Hello, all. My name is Aaron and I am a co-founder of a fintech startup, called Yakera (yakera.org), started to create a disintermediated flow of donations and remittances for people in Latin America through crowdfunding. I wanted to let you know about a new feature that we’re releasing today on our website (yakera.org/login). The feature is called the Donor Hub, and we think it will be a big contribution to the field of charitable giving. It personalizes the experience of people who make donations to crowdfunding campaigns on our website with campaign updates, insights for future donations, and a visual breakdown of the impact that users have made with their contributions. Copied below is the press release written by our marketing team for your consideration. Thank you for your time and please send any questions to (info@yakera.org).
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Shaping the Future of Generosity - Yakera launches the Donor Hub
On February 23, 2022, Yakera, an emerging crowdfunding start-up tailored for Latin America, launched an exciting new feature, called the Donor Hub. Said feature offers a personalized dashboard where donors worldwide can track their contributions to different campaigns in one platform. Users can now visualize their own donations statistics and get updates from beneficiaries. The Donor Hub is the first feature of its kind to give donors a total view of their impact and to connect them with the people who put their contributions to use, creating an unparalleled opportunity for users to engage with one another in generosity and community. Yakera anticipates that the Donor Hub will affect how generosity happens worldwide by unlocking a digital path that connects people in need with people who are willing to help.
Two important segments of donors to Yakera are regular contributors from Venezuela and the United States. These users often connect to a specific campaign or make regular contributions because they are compelled by the stories they read on the platform. Yakera hopes to maximize the impact of these users by simplifying and organizing the main tasks that they would ordinarily have to do separately into a single feature. These kinds of donors have an outsized effect on donations. The addition of the Donor Hub will give them the chance to make this impact while also being updated on the successes and influence that they have had, encouraging them to continue helping thousands of people. The Donor Hub reflects a commitment to continual improvement for users and a focus on the real impact that Yakera makes on people’s lives.
“We are committed to continuously improving our experience for donors and believe that this is a crucial step to allow donors to see how they are making a change in the world,” founder Raúl Romero said. “We want to show people the impact of their donations in real terms: How a donation to a small business results in prosperity for a family, how a donation to a medical campaign improves the lives of mothers and daughters, or how a contribution to a professor results in a better education for students. That’s what this feature does, and we’re very excited about it.”
The Donor Hub will be available on February 23, 2022. To create an account in the donor hub, visit yakera.org/login.