Question: What type creative work do Yodel It! and Shake It Off have in common?

Context articles: Daren Kamali
Globalization management system
Creative services
Shake It Off
Remix culture
Yodel It!
Design director
Scènes à faire
Speculative work
Tissue meeting

Daren (DK) Kamali is a Pacific poet, writer, musician, and teacher.
 Daren Kamali has emerged on the Pacific writing scene as a Fijian writer, placing Fiji at the heart of much of his creative work.
 His most recent publication is entitled, "Tales, Poems, and Songs from the Underwater World" (2011) .
 He completed his Bachelor's degree in Creative Writing at Manukau Institute of Technology in New Zealand.
 Kamali was the recipient of the 2012 Fulbright-Creative New Zealand Pacific Writers’ Residency, which he completed at the University of Hawai'i at Mānoa in Honolulu, Hawai'i .
 He used the time to continue work on his second book, "Squid Out of Water" (Ala Press 2014).
 In 2015 he was invited to present his poetry at the Singapore Writer's Festival .
 Kamali graduated with his Masters in Creative Writing from the University of Auckland in New Zealand in 2016.
 He is a Pacific educator at the Auckland War Memorial Museum (2013-2017).
 His current projects include a collection of memoir poems called "Vunimaqo: The Mango Bar Collections" and a collection of Pan-Pacific myth poetry "What Becomes of the Flying Squid?"
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A globalization management system (GMS) is a type of software for automating many parts of the human language translation process and maximizing translator efficiency.
 The ideal of a globalization management system is to automate all repeatable and non-essential work that can be done by software/systems and leaving only the creative work of translation and review to be done by human beings.
 A globalization management system generally includes at least two types of technology: process management technology to automate the flow of work, and linguistic technology to aid the translator.
Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses.
 Creative Services also means a department within a company that does creative work such as writing, designing, and production.
 It is often a sub-department of the Marketing organization.
 Examples include:
"Shake It Off" is a song recorded by American singer-songwriter Taylor Swift from her fifth album, "1989" (2014).
 Written by Swift, Max Martin and Shellback, it is an uptempo dance-pop track considered to be a departure from Swift's earlier country pop music style.
 "Shake It Off" is the sixth track on the album and serves as the lead single.
 The song premiered during a Yahoo! live stream session on August 18, 2014 (also streaming internationally online); its music video was also released the same day.
 Several hours later, the song was made available for digital download.
Remix culture, sometimes read-write culture, is a society that allows and encourages derivative works by combining or editing existing materials to produce a new creative work or product.
 A remix culture would be, by default, permissive of efforts to improve upon, change, integrate, or otherwise remix the work of copyright holders.
 While a common practice of artists of all domains throughout human history, the grow of exclusive copyright restrictions in the last several decades limits this practice more and more by the legal chilling effect.
 As reaction Harvard law professor Lawrence Lessig, who considers remixing a desirable concept for human creativity, works since the early 2000s on a transfer of the remixing concept into the digital age.
 Lessig founded the Creative Commons in 2001 which released Licenses as tools to enable remix culture again, as remixing is legally prevented by the default exclusive copyright regime applied currently on intellectual property.
 The remix culture for cultural works is related to and inspired by the earlier Free and open source software for software movement, which encourages the reuse and remixing of software works.
"Yodel It!"
 is a song recorded by Romanian singers Ilinca and Alex Florea, released on 30 January 2017 by Cat Music.
 The track was written by Alexandra Niculae and produced by Mihai Alexandru for the Swiss band Timebelle who rejected it.
 It was then given to Ilinca to record.
 Florea was chosen as a featured artist as both Alexandru and Ilinca felt her version was incomplete.
 "Yodel It!"
 is a mixture of rock, pop and hip hop music, including Ilinca yodeling during the chorus and Florea's rap vocals.
 The track's optimistic lyrical message was compared to that of Taylor Swift's "Shake It Off" (2014).
A Design Director is a position usually found within the advertising, media, automotive or entertainment industries, but may be useful in other creative organizations such as web development and software development firms as well.
 The position has similarities to that of a creative director.
 The design director oversees the design of branding and advertising for a client, ensuring that the new branding and advertising fits in with the client's requirements and the image they wish to promote for their company or product.
 However, unlike a creative director, the design director is not responsible for the overall quality of the final creative work, but merely for the quality of the project's design elements.
Scène à faire (French for "scene to be made" or "scene that must be done"; plural: "scènes à faire") is a scene in a book or film which is almost obligatory for a genre of its type.
 In the U.S. it also refers to a principle in copyright law in which certain elements of a creative work are held to be not protected when they are mandated by or customary to the genre.
Speculative work, also known as spec work, is any kind of creative work that has been completed or submitted by volunteer designers to prospective clients, under the circumstances that a fair or reasonable fee has not been agreed upon in writing.
 Designers are required to invest their valuable time and resources to contest with each other's to win a contract.
 This type of practice is common in industries such as arts and architecture.
A tissue meeting is an informal presentation of creative work or other ideas to a client.
 Tissue meetings are common in advertising and design agencies and allow these agencies to test their thinking on their clients without committing to progressing with any of the work.
 The client is allowed input in the knowledge that the ideas being presented may be in the early stages of development.
 It is often mistaken by some agencies as a way of half-heartedly walking through unfinished ideas, rather than an opportunity to showcase exciting germs of ideas that impress and delight.