Review (5/5): best, highly recommend
This is the best pink hair color I've ever used. Most pinks don't even stay in my hair well to begin with, but the quality of Atomic Pink is impeccable. As soon as I rinsed it out, I saw how deep and concentrated the color was. I didn't dilute it so it was kind of a deep pretty magenta. I've had the color in about four weeks or so now, and I swear, it hasn't faded; hardly at all. And the small amount of fading that has happened has only made the color a brighter pink instead of the deeper magenta I started with. But for the most part, it has hardly even faded. I've also used their brand of green in the past, I think it's called iguana green, and although it isn't as heavy duty as the pink, (ie it didn't last as long) I still had amazing and vibrant results. I will continue to use special effects in the future.