Company Overview Marketing Evolution is a place where innovative marketing minds, advanced data science, and visionary technology meet. We offer software and strategic consulting services to help marketers plan, measure, and continuously improve their performance and unlock ROI. Position Overview Analysts work with a Director, as well as other members of the Marketing Evolution team, to execute software and analytics projects, develop insights and recommendations, and deliver value for our clients. Key characteristics of a strong Analyst include: Strong quantitative skills, with an ability to analyze and interpret complex sets of data and information Solid communication (both verbal and written) and interpersonal skills Relentless attention to detail and accuracy A sense of urgency in executing work, sometimes under tight deadlines, and the ability to manage multiple projects Experience and comfort with Microsoft Excel and PowerPoint; extensive experience with both programs preferred Strong interest in marketing analytics, and in using technology to make best use of the analytics Interest in using graphs to creatively craft the story the data is telling An ongoing desire to go beyond project-specific work, be creative, and bring new ideas to the table to improve the overall data management and analytics process Strong desire and appreciation for being part of a growing team that: – Supports one another and works as partners – Supports one another and works as partners – Strives to go the extra mile and over-achieve – Recognizes and rewards strong performers – Is committed to company and personal growth and development Thirst for learning and to build a strong foundation for long-term career growth and success While marketing analytics experience is certainly a plus, more than anything we are looking for extremely smart, intellectually curious, highly motivated team members that fit well within our fun team and working environment. Responsibilities An Analyst's general responsibility is to manage the day-to-day execution of multiple software and analytics projects of varying size and scope. Some specific responsibilities, under the oversight of a Director and with support of other team members include: Execute key parts of the process of onboarding clients onto our software platform – Understand how different types of data flow into our software, and how the data and algorithms come together to create our marketing optimization recommendations – Create supporting materials used by the team to train clients on our software – Run optimization scenarios to test our software, understand its logic, and ensure its accuracy Collaborate closely and frequently with the Data Sciences and Software teams to deliver our software and recommendations Oversee / execute the design, development, fielding and monitoring of survey instruments, the key data feed for our media optimization software – Design and write surveys to most effectively meet project objectives – Oversee 3rd party partners who program and field the survey and other data-capture instruments – Monitor incoming results and proactively correct any issues to ensure the data is of the highest possible quality Drive forward the process of taking clients' questions, designing a data analysis plan to answer those questions, and illustrating the results in a clear, visually appealing format – Interpret survey results and identify client implications: help drive the results from data into insights and recommended client actions based on analysis, pattern recognition, and experience Support, and often take the lead in, project-related communications, both client and internal – Prepare and proof documents for meetings / discussions (e.g., slide presentations) – Actively participate in both client and internal calls and meetings – Capture and document the outcomes of meetings / discussions as soon as possible following the discussion to keep the team focused – Contribute to a positive office culture by proactively setting a tone of collaboration with a can-do attitude Metrics for Success All employees have annual career growth goals based on their position and core skills/development areas; Analysts (and all Client Service team members) receive project-based performance reviews quarterly, and career reviews bi-annually Client satisfaction and the ability to form long-lasting client relationships is a measure of success for our entire company Ability to recognize and implement strategies or processes to improve efficiency, while maintaining flawless project execution Marketing Evolution Cultural Values We seek candidates who are excited to work at a company with the following cultural values: Disrupt the norm: Cherish the opportunity to find better ways to do things, regardless of how disruptive or initially painful it might be. Dissent then execute: Raise issues and fixes in the planning stage, but when it's time to execute, execute diligently and without reservation. Test and learn: When developing new processes or features, link it to a hypothesis, and evaluate that hypothesis without bias. Nothing is impossible: Imagine what's possible and then have the discipline to execute it. One without the other is not valuable. Defect is treasure: Every mistake is an opportunity for the organization to learn and make improvements. Share success: Given how hard it is to promote change in our industry, celebrate each success along the way.