Problem and Headache

Working in a small startup with a pretty limited budget we faced a problem of advertising and attracting new customers. We really wanted to lower the cost of attracting new clients and gain much more attention, make people talk about us, at least on a local market. Unfortunately this is very difficult, especially considering that our competitors are already established strong players that have much bigger advertising budget than ours, in 1500-2000 times.

We decided that the solution is lying in implementation of guerrilla marketing. But coming up with a really good and creative advertising campaign by ourselves wan't easy. Thats why we came up with a great idea: find an ad creative that was already used by another company somewhere on the different side of the world, but in the same industry. Then we would create a different variation of the same ad, maintaining the general idea, but change the creative so that our approach would seem unique.

The idea was great, but the realization was a bummer - internet didn't have any catalogs containing examples of guerrilla marketing. Specifically don't have those that allow you to filter ad campaigns by budget, theme, topic, style, etc. The best we could find is blog posts like "30 best examples of guerrilla marketing". All examples are from different fields, without translation, without explanations, and of course without any cost details and stats from advertising companies that were in charge. To find something suitable for your own business in these publications is close to impossible.

That is why it was decided - we need to go ahead and resolve this problem. To make a website with a extensive catalog, with ability to filter the solutions and find the one that suits you and your business the best. Marketing solutions that can be easily executed.

After talking to other business owners from our network and marketing experts we confirmed that such platform would be interesting and in demand. That's why we collected a big amount of marketing cases, ad creatives and ad campaigns, analyzed them, selected the most important information and created a great product called Guerrilla Marketing Hub.

What is Guerrilla Marketing Hub

We created a website that contains more than 5000 examples of guerrilla marketing. And its not just examples, each card of ads has a small description, meta data: field of application, year of the ad campaign, where it was used. Many of them have the info about the financial effects on business and a rough estimation of costs for creating and running the ad campaign. On top of that our experts already analyzed in which industry and in which kind of business each example could be adopted.

For your convenience the website has search and extensive filter which will help you find exactly the campaign you were looking for.

How to use

You can use existing ad campaigns and creatives to create your own advertisement. For example, you are an owner of a small online music school and have no idea where to find the budget for your marketing campaigns. You can just take a look at how your fellow online schools from other countries ran guerrilla marketing campaigns and what results they got. Find an example that suits you the best and adapt it to your own business.

All the examples that we've collected in our library have great ROI, meaning that low budget campaigns gained great results, more customers and sales.

What are we offering

Experts and specialists collect data piece by piece, analyze it, sort it, make it more easy to read and understand and finally publish it. For purposes of growing the library and maintaining great service on our platform we take a fee for access to our website, it's filters and ad campaigns details.
We are looking forward to receive a feedback from you about our idea and our product (can leave us comments or contact directly by ugrobug@gmail.com).
https://guerrillamarketinghub.com/