I understand a Checkout transaction is "sold" - does SFDC just expect the ISV to convert the lead created via the LMA?

It would be great to hear what other ISVs are doing here.


Question: 'Trying to help someone, but the other party doesn't appreciate it'
Answer: unrequited  


  (of a feeling, especially love) not returned: Scion shared his wishes to learn more of the world first-hand to Kara unrequitedly.  


Though more commonly used in the context of, and paired with, love, the basic definition applies to any feeling or action, or even an object perhaps.  

Braden, Abraham Lincoln, Public Speaker, p.94


  Yet, if God wills that it continue, until all the wealth piled by the bondsman's two hundred and fifty years of unrequited toil shall be sunk, and until every drop of blood drawn with the lash, shall be paid by another drawn with the sword, &hellip;


Shoup, Public Finance, p.145  


  Types of unrequitted payment: Payments not made for a consideration are unrequited payments. When paid by the government to the private sector, they are subsidies or welfare payments.