Question: The 2017 National Camogie League was sponsored by the company based in what area of Liverpool?

Context articles: 2001 National Camogie League
2016 National Camogie League
2015 National Camogie League
2017 National Camogie League
2014 National Camogie League
Shop Direct
Páirc Uí Rinn
1999 National Camogie League
2013 National Camogie League
2012 National Camogie League

The 2001 National Camogie League, the second most important elite level inter-county competition in the women's team field sport of camogie was won by Cork, who defeated Galway in the final, played at McDonagh Park, Nenagh.
 Cork completed an unprecedented run of seven National League titles in a row.
 Vivienne Harris became the first person to captain three National League winning camogie teams in succession.
The 2016 National Camogie League, known for sponsorship reasons as the "Irish Daily Star" National Camogie League, was held in spring 2016 and won by Kilkenny.
The 2015 National Camogie League, known for sponsorship reasons as the "Irish Daily Star" National Camogie League commenced in February 2015 and was won by Galway.
The 2017 National Camogie League, known for sponsorship reasons as the Littlewoods Ireland Camogie Leagues, was played in spring 2017.
The 2014 National Camogie League, known for sponsorship reasons as the "Irish Daily Star" National Camogie League commenced in February 2014 and was won by Kilkenny.
Shop Direct is a multi - brand online retailer in the United Kingdom and Ireland.
 It is based in the Speke area of the city of Liverpool, in Merseyside, England.
 Established in November 2005 as a result of the merger of the former Littlewoods and Shop Direct companies, the retailer was known as Littlewoods Shop Direct Group until a corporate rebranding to Shop Direct Group in May 2008.
 In 2013, the company rebranded to Shop Direct, dropping the 'group' from its name.
Páirc Uí Rinn (] ), also known as Páirc Chríostóir Uí Rinn, is a Gaelic Athletic Association stadium located between Ballinlough and Ballintemple in Cork.
 It was previously known as Flower Lodge and was used as an association football stadium.
 During the 1960s, 1970s and 1980s, Flower Lodge served as the home ground of three League of Ireland clubs – Cork Hibernians, Albert Rovers and Cork City.
 It also hosted friendly matches featuring Manchester United, Liverpool and the Republic of Ireland national football team.
 In 1989 it was purchased by Cork GAA and subsequently renamed after Christy Ring, a former Cork and Glen Rovers hurler.
 During the 1990s, 2000s and 2010s, Páirc Uí Rinn has served as Cork GAA's second home after Páirc Uí Chaoimh.
 It regularly hosts National Hurling League, National Football League, National Camogie League and All-Ireland Senior Camogie Championship fixtures.
The 1999 National Camogie League, the second most important elite level inter-county competition in the women's team field sport of camogie was won for the fifth time succession by Cork, who defeated Tipperary by an astonishing 36 points in the final, played at Thurles.
 The one-sided result was, surprisingly, reversed by Tipperary in the championship when they beat Kilkenny in the 1999 All-Ireland championship final replay four months later, Kilkenny having beaten Cork in a replayed semi-final.
 It was the first National League to be played since the rules of camogie changed the team size to 15-a-side, although the 1993 and 1994 League had been played on an experimental basis with 15 players a side.
The 2013 National Camogie League, known for sponsorship reasons as the "Irish Daily Star" National Camogie League commenced in February 2013 and was won by Cork.
The 2012 National Camogie League, known for sponsorship reasons as the "Irish Daily Star" National Camogie League commenced in February 2012 and was won by Cork.