with other things like face wash and cologne). About a week into this, I had some contact with my ex-wife (don't ask) and she specifically asked if I was still using the oil, as my beard was not as soft as it had been. When the ladies notice that you stopped using it, you know it works.
Long story short, I would easily consider this the "best buy" in beard oil.