Mobile image-recognition/ Augmented Reality platform Blippar- venture backed and growing at lightning speed - seeks highly ambitious Head of Media in Europe to help acquire, grow and retain large-scale magazine and newsprint publishing print partnerships to the platform. Media relationships are an important part of Blippar's future success, with the ability to drive consumer awareness and downloads of the Blippar platform. This key role will be part of the senior management team reporting to the CMO. Role location: London Overarching Role & Responsibilities: To build and lead a European Media team, charged with developing media owner partnerships to drive Blippar downloads, usage and revenue growth. Develop media expansion strategy, forecast and own a) the marketing and commercial targets and b) the revenue line and budget for the European media business. • Generate significant consumer downloads for the Blippar platform through media • Generate significant contra-value of Blippar presence within the editorial of partner • Generate pre-targeted revenues out of partner base through a) license fees and b) custom Blippar sales with media partner sales teams and brand solutions teams • Constantly strive to improve consumer engagement through media titles – encouraging and incentivising repeat and expanding usage by partners and their 1. Attract and retain exclusive publishing partnerships through consultative business development • New Business: o Reaching out via existing network, at events and via a cold-approach, as required to key editorial and commercial decision makers at major publishers o Structure compelling, long term commercial agreements o Recruit, train and manage a rapidly expanding team of business developers, account managers and customer support manager • Trade Marketing: o Passionately evangelise about blippar and its position as the pioneer of this revolution for print o Thought-lead on Blippar technology as best of breed – and a new and disruptive tech with far-reaching implications for all media owners o Get the verb 'to blipp' on the tip of the tongue of all publishers o Attend all and any relevant industry events- spanning publishing, mobile, marketing, advertising, AR, product-design, online or technology o Actively seek out speaking opportunities and negotiate demo or exhibitor o Award nominations/ application writing and case-study PR o Maintain and develop trade association relationships e.g. FIPP, PPA, CMA 2. Consultancy: Train & educate partners on best-practice for the medium to ensure optimum long-term conversion • Develop knowledge and insight to enable authoritative consultation with clients on best practice for this - a brand new interactive-print medium – not only for editorial teams, but also for commercial sales teams. • Train them on self-service, self-publishing tools • Analyse, understand and review blippar campaign metrics with clients • Seek to test, trial and expand upon client efforts through building longer-term, consultative partnerships with key accounts • Share best practice • At all times, keep attention on the automation of processes for the longer-term. Required Skills and Attributes • Ability to present high-tech in simple, inspirational terms to senior-level decision- makers and global media companies • Strong team-manager with proven track record of growing and retaining teams • Strong commercial manager – with proven track record of revenue generation • Natural marketer and creative brainstormer – broad-minded, fast-thinker with a creative, marketing-led brain with an intuitive appreciation of consumer journey • Mature, authoritative, consultative approach • Confident, inspirational presenter and networker • Supreme organisational skills with ability to keep multiple balls in the air at any one Relevant Experience • Strong track-record, network and working history within the traditional publishing • Team management experience • Strong business development and revenue generation track record - Knowledge of mobile marketing & emerging print/ marketing technologies - Willing to travel extensively (up to 10 days a month) - European languages preferred or a bonus Salary: Subject to experience: Ideally 10+ years experience Blippar™ is the leading image-recognition platform for brands, advertisers, and publishers, instantly bringing physical newspapers, magazines, products, signage and merchandising to life. Utilizing proprietary, best-in-class technology, Blippar™ enables users to unlock the physical world with stunning interactive, digital content experiences and engage with their favorite publications, brands and celebrities via their iOS, Android, or Windows mobile Since launching in the UK in 2011, Blippar™ has expanded rapidly, partnering with some of the biggest and most exciting media owners and brands in the world -- including Condé Nast, TIME Inc., Unilever, Kraft, Nestlé, Heinz, Coca-Cola, Anheuser Busch, Xbox, L'Oréal, Universal Pictures and Jaguar. To learn more, visit Venture backed by Qualcomm Ventures – with a Series B round to be announced Please send CVs with cover letter to: