Conversation so far:
what disputes did Superstar Billy Graham have?
Graham personally sued Zahorian and the WWF
why did Superstar Billy Graham sue Zahorian and the WWF?
Graham personally sued Zahorian and the WWF, claiming that they had forced him to take steroids to maintain his position in the company.
did Superstar Billy Graham win the lawsuit?
His lawsuit was unsuccessful
what happened after Superstar Billy Graham's suit failed?
Graham went on a public awareness campaign regarding the dangers of steroids during this time. During a Donahue taping Graham claimed to have witnessed WWF officials sexually abuse children.

Question: how did the campaign do?
Self-contained rewrite: how did Graham's public awareness campaign regarding the dangers of steroids do?