Conversation so far:
What was Bert Bell's relationship with the Eagles?
he procured the rights to a franchise in Philadelphia which he christened as the Philadelphia Eagles.
When did he purchase the Eagles?
1933.
Did he purchase the team by himself with his own money or did he have partners?
He borrowed funds from Frances Upton, partnered with Wray.
How did the team do in the beginning years?
In 1934, the Eagles finished with a 4-7 record.
Did the Eagles have a lot of fans in the early years?
The Eagles' inability to seriously challenge other teams made it difficult to sell tickets.
Who was the head coach at this time?
Wray as head coach.
Did the Eagles improve their record as the years went by?
led the Eagles to a 1-11 finish, their worst record ever.

Question: How did Bert Bell respond to this?
Self-contained rewrite: How did Bert Bell respond to the Philadelphia Eagles 1-11 finish?