Brigada Mass Media Corporation

Brigada Mass Media Corporation is a newspaper company and media network in the Philippines. It is the first-ever local Tri-media organization to have emerged from the SOCCSKSARGEN area as a national network with its array of Brigada News FM stations. The corporation maintains eight newspaper editions in the philippines, one TV station, health products and other assets.

Its main Brigada Complex is located at NLSA Road, San Isidro, General Santos City, Philippines while its National Broadcast Center is located at the 5th floor, Jacinta Building II, EDSA, Guadalupe Nuevo, Makati City.

History

Development
It all started with the publication of Brigada News Philippines, first named as "Tolindoy" a daily newspaper/tabloid on October 18, 2005 with a circulation in Gen. Santos City.

It was founded by then Bombo Radyo General Santos regular anchor; independent news publisher; and now Brigada News Philippines President and Chief-Executive Officer Elmer Catulpos.
Its main office is in General Santos, but the company also has offices in Davao and Cagayan de Oro, with its own edition each. It has a combined daily circulation of 21,000 copies sold, practically covering the entire Mindanao region.

In April 2007, 2 years after the birth of Brigada News Philippines, Brigada Healthline Marketing was established as distributor of health products that the company advertised in its daily newspaper and block time radio programs.

In October 2009, it expanded its media operations to radio by acquiring 89.5 from Baycomms Broadcasting Corporation and reformatting it to 89.5 Brigada News FM, the first-ever radio station in General Santos with an AM & FM format. After a short period of time from its inception, it already became the Over-All #2 radio station, both AM and FM stations combined in General Santos City and neighboring areas, according to the then latest AC Nielsen Survey. Subsequently, in early 2013, it obtained the Over-all #3 spot, according to the KBP-RRC Survey.

In January 2012, it expanded its operations once more to television with Brigada News TV 46, Eye of Mindanao, acquired from Asian Multimedia and Productions, which is the first-ever local television station which devotes 70-80% of its programs to local issues and concerns. Given its still very short stint in the television industry, it has already eaten up a big slice of the pie of viewership especially its news and public affairs programs in the prime time slots in the morning and afternoon. On December 7, 2015, Brigada News TV moved to UHF Channel 34 and since  September 22, 2019, Brigada News TV moved to UHF Channel 38.

Since February 2013, Brigada News FM expanded in 25 cities and municipalities in the Philippines through its subsequent acquisition and 100% takeover of the stations owned by Baycomms Broadcasting Corporation and other radio networks.

In April 2014, Brigada News FM National Offices in Makati City was inaugurated and relocated Brigada News FM Batangas to become Brigada News FM National and completing the three broadcast centers of the network, Manila, Cebu and General Santos.

As of 2021, BMMC now has 50 owned and operated stations in the country larger than its main all news competitor Radyo5 News FM but is head another news, public service and talk competitor on Radyo Bandera.

Brigada News Philippines (newspaper) 
 Brigada News Nationwide
 Brigada News General Santos
 Brigada News Davao
 Brigada News Cagayan de Oro
 Brigada News Zamboanga
 Brigada News Cebu
 Brigada News Bicol

Brigada News FM

Overview
Brigada News FM stations are collectively known as Brigada News FM Philippines with its current slogan The Music and News Authority. Currently, Brigada News FM has 50 owned and operated stations across the country and more are planned to be opened.

Stations

Notes:
**Luzon Area flagship station
***Visayas Area flagship station
****Mindanao and National Network flagship station

Majority of BMMC's stations are acquired from Baycomms (prior to merger hence becoming Brigada's official broadcast licensee, except the following).
DYWF Cebu: acquired from Vimcontu.
DXKX Davao: acquired from Primax Broadcasting Network.
DWBY Naga and DWED Legazpi: acquired from Century Broadcasting Network.
DWLH Sorsogon: acquired from Hypersonic Broadcasting Center.
DYMG Bacolod and DYKZ Dumaguete: acquired from Armed Forces of the Philippines and Westwind Broadcasting Corporation
DWCL Pampanga: acquired from UBC Media/Love Radio Network.
Brigada News FM Zamboanga first utilized DXRX 93.1 FM under airtime leased by Audioviual Communicators, Inc. In 2013 before moving to former Baycomms Broadcasting Corporation operated DXBY 89.9 FM in 2015.
DXEY Butuan: acquired from Nation Broadcasting Corporation.

Brigada News TV 
Free TV

Cable TV

Healthline Products 
Unlike other media entities, Brigada Mass Media does not rely on any third-party advertisements from major companies. Brigada News FM and TV stations acts as a sales and marketing arm of these Healthline products under the Brigada Healthline Corporation:

 Power Cells Herbal Capsule
 Drivemax Herbal Dietary Supplement Capsule
 Black Force Activated Charcoal
 Guard-C 500 mg Capsule (Ascorbic Acid as Calcium Ascorbate)
 Power Cells Liniment
 NutriCleanse Herbal Capsule
 Power Cell Soya Coffee
 Fast Relax
 CuraMed Herbal Dietary Supplement Capsule

References

External links 
 Brigada Website

National newspapers published in the Philippines
Media companies of the Philippines
Companies based in General Santos
Media in General Santos