Conversation so far:
What happened in 2001 to Blake Shelton?
In 2001, Blake Shelton was slated to release a song entitled I Wanna Talk About Me as a single.
Did Blake Shelton manage to release his debut single?
However, staff at the label considered the song unsuitable for a lead-off single, and the song was eventually recorded by Toby Keith

Question: who was his recording company?
Self-contained rewrite: Who was Blake Shelton's recording company when his song was deemed unsuitable for a lead-off single?