In June 2012, Nick Gatfield, the chairman and chief executive officer of Sony Music Entertainment UK, stated how he expects One Direction to represent a $100 million business empire over 2013.
Pada bulan Juni 2012, Nick Gatfield, pimpinan dan CEO dari Sony Music Entertainment Inggris, menyatakan dia berharap One Direction mewakili kerajaan bisnis $100 juta sepanjang tahun 2013.