Conversation so far:
What race are they referring to?
CANNOTANSWER.
What happened in 1997?
After this brush with fame the ABC commissioned two 30-minute TV pilots from Safran.
What were the pilots called?
One pilot called John Safran: Media Tycoon focused on the media industry, airing in 1998.
Did it make it to television?
It became famous for a segment, involving then host of tabloid current affairs TV show.
How long did it last?
CANNOTANSWER.

Question: What was the other pilot's name?
Self-contained rewrite: What was the other pilot that ABC commissioned with Safran's name?