Conversation so far:
What was Toby Keith's first tv appearance?
Keith performed on a series of television advertisements for Telecom USA for that company's discount long distance telephone service 10-10-220.
Did he get paid for any appearance?
CANNOTANSWER.
Was he in any movies?
Keith made an appearance at the first Total Nonstop Action Wrestling (then NWA-TNA) weekly pay-per-view on June 19, 2002.

Question: Any other notable appearances?
Self-contained rewrite: Besides Total Nonstop Action Wrestling, were there any other notable appearances for Toby Keith?