As Creative Lead, you will have a responsibility for delivering on client accounts and projects, as the creative 'linch pin'. You'll be expected to lead and deliver fantastic digital design work yourself, and to represent our creative output to clients and prospects. You will also work closely with the Creative Director to help drive up the standard of design and creative direction across the business. You will have a deep understanding of the digital environment, you will think strategically, be an inspiring and generous leader, and a creative person in every sense. Form Responsibilities: Brilliance You will oversee multiple projects with an unrelenting creative ambition to make sure that our output is the best it can be - never letting anything out of the door that isn't right. You will be responsible for helping to realize the over-arching vision for our client's digital products and services. You will help to cultivate brilliant and compelling ideas that are inspired and justifiable. You will have an inbuilt ability to assess creative concepts and clearly communicate creative direction to others. You will challenge inappropriate ideas, solutions and strategies. You will be obsessive about pixel- perfection, brilliant interactivity and timely delivery. You will make others around you creatively better - by consciously teaching them, and by unconsciously inspiring them. Tell Stories You will tell engaging stories, about the work, about the process and about our company. You will be enthusiastic about the transformative impact of Blippar, the possibilities it creates and curious about what others are doing with it. You will police and defend the quality of the work as it moves from concept to design and through to delivery. You will be able to guide the client towards the right solutions, by forming compelling, logical and informed argument; recognizing which battles to fight and which to flex on. You will work with project managers to time-plan and cost projects and sell or justify this to clients. Play nice You will motivate and manage other team members - by getting involved. You will roll your sleeves up and get into the pixels, developing your own craft as well as guiding and teaching others. You will bring innovation to the ways that we work, and help to create an environment for creative thinking to flourish. You will collaborate widely with all departments and contribute to the creative process, leading and following in equal measure. The business You will regularly meet and present to clients, and you will be able to sell your creative vision compellingly and persuasively. • Establish relationships via the Business Development and Account Management teams with key clients and prospects as a creative authority • Help ensure that clients and prospects know they are dealing with a highly creative organization whenever they engage us - that they feel the presence and impact of that creativity at every touch • Stay actively involved in clients goals and relationships, so you are in demand • Establish relationships via the Business Development and Account Management teams with key clients and prospects as a creative authority • Help ensure that clients and prospects know they are dealing with a highly creative organization whenever they engage us - that they feel the presence and impact of that creativity at every touch • Stay actively involved in clients goals and relationships, so you are in demand • Build relationships with the other disciplines and represent creativity - fight to keep creativity at the very core of • Balance creativity with commercialism - build your conscious appreciation and understanding of departmental gross margin, utilization, project profit, etc. so you can work them to serve creativity - You will take direct line-management responsibility for a growing team • You will assist with recruitment and coach and mentor your direct reports • You will organize and run performance appraisals, and input into salary negotiations/reward management with the creative director. You will have experience of performance management, not shy away from difficult conversations and be able to deal with any discipline situations with grace