Conversation so far:
What was important about Lee's humor?
Throughout his career, Trevino was seen as approachable and humorous, and was frequently quoted by the press.
Why was he humorous?
I played the tour in 1967 and told jokes and nobody laughed.
Then I won the Open the next year, told the same jokes, and everybody laughed like hell..
What did this mean for Lee?
CANNOTANSWER.
Are there any other interesting aspects about this article?
After he was struck by lightning at the 1975 Western Open, Trevino was asked by a reporter what he would do if he were out on the course.

Question: What did he say?
Self-contained rewrite: What did Lee Trevino say after being struck by lightning?