Review (4/5): Seems to work well
I purchased this brush for my 3 year old daughter after she kept seeing them on tv. She asked me to order her one because based on the commercial there wouldn't be anymore fussing and hurting when we brushed her really long thick hair. The color was very attractive to a child and makes it easy to find if you misplace your brush a lot like we do. However the over all design is a little lightweight and bulky for my hands, I would like to see a better designed handle. The use of the brush did cut down on the crying when we brush our hair drastically. She's complains that it hurts some but not near as much. Overall for the intended purpose of getting the tangles out without all the fussing I'd say it'd decreased the fussing / whining / crying by 75% since before we had it so for the price I paid I'd say it's worth it.
*I paid full price for this product and the opinions stated are based on my use of it.