The municipality has a population of 4,251 (2011) while the city itself is inhabited by 3,771 people, making it the largest settlement on the island of Hvar.
Munisipalitas tersebut memiliki populasi 4,251 (2011) sementara kotanya sendiri ditinggali oleh 3,771 orang, menjadikannya pemukiman terbesar di pulau Hvar.