Review (1/5): Hard pressed, don’t pick much up, not very pigmented. Wish they provided more photos to choose color
This claims to be titanium dioxide free, gluten free, made with natural and organic ingredients, vegan, and free of parabens, nano-particles, bismuth oxychloride, talc, silicones, mineral oil, GMOs, artificial fragrance, artificial preservatives, FD&C dyes, carmine, and phthalates. It is made in the USA. The ingredient list is on the product box and it is really short (see photos). It claims to be formulated with natural ingredients, such as Kaolin Clay and Jojoba Oil. They say they are cruelty free. The product page has a photo that says “Leaping Bunny Certified,” but the logo on the box is a PETA logo. I checked both websites and HYNT Beauty is certified by both Leaping Bunny and PETA.
I got the shade “Linen Kiss.” A little searching online showed it was a matte ivory. I really didn’t like they didn’t have much info at all about the shades to choose from. There weren’t any descriptions of the different shades to say whether they were matte, shimmer, etc. There weren’t photos other than the product in the little singles compact. I would have liked to have seen more product photos, like swatches comparing the different shades to help me choose, or at least a description of each shade. I had to search on Google and even when I went to their website there were only 4 shade options there. At least there they had a description for the 4 shades, but they only had the single photo of each in the singles compact. For a single eyeshadow coating $22, I expect more. The focus on the ingredients and what isn’t included is good, but they should also put a little attention on providing customers with more photos so they can easily pick a shade that’s right for them and be happy when the get it. Not have to guess what finish it has or if they shade is going to look like it does in the pan when they get it.
This comes in a little ziplock bag. Inside is a little outer product box.
It comes in a plastic singles compact. The top flips open easily.
It’s a matte ivory.
I show a photo where I swatched it. I did a finger swatch on my clean forearm (no lotion, primer, etc.). I swirled my finger in the pan and it seemed really hard pressed, like I wasn’t picking up much. I looked at my finger to see what I had picked up and should have been surprised after how much I swirled it in the pan that I didn’t have more, but I wasn’t really because of how hard pressed it felt. I took a photo showing it on my finger. As you can see, it isn’t very opaque and doesn’t look like I picked much up. I swirled a lot and that’s all I got. I swiped that onto my forearm. Then I went back into the pan. This time I pressed harder into the pan while I swirled. I picked up the same amount and put a second layer over the first one I had already done. Then, I did the same thing and did a different swipe. I did 3 layers for that one to show how it built up. It showed up enough on my fair skin, but I wasn’t a fan with how hard pressed this was. Maybe if I didn’t get such a light shade I’d like it more? But, I feel like the formula just isn’t too great and wouldn’t have great pigmentation with any color.
It’s nice and smooth.
Overall, its okay. It’s not for me. For me to spend $22 for a single eyeshadow, the eyeshadow needs to be pretty darn good. This just isn’t it. It’s too hard pressed for my liking. You don’t pick up much product and even when you do it doesn’t have that much pigmentation. Like I said, maybe with a different color it would be different, but I don’t think so. There’s way better options out there. I don’t recommend this.