Arizona Administrative Code › Title 17 - TRANSPORTATION › Chapter 1 - DEPARTMENT OF TRANSPORTATION ADMINISTRATION › Article 7 - ADVERTISING AND SPONSORSHIP PROGRAM › Section R17-1-701 - Definitions

Current through Register Vol. 30, No. 28, July 12, 2024
In addition to the definitions provided under A.R.S. §§
									28-601,
				  28-7316,
				  and
				  28-7901,
				  the following terms apply to this Article:
"Acknowledgment plaque" means a sign panel intended only to
				  inform the traveling public that a highway-related service, product, or
				  monetary contribution was provided by the sponsor portrayed on the sign
				  panel.
"Acknowledgment sign" means a sign intended only to inform
				  the traveling public that a highway-related service, product, or monetary
				  contribution was provided by the sponsor portrayed on the sign. Acknowledgment
				  signs are a way of recognizing a company, business, or volunteer group that
				  provides a highway-related service.
"Advertise" means to display or promote commercial brands,
				  products, or services on authorized non-highway assets and facilities of the
				  Department. Advertising may contain descriptive words or phrases providing
				  information relating to promotional offers, location directions, amenity
				  listings, telephone numbers, internet addresses (including domain names),
				  slogans, or any other message essential in identifying the advertiser or
				  sponsor, and informing the public of where the promoted products or services
				  can be obtained.
"Advertiser" means a person, firm, or entity authorized to
				  enter into a lease agreement with the Department or its contractor for
				  providing a motor vehicle-, motorist-, or highway-related service or product to
				  the Department, or a monetary contribution to the state highway fund as
				  provided under A.R.S. §
									28-7316,
				  in exchange for the ability to advertise on non-highway assets or facilities
				  authorized by the Department.
"Advertising agreement" means a written lease agreement
				  between an advertiser and the Department or its contractor allowing the
				  advertiser to advertise on authorized non-highway assets and facilities of the
				  Department.
"Contract" means a written agreement between a contractor and
				  the Department, which describes the obligations and rights of both parties
				  relative to the administration, operation, and maintenance of the advertising
				  and sponsorship program, or an element thereof, when conducted on behalf of the
				  Department.
"Contractor" means a person, firm, or entity that enters into
				  a contract with the Department to administer, operate, and maintain on behalf
				  of the Department the advertising and sponsorship program, or an element
				  thereof, and that is responsible for conducting all aspects of the advertising
				  and sponsorship program as outlined in the contract and this Article.
"Clear zone" means the unobstructed relatively flat area
				  beyond the edge of a roadway that allows a driver to stop safely or regain
				  control of a vehicle that leaves the main traveled way.
"Department" means the Arizona Department of Transportation
				  as the owner of the highway on which signs are placed and the organization that
				  directly receives the highway-related service, product, or monetary
				  contribution from a sponsor, and to which the sponsorship policy and agreement
				  applies.
"Driver distraction" means a driver's inattention to the
				  driving task at hand, resulting from internal or external events or
				  actions.
"FHWA" means the Federal Highway Administration of the U.S.
				  Department of Transportation.
"Highway" has the same meaning as prescribed in A.R.S. §
									28-101,
				  under "street or highway."
"Highway-related service" means any activity customarily
				  administered or delivered by the Department in the process of designing,
				  building, operating, or maintaining key highway facilities, including, but not
				  limited to, highway construction and maintenance activities, traffic management
				  programs, rest area operation and maintenance, emergency response and service
				  patrols, travel information services, parkway and interchange landscape
				  maintenance, snow removal and ice control, dust abatement, or adopt-a-highway
				  litter removal and other highway beautification programs.
"Highway right-of-way" means a strip of property, owned by
				  the Department, within which a highway exists or is planned to be built. The
				  highway right-of-way consists of all lands within the defined highway
				  right-of-way limits, including the airspace above and below This area typically
				  includes: roadways; shoulders; sidewalks; rest areas; clear zones; and areas
				  for drainage, utilities, landscaping, berms, and fencing.
"Interstate highway" or "Interstate highway system" has the
				  meaning prescribed in A.R.S. §
									28-7901,
				  under "Interstate system."
"Lease" or "Lease agreement" means a written agreement
				  between the Department, or its contractor, and an advertiser or sponsor, which
				  authorizes the advertiser or sponsor to advertise in, or otherwise sponsor,
				  certain assets or facilities of the Department subject to the terms and
				  conditions outlined in the agreement and this Article.
"MUTCD" means the most recent edition of the federal Manual
				  on Uniform Traffic Control Devices for Streets and Highways, as published by
				  the FHWA at www.mutcd.fhwa.dot.gov and amended by the Department in the Arizona
				  Supplement to the Manual on Uniform Traffic Control Devices for Streets and
				  Highways available on the Department's web site at www.azdot.gov The federal
				  Manual on Uniform Traffic Control Devices for Streets and Highways is used by
				  road managers nationwide for uniform installation and maintenance of traffic
				  control devices.
"Primary highway" has the meaning prescribed in A.R.S. §
									28-7901,
				  under "Primary system."
"Rest area" means an area or site established and maintained
				  within, or adjacent to, the right-of-way of an interstate or primary highway
				  under the supervision and control of the Department for the safety, recreation,
				  and convenience of the traveling public.
"Serviceable" means an acknowledgment sign or plaque that is
				  usable, in working order, and adequately fulfills its function.
"Sponsor" means a person, firm, or entity authorized to enter
				  into a lease agreement with the Department or its contractor for sponsorship of
				  a certain element of the Department's operation of an asset or facility by
				  providing a motor vehicle-, motorist-, or highway-so lated service or product
				  to the Department, or a monetary contribution to the state highway fund as
				  provided under A.R.S §
									28-7316,
				  in exchange for placement of an acknowledgment sign or plaque to inform the
				  public that a monetary contribution or a motor vehicle-, motorist-, or
				  highway-related service or product was provided by the sponsor.
"Sponsorship agreement means a written lease agreement
				  between a sponsor and the Department or its contractor, which authorizes
				  sponsorship of a certain element of the Department's operation of an asset or
				  facility.