Search query: the win without pitching manifesto

Product: Good Is the Enemy of Great
Description: Someone once said, “Good enough sucks!” It really does, especially if you are capable of much more. Why settle for a slice, when you originally set out to get the whole pie? This book is the recipe for getting the whole pie. A true road map for achieving greatness in every part of your life.

This easy listen will inspire you to not settle for “good enough” and strive for greatness in everything you do. It's for everyone who wants to achieve more and reach new heights. Achieving greatness means you recognize there is room for improvement. Greatness is a by-product of repeating the process of getting better.

It’s not very difficult at all to go from good to great. Don’t worry about being the greatest. You only have to worry about getting better and better at what you do. If you consistently improve, greatness will happen naturally.

This book, Good Is the Enemy of Great, describes that process and gives you the road map to achieving it. Join me in this quest for greatness and get your copy today.

Kurt Reece-Peeplez draws on his experience as an ordained minister, business owner, business coach, and youth football/basketball coach to deliver an in-depth examination of what it takes to be great and how to get there.

Good Enough Sucks! Don't Suck.

Be Great!!!
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I

Product: How Highly Effective People Speak: How High Performers Use Psychology to Influence With Ease (Speak for Success)
Brand: Independently Published
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): S

Product: The Win Without Pitching Manifesto
Description: A manifesto of business practices for those who sell ideas and advice, The Win Without Pitching Manifesto lays out 12 steps - in the form of proclamations - that owners of creative businesses can take to distance themselves from their competition, regain the high ground in their client relationships and learn to win business without first parting with their thinking or writing lengthy proposals. The 12 proclamations were written to inspire owners of independent creative businesses (e.g.: design firms and advertising agencies) to rethink how their services are bought and sold. Anyone who sells ideas or advice will find relevance in these teachings.
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): E

Product: The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
Description: This passionate expertise manifesto is intended to elevate the impact of advisors who sell insight as entrepreneurs. Three foundational chapters form the basis of the entire audiobook: Experts develop insight by isolating patterns in data; they convert those insights to wealth by crafting a unique positioning for which few available substitutes exist; and their confidence grows as the marketplace embraces their application of expertise. The next 15 chapters - building on that foundation - each answer a single question, starting with the role of expertise in a developed society, how important it is for experts to love the hard work required to hone their expertise, and how to see all that in the context of their own purpose in the world.

We pause to dig deeper by examining the very narrow overlap between expertise and entrepreneurship: the narrow slice of humanity for which this audiobook was written, with a nod to how easy it is for those entrepreneurial experts to be pulled off mission to explore new things. What are the critical positioning mistakes to avoid? Are there helpful ways to keep your deep, narrow expertise from blinding you to a broader, wider relevance? How might you frame your expertise in horizontal or vertical terms or a combination of both? There are core principles for this, and they start with distinguishing between strategy and implementation. What are the earlier and then later tests to validate your positioning? What are the most effective ways to demonstrate your expertise and, conversely, the activities most important to avoid? If you are an entrepreneurial expert selling advice for a living, you ll absorb deeper and deeper insight each time you scour it. It emerges from the trenches and is written for experts in the trenches.
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I

Product: Navigating Through the Valleys of Success: A Perspective in Perseverance
Description: Navigating Through the Valleys of Success - A Perspective in Perseverance is an inspirational piece meant to empower anyone with a dream to find the meaning of success. Many people give up on their entrepreneurial passions due to finances, economy, personal tragedies, guilt, negative influences and stressful work environments that seem impossible to escape. Author, Cleon Joseph welcomes readers into his walk to show how faith orchestrated human influence to guide him out of his valleys. He also illustrates how difficult circumstances in the "valleys" of his journey were the sharpening tools to forge his climb to the success. This book is meant to encourage readers to never give up on their dreams. God has a plan for success for everyone, but the blueprint begins in the valley.
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): S

Product: Building a StoryBrand: Clarify Your Message So Customers Will Listen
Description: New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.

Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): S

Product: The Art of Startup Fundraising: Pitching Investors, Negotiating the Deal, and Everything Else Entrepreneurs Need to Know
Description: Startup money is moving online, and this guide shows you how it works.

The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted - and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. You'll find tips and tricks on raising money and investing in startups from early stage to growth stage, and develop a clear strategy based on the new realities surrounding today's startup landscape.

The finance world is in a massive state of flux. Changes are occurring at an increasing pace in all sectors, but few more intensely than the startup sphere. When the paradigm changes, your processes must change with it. This book shows you how startup funding works, with expert coaching toward the new rules on the field.

Learn how the JOBS Act impacts the fundraising model
Gain insight on startups from early stage to growth stage
Find the money you need to get your venture going
Craft your pitch and optimize the strategy
Build momentum
Identify the right investors
Avoid the common mistakes

Don't rely on the "how we did it" tales from superstar startups, as these stories are unique and applied to exceptional scenarios. The game has changed, and playing by the old rules only gets you left behind. Whether you're founding a startup or looking to invest, The Art of Startup Fundraising provides the up-to-the-minute guidance you need.
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Product: The Art Of Saying NO: How To Stand Your Ground, Reclaim Your Time And Energy, And Refuse To Be Taken For Granted (Without Feeling Guilty!)
Brand: Independently published
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I

Product: Creative Strategy and the Business of Design
Brand: HOW Books
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I

Product: Pricing Workbook for Creatives
Brand: Independently Published
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I

Product: Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)
Brand: Harper Business
HarperBusiness
Relevance (ESCI, E=Exact S=Substitute C=Complement I=Irrelevant): I