Review (5/5): My go-to color
I've been dying my hair pink for about 4 years now, and SFX Atomic Pink has become the only dye I ever use! It's less a dye and more a stain; I bleach my hair, rinse, blow dry, apply SFX, leave for an hour, then rinse, and the color lasts *forever.* With daily shampooing (albeit using sulfate-free shampoo and conditioner), I end up reapplying the dye not because it's faded but because my natural-color roots have grown too long. By comparison, when I used [[ASIN:B002KO903M Manic Panic Hot Hot Pink Hair Dye #13 4 fl. oz]], I constantly needed to use dry shampoo and apply touch-ups.
The one downside to this color is that it will absolutely stain your tub and/or shower curtain. Also, if you blow-dry your hair after dying it, you'll need to be careful to get any errant hairs off your counters, walls, etc., or else your wet hair will stick to the surface, the dye will seep in, and you'll need to use bleach to wipe everything down. It's fine if you have tile counters and floors, along with white walls, but otherwise, you might run into trouble!