How Much Life Insurance Does The Average American Have? 
According to LIMRA , Life Insurance Marketing and Research Association , the nations leading expert on life insurance sales , the average person has a face amount of $ 165,000 in life insurance . Other interesting statistics on the subject find that 70 % of American households admit they would have financial difficulties if the primary wage earner were to die . So , 7 out of 10 people admit they do n't have enough life insurance in force . Out of this 70 % , 30 % of Americans have no life insurance at all , even though we are all guaranteed to die someday . Life insurance is just too important and affordable not to have enough for those loved ones left behind to pick up the pieces . For example , a young healthy 25 year old female can purchase $ 500,000 in term life insurance for as low as $ 12.62 per month . It is the most affordable insurance product on the market and yet one of the most under purchased for the level needed . 