In modern culture
Which ingredient is the hamburger patty marinated in?
Bulgogi
"Bulgogi" is served in barbecue restaurants in Korea, and there are "bulgogi" flavoured fast-food hamburgers sold at many South Korean fast-food restaurants. The hamburger patty is marinated in "bulgogi" sauce and served with lettuce, tomato, onion, and sometimes cheese. It is similar to a teriyaki burger in flavour. The October 2011 issue of Jamie magazine featured a stall selling bulgogi steak baguettes outside Arsenal FC's Emirates Stadium. The same stall was featured in Nicholas Lander's food column in the Financial Times in October 2012. Texas Rangers outfielder Shin-Soo Choo endorsed bulgogi in an advertisement in the March 12th, 2014 issue of The New York Times.