In June 1997, Marvel formed its Marvel Enterprise division, headed by president and CEO Scott C. Marden, to manage its trading card and sticker businesses, as well as Marvel Interactive, an Internet-entertainment and software-publishing company.
Pada bulan Juni 1997, Marvel membentuk divisi Marvel Enterprise, dipimpin oleh presiden dan CEO Scott C. Marden, untuk mengelola bisnis kartu perdagangan dan stikernya, serta Marvel Interactive, perusahaan penerbit hiburan dan perangkat lunak.