Herbert A. Simon was perhaps the first person to articulate the concept of attention economics when he wrote: "...in an information-rich world, the wealth of information means a dearth of something else: a scarcity of whatever it is that information consumes.
1971年，赫伯特·西蒙(Herbert A.simon)是第一个提出注意力经济这一概念的人，他曾写到： “在一个信息丰富的世界里，信息的丰富意味着缺乏其他东西:信息消费的稀缺。