Conversation so far:
What was Total Nonstop Action Wrestling?
American professional wrestling promotion.
Who was Matt Hardy fighting in Total Nonstop Action Wrestling?
Rob Van Dam
Was Matt Hardy fighting with his brother when he joined Total Nonstop Action Wrestling?
no
Did Matt Hardy win prize money?

Question: How many people watched it on Pay Per View?
Self-contained rewrite: How many people watched Matt Hardy's match on Pay Per View?