I install django-extensions like that:

git clone git://github.com/django-extensions/django-extensions.git
cd django-extensions
python setup.py install


Then I go to my project folder and use:

./manage.py graph_models -a -g -o my_project_visualized.png


Whats returns: 

Unknown command: 'graph_models'
Type 'manage.py help' for usage.


I try "help" - all of that commands I know, but how can I fix the problem with graph_models?


Question: Is UX better marketing than marketing?
Answer: This takes into account the marketing / UX cross over. I see UX crossing over into many functions that already exist within a business. This is the reason that many business feel that they are doing UX because the concepts that make up UX artefacts and deliverables have been produced by already established departments.

Like already noted in the answers each department within a business is subtly different and reports appropriately to answer their own remit. UX is the sum of all of this knowledge unless its used together to answer the wider questions and demands UX as a practice is unable to deliver the expected results.

I get to talk to many departments and functions within the companies I work with, when I succeed and the conversions start providing answers my agency rapidly gains respect as we are linking people and data together with the organisation that otherwise would remain in unconnected silos and databases.