Due to his increasing popularity, he was turned into an advertisement figure, appearing on press releases and in game credits, as well as receiving his own Twitter account where he promotes Devolver Digital's games and gives critical opinions about current trends or news.
彼の人気が高まったため、報道発表やゲームクレジットへの出演の他、自分のTwitterアカウントを開設しており、そこでDevolver Digitalのゲームを宣伝し、現在の傾向やニュースについての批判的な意見を述べる広告塔に変身した。