Conversation so far:
Were the Spice Girl one of the 1990s icons?
Among the highest profile acts in 1990s popular culture, Time called Spice Girls arguably the most recognizable face of Cool Britannia, the mid-1990s celebration of youth culture in the UK.
What other 90s icons, besides the Spice Girls, were there?
Blur and Oasis
Are there any other interesting aspects about this article on the Spice Girls?
In the mid-1990s, Bob and Chris Herbert of Heart Management decided to create a girl group to compete with popular boy bands, such as Take That and East 17.

Question: Who conducted the study?
Self-contained rewrite: Who conducted the study on Spice Girls?