In our field we continue to sell our product in terms of better user experience, easier to complete tasks, less pressure on user and so on. We do that being convinced that it benefits our customers and employers. This is great, because we make the digital world better and easier and more joyful.

Marketers also sell products and solutions to company to solve problems and issues. They too have a vision and a concept of a better digital world, but from a different facet. I’m often stunned by how they accomplish tasks and gain rightful trust by the customers.

Sometimes marketers and user experience experts are colliding; sometimes they work side by side in collaboration. But from a general notice – which marketing activity gets the best conversion rate marketing or UX? Does a dollar spent on UX make more ROI than a dollar spent on marketing?




Question: strtotime calculates wrong when moving over to linux (webhost) from windows (localhost)
Answer: strtotime is notoriously problematic going cross-version, so I'd recommend a vast simplification.  You can use the 't' character in the date format to represent the last day of the month, then reduce your strtotime call to simply return some timestamp for the next month.

echo $Formated = date("Ymt", strtotime("next month"));