Review (4/5): Super build-able, depending on your method of application
Super build-able, depending on your method of application. If applied a la directions (on dry lips and allowed to completely dry 5+ minutes) this stuff can stay on your lips for 6+ hours (maybe more, I'm a lip chewer) without budging even after eating/drinking. If applied on top of a chapstick or shine, it has a lovely translucent-look to it but will not have it's awesome staying power.
Expensive but I love it. Has a lovely color depth to it that is missing on many long-lasting lip colors. Will purchase more shades when I feel like I can justify spending $20 on something that isn't skincare. ¯\_( ◉ 3 ◉ )_/¯