Why Should Employers Offer Health Insurance? 
Quite simply , an employer provides health insurance as a benefit of employment in order to attract and retain quality employees . The competitive nature of the employment marketplace and the investment in skills and training required for many jobs make it in the employer 's self interest to attract the best employees possible and to minimize their workforce turnover . If a potential employee has a choice between two relatively equivalent jobs and one includes health insurance and the other does not , the employer with health insurance probably has the advantage . Offering benefits in addition to a competitive wage have become common practice in most businesses in America and around the world as businesses compete for labor . Health insurance is just one such example . life/dental/vision & disability insurance are others . 