Conversation so far:
When did Yair Lapid get his start in politics?
On 8 January 2012 Lapid announced that he would be leaving journalism in order to enter politics.
What did Yair Lapid want to do in politics?
What did Yair Lapid do when he left journalism for politics?
He formally registered his party

Question: What was his platform?
Self-contained rewrite: What was Yair Lapid platform?