Review (4/5): Goes on & Stays on
Easy application, stays on all day.
Taupe is purplish. I didn't realize how much until I was at a photo shoot for portraits.
There really isn't another option for light brown hair. Just blonde which is to light. Or Auburn which is reddish.
They need a light brown option.
After a year, it did crumble as others have noted. I didn't drop it. Sad to spend $ replacing when I had plenty left.