Conversation so far:
what disputes did Superstar Billy Graham have?
Graham personally sued Zahorian and the WWF.
why?
claiming that they had forced him to take steroids to maintain his position in the company.
did he win the lawsuit?
His lawsuit was unsuccessful.
what happened after the suit failed?
Graham went on a public awareness campaign regarding the dangers of steroids.

Question: how did the campaign do?
Self-contained rewrite: how did Billy Graham's public awareness campaign regarding the dangers of steroids do?