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When The Daily Show ran short on time, a short piece starring Colbert, advertising a fictional program titled The Colbert Report, was added into the program.
What is The Colbert Report?
When The Daily Show ran short on time, a short piece starring Colbert, advertising a fictional program titled The Colbert Report, was added into the program.
How was it developed?
The duo supposedly came up with the idea for The Colbert Report after watching coverage of the sexual harassment lawsuit filed against Bill O'Reilly.

Question: Who is in The Colbert Report?
Self-contained rewrite: Who is in The Colbert Report?