People move from place to place, so the data should add back all the Leaf fans (and every other team) in other cities as they too can watch TV and buy merchandise.  I saw the Leafs play in Edmonton and the majority of fans were Leaf supporters.  

Same thing in Tampa where I have seen Leafs and Canadiens fans out shout Tampa fans.  When the Leafs come to MSG to play the NYR it is a big night out for New York City Toronontonians too.

I have never been, but two nights ago there were a ton of Leaf fans in San Jose.

It should be easy to parse who the residual people support and the data would be very valuable and illuminating.

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