Conversation so far:
What does Ted Drake have to do with Chelsea?
Ted Drake was appointed manager of First Division Chelsea Football Club in June 1952.
What did Ted Drake do as manager of Chelsea?
Upon Ted Drake's arrival at Chelsea, he made a series of sweeping changes, doing much to rid the club of its previous amateurish, music hall image.
Are there any other interesting aspects about Ted Drake's time as Chelsea's manager?
Ted Drake discarded the Chelsea Football Club's Chelsea pensioner crest and with it the Pensioners nickname, and insisted a new one be adopted.

Question: What was the new one?
Self-contained rewrite: What was Chelsea's new crest after the pensioner crest was discarded?