Review (4/5): Underrated brand
I bought the Pink Fetish. The bleach it comes with is horrible. I let it sit probably longer than i should have and it still wasn't as bleached as other bleaches have done, as well as a few spots barely stripped, and I have light brown hair. Good news is it did not fry my hair. The dye however is amazing. The formula is just as extreme as the box warns. it gets everywhere and WILL stain if you don't wipe it up right away. But that extreme color is perfect for your hair. The pink in my hair is bold and gorgeous, more magenta than I'd like but that's because the bleach, still love the color. Also, sounds weird but smells kind of good at first, almost like artificial cherry.
When in the shower I use cold water for my hair and wash it every other day. Let the water run clear like the directions say. I've also heard you can add dye to conditioner to refresh the color but have yet to try that.
Overall this product is pretty good! Try a different bleach but the dye is definitely good quality.