Conversation so far:
when did Richard Branson's record business start?
Branson in 1972 launched the record label Virgin Records with Nik Powell.
what is the name of his record business?
Virgin Records.
why did he choose the name Virgin?
The name "Virgin" was suggested by one of Branson's early employees because they were all new at business.
what bands did they sign?
Virgin signed such controversial bands as the Sex Pistols.
any other bands?
Virgin Records would go on to sign other artists including the Rolling Stones, Peter Gabriel, UB40, Steve Winwood and Paula Abdul.

Question: where was Virgin located?
Self-contained rewrite: Where was Virgin located?