those who appear atop Google when people search for “mortgage calculators” or “lowest mortgage rates.”
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What's to stop unscrupulous brokers from manipulating search engines to put themselves on top, and then listing only those with higher rates, or otherwise misrepresenting mortgage rates?

We already have resellers of theatre tickets who are doing this, and the mortgage business is far more lucrative and just as episodic.

Labels: moderation: safe