In 2011, she teamed up with Sony, Make Up For Ever and PlentyofFish to release her music video for "Hold It Against Me", earning her $500,000 for the product placement.
Pada tahun 2011, dia bermitra bersama Sony, Make Up For Ever dan PlentyofFish untuk merilis video musik lagu berjudul "Hold It Against Me", dan dia memperoleh $500,000 atas penempatan produk.