Question: Fancy Feast is what?

Context articles: Joseph Einhorn
Fancy dance
Fancy Feast
Fancy mouse
(I'm Settin') Fancy Free
Dog Fancy
Just Plain Fancy
Nestlé Purina PetCare
Fancy Color Research Foundation
Fancy rat

Joseph Einhorn is an entrepreneur and businessperson who is best known as the founder and CEO of the company Fancy, a social e-commerce platform.
 Fancy describes itself as "part store, blog, magazine and wish list," and Einhorn has said that it seeks to redefine the shopping experience.
 Fancy was valued at $600 million by American Express, Billionaire Len Blavatnik, Actor Will Smith and other investors on July 3, 2013.
 In February 2015, Einhorn's company Fancy raised a $20 million Series D strategic funding round which was led by Mexico's Carlos Slim Domit and the CCC holding company.
Fancy dance, Pan-Indian dancing, Fancy Feather or Fancy War Dance is a style of dance some believe was originally created by members of the Ponca tribe in the 1920s and 1930s, in an attempt to preserve their culture and religion.
 It is loosely based on the War dance.
 Fancy dance was considered appropriate to be performed for visitors to reservations and at "Wild West" shows.
 But today, fancy dancers can be seen at many powwows across the nation and even the world.
Fancy Feast is a brand of gourmet cat food from Nestlé Purina PetCare.
 Introduced by the Carnation Company in 1982, it was originally offered in 7 flavors of wet food.
A fancy mouse (“fancy” means “hobby” in this context) is a domesticated form of the house mouse ("Mus musculus"), usually bred as a pet.
 Fancy mice are also called "feeder mice" when they are sold as frozen food for carnivorous pet animals such as snakes. Fancy mice have also been specially bred for exhibiting, with shows being held internationally.
"(I'm Settin') Fancy Free" (sometimes known as "I'm Setting Fancy Free" or simply "Fancy Free") is the title song written by Roy August and Jimbeau Hinson, and recorded by American country music group The Oak Ridge Boys.
 It was released in August 1981 as the second single from the album "Fancy Free".
 The song reached No. 1 on the "Billboard" Hot Country Singles chart in November 1981, during The Oak Ridge Boys' peak of popularity, and it is considered one of their signature songs.
Dog Fancy was a monthly magazine dedicated to dogs, owners of dogs, and breeders of dogs.
 It was founded in 1970 and was described by its publishing company, BowTie Inc., as "the world’s most widely read dog magazine".
 BowTie Inc. also published its sister magazine Dog World and "Cat Fancy" for cats and their owners.
 The editorial office was in Irvine, Calif., and the statement of ownership in the December 2009 issue says the paid circulation was 202,000 copies.
 In August 2008, it began publishing a quarterly double issue entitled "Natural Dog" on the flip side of "Dog Fancy".
 In late 2014, I-5 Publishing announced that the monthly magazines "Cat Fancy" and "Dog Fancy" would be cancelled, and replaced with alternating bimonthly issues of "Catster" and "Dogster" beginning in February 2015.
Just Plain Fancy is a children's picture book by Patricia Polacco.
 It was first published in 1990.
 It tells the story of Naomi and Ruth, two young Amish girls.
 One day, they find a mysterious egg lying in the grass.
 They soon realize that this is a fancy egg.
 It is sparkly and multicolored and thoroughly unacceptable for the Amish way of life.
 Amish people cannot have anything fancy, or they get kicked out.
 Naomi and Ruth fear for their precious fancy egg, and for themselves.
 At a big gathering at their house, the egg is exposed.
 Naomi and Ruth are very frightened, especially when it hatches.
 They are shocked to find that it is a peacock!
Nestlé Purina Petcare is a St. Louis, Missouri-based subsidiary of Nestlé.
 It produces and markets pet food, treats and litter.
 Some of its pet food brands include Purina Pro Plan, Purina Dog Chow, Friskies, Beneful and Purina ONE.
 The company was formed in 2001 by combining Ralston Purina, which was acquired by Nestlé for $10.3 billion, with Nestlé's Friskies Petcare Company.
 As consumers became willing to spend more money on their pets, the company grew.
 As of 2012, it is the second-largest pet food company globally and the largest in the United States.
Fancy Color Research Foundation (FCRF) is a non-profit organization that promotes the transparency and fair trade of fancy colored diamonds.
 The foundation was initiated in 2005 and officially inaugurated in November 2014.
 The FCRF conducts research on all aspects of fancy color diamonds and publishes quarterly updates of the Fancy Color Diamond Index (FCDI), which illustrates price changes in the market behavior of natural fancy color pink, blue and yellow diamonds in various sizes and saturation levels.
 The FCDI tracks pricing behavior over time and does not publish any actual prices.
The fancy rat is a domesticated rat ("Rattus norvegicus"), which is the most common breed among pet rats.
 The name "fancy rat" derives from the idea of animal fancy (promotion of domesticated animals) or the phrase "to fancy" (to like, or appreciate).