Review (5/5): great stay put power!
color is deep and solid. this gel gave is a between liquid and pencil look (closer to liquid). very smooth to apply (love the fact that you just use whatever brush you have already mastered). based on "non active/primarily indoor with couple of errands outside in heat and average humidity days" dear daughter, the liner stayed on perfect all day. tried at end of day for a rubbing of eye area for "stay put" durability test=it only lightened the liner color and intensity but did not show major smear. love the way more natural product compared to the OTC products out there. already love the lash curler and will try the liquid liner next!