On December 30, 2009, along with the announcement of then-forthcoming release of their forty-second single, "Onna ga Medatte Naze Ikenai", it was also announced that the group would be releasing their tenth studio album on March 17, 2010.
Pada tanggal 30 Desember 2009, bersamaan dengan pengumuman perilisan single keempat puluh dua, "Onna ga Medatte Naze Ikenai", juga diumumkan bahwa Morning Musume akan merilis album studio kesepuluh pada tanggal 17 Maret 2010.