To maintain its focus as a funding platform for creative projects, Kickstarter has outlined three guidelines for all project creators to follow: creators can fund projects only; projects must fit within one of the site's 13 creative categories; and creators must abide by the site's prohibited uses, which include charity and awareness campaigns.
为了保持Kickstarter平台作为创新项目融资的焦点，所有项目创建者遵循以下三个准则：可以只有创设者捐助项目；项目必须符合这个网站的13大类别；创设者必须遵守该网站的禁止行为，包括慈善和宣传活动。