SO WE'VE CONDUCTED A SURVEY ABOUT UH WHETHER PEOPLE WOULD LIKE OR NOT TO HAVE UH THIS KIND OF UH FUNCTIONALITY IN THEIR REMOTE CONTROL AND AS WE CAN SEE IT REALLY DEPENDS ON THE AGE YOUNG PEOPLE PROBABLY BECAUSE IT'S A BUZZ WORD FIND IT VERY RELEVANT AND UH AS THE AGE GOES UP THE THE RELEVANCE GOES DOWN SO NOW IT REALLY DEPENDS ON THE KIND OF UH TARGETING UH WHA WHO ARE WE TARGETING WITH THIS REMOTE CONTROL I THINK IF WE ARE TARGETING YOUNG PEOPLE THEN UH IT'S PROBABLY SOMETHING WE HAVE TO CONSIDER IF WE ARE TARGETING YOU VERY OLD PEOPLE THIS IS SOMETHING THEY REALLY DON'T KNOW WHY THEY THIS SHOULD BE SO NOW THIS IS OF COURSE DEPENDS ON THAT AND UM I DON'T HAVE ANY CONCLUSION I DIDN'T HAVE TIME THE MEETING WAS VERY TIGHT SO THAT'S BASICALLY MY FINDINGS AND UH IF YOU HAVE ANY QUESTION MM I THINK IT'S GOOD OKAY YOU DONE A GOOD REVIEW YEAH ONE QUESTION YEAH I AM I THINK WE SHOULD AIM AT THE YOUNG PEOPLE BUT UH I THINK THEY ARE THEY ARE THOSE UH WHO MIGHT BE MORE INTERESTED IN A IN A NEW DEVICE IN GENERAL THE THE EARLY ADOPTERS OF A NEW DEVICE ARE YOUNG PEOPLE LESS THAN MORE THAN MM-HMM OKAY BECAUSE THEY THEY HAVE OTHER MEANS OF FINDING THEIR INFORMATION YEAH BUT YEAH NOPE 'KAY THANK YOU SO UM NOW I THINK IT'S THE TURN OF THE THE I'M NOT SURE UM OF THE TECHNICAL FUNCTION SO UH UH IT'S NO THAT'S ME WHAT EFFECT YEAH OKAY WAIT A SECOND ARGH SO YOU'RE MM-HMM SO MY NAME IS MARK DWIGHT AND UM I AM RESPONSIBLE FOR USER INTERFACE DESIGN HOWEVER UH MM PROJECT MANAGER ASKED ME TO GIVE YOU SOME PRESENTATION ABOUT TECHNICAL FUNCTIONS DESIGN UH AS I'M A MORE AN ARTIST THAT'S GONNA BE LESS TECHNICAL FUNCTIONS BUT MORE USER INTERFACE AND CURRENT INTENTIONS AND EVERYTHING WHICH IS LINKED WITH THIS SO NEXT SLIDE PLEASE LET'S GO AND UH A GENERAL METHOD WHICH IS SEEMS TO BE VERY USEFUL FOR OUR TASK IS NOT TO FORGET ABOUT UH OCCAM RAZOR WE SHOULD NEVER COMPLICATE THINGS TOO MUCH WE SHOULD ONLY MAKE A REMOTE CONTROL NOTHING MORE NOTHING MORE THAN THIS JUST A REMOTE CONTROL 'CAUSE CURRENT REMOTE CONTROLS THEY ARE NEVER EASY ENOUGH TO USE SO MAKE A CLICK PLEASE SO HERE IS THIS REMOTE CONTROL IT'S QUITE A STANDARD ONE BUT IT'S NOT FROM A T. V. IT'S FROM A MUCH EASIER DEVICE LIKE AIR CONDITIONING OR SOMETHING BUT YOU KNOW WE CAN USE IT FOR A T. V. EASILY ONLY BUTTONS WE NEED IS ON OFF VOLUME CHANNELS AND MAYBE SOME OPTIONS OR SOMETHING ELSE AND PLEASE MAKE A CLICK COMPARED TO THIS ONE IT'S I GUESS THIS SURE SURE MAYBE IT CAN BE YEAH MIDDLE OF LIKE BETWEEN THOSE TWO LI OH SORRY SIMPLE DESIRES INTO SIMPLE ACTIONS NICE NICE SENTENCE FINDINGS OKAY OH SORRY OUR QUESTION OF THE STYLE WE SHOULD REMEMBER THAT OUR COMPANY PUTS FASHION INTO ELECTRONICS AND WE SHOULD NEVER FORGET ABOUT IT CONCEPT BE SIMPLE BE SIMPLE AND YOU'LL LEAN ON THIS MARKET MARKET IS A OF REMOTE CONTROLS YOU KNOW IT BETTER IT'S VERY WELL IT'S IT'S NOT AN EASY FIELD TO TO PLAY YOU KNOW SO BE SIMPLE FOR PERSONAL PREFERENCES I THINK THAT TO MAKE A BABY PROOF REMOTE CONTROL IT GOT TO BE A TITANIUM IT'S A REALLY GOOD STYLE IT GOING TO BE LOOK LIKE LIKE THIS IT IS UNBREAKABLE AND IT IS VERY UNIVERSAL W WE'LL HAVE A SCREEN WITH A BACK LIGHT WHICH CAN CHANGE COLOURS MM-HMM AND WE CAN PUT ALL THE OPTIONS INTO THIS SCREEN WE'LL NEED ONLY FEW BUTTONS ALL THE OTHER THINGS CAN BE CONTROLLED THROUGH THE SCREEN AND ALL THESE BUTTONS SHOULD BE EASY TO FIND AND TO CLICK 'CAUSE WHEN YOU WATCH A MOVIE AND YOU WANT TO CHANGE SOMETHING YOU ALWAYS TRY TO FIND A GOOD BUTTON AND CLICK IT BUT YOU SHOULD DO IT BY TOUCHING IT AND FINDING IT EASILY JUST BY TOUCH SO PRESS I WOULD PROPOSE THIS CONCEPT FOR DESIGN JUST FEW BUTTONS A SCREEN WITH A BACK LIGHT WHICH CAN CHANGE COLOURS TITANIUM I THINK AND UH WHAT ELSE I GOT JUST VERY FEW AND GOOD IDEAS WE NEED POWER AND VOLUME AND LET US INCLUDE TWO NICE FEATURES INTO THIS DEVICE FIRST POWER ON AND OFF CAN BE MADE FULLY AUTOMATIC WHEN YOU GO TO THE SOFA TAKE YOUR CONTROL AND POINT IT TO THE T. V. IT'S OFF IT'S ON THE T. V. TURNS ON AND WHEN DOES IT TURN OFF WHEN YOU DON'T TOUCH THE CONTROL BUT YOU GO OUT OF THE OH SO YOU HAVE A SENSING SENSOR MACHINE THAT UH KNOWS TECH AND ANOTHER NICE FEATURE THAT I WOULD LIKE TO IMPLEMENT IS UH VOLUME CONTROL SUPPOSE YOU SET U YOU SET UP SOME VOLUME AND THEN YOU MOVE OUT OR YOU MOVE TO THE OTHER CORNER OF THE ROOM AND TAKE YOUR CONTROL WITH YOU LIKE YOU WANT TO TO CHANGE THE CHAIR OR YOU WANT TO MOVE TO THE ARMCHAIR FROM THE SOFA OR SOMETHING AND THEN THE VOLUME CHANGES MM-HMM IT'S EASY TO DO YOU JUST CONTROL THE DISTANCE YEAH YEAH YEAH UH I'M NOT SURE ABOUT THE SCREEN WHA WHAT IS THE USE USEFULNESS OF THE SCREEN UH IS IT A TOUCH SCREEN BY THE WAY I THINK IT CAN BE JUST A MENU WHICH CAN BE CONTROLLED WITH A LEFT RIGHT UP DOWN AND ENTER SO IT GIVES INSTRUCTIONS BUT UH IT HAS TO BE WITH AN BACK LIGHT SOMEHOW MM-HMM OKAY AND EACH CAN IT CAN RESPOND FOR YOUR VOICE LIKE IT CAN TURN ON THE LIGHT FOR YOU JUST TO F FIND IT EASILY YEAH OKAY SO BASICALLY THAT'S IT UM I SEE THAT YOU TARGET UH SEVERAL S APPLICATION NOT ONLY T. V. BUT I LIKE WE TALK ABOUT UM UNIVERSAL UH REMOTE CONTROL CAN BE EASILY DONE 'CAUSE YOU GOT SIMPLE DESIGNS Y WE SHOULD PUT IT TO SIMPLE ACTIONS LET IT BE UNIVERSAL SO YOU WANT TO USE IT FOR YOUR HI FI SYSTEM YOU WANT TO CHANGE TRACKS AND YOU WANT TO ADJUST VOLUME MM-HMM JUST FEW ACTIONS A FEW ACTIONS FOR EVERYTHING ALL THE REST WE SH WE'LL PUT IT INTO THIS MENU ON THE SCREEN MM SINCE WE WERE TARGETING A REALLY SOON UH UH DATE FOR THE THE THE UM I ISSUING OF THIS UH REMOTE CONTROL I THINK WE WILL ONLY CONCENTRATE ON T. V. FOR THE MOMENT AND THEN MAYBE M MAKE IT MORE GENERALISED YEAH WE CAN JUST EXTEND IT TO ANY DEVICE UH TWENTY FIVE YEAH MM LET'S SAY I AM UH ON CHANNEL EIGHT NOW YOU KNOW THESE DAYS WE HAVE HUNDREDS OF CHANNELS THAT'S NOT SO EASY TO GO JUST NEXT NEXT NEXT WHEN YOU HAVE HUNDREDS OF CHANNELS OR IS IT BASICALLY YOU USE JUST FOUR OR FIVE CHANNELS RIGHT YEAH SO UH SET UP YOUR T. V. SET LIKE CHANNELS THAT YOU USE THEY'RE ONE