Pioneer PDP-4350HD 43" Widescreen PureVision Plasma Television Pioneer's exclusive PureDrive keeps video signals entirely in a lossless digital domain, for greater signal control and far higher video quality. DCR (Digital Cable Ready) Tuner with Passport Banner (requires PSIP support) provides easy plug n play of basic cable channels without the need for an outboard cable box. Pioneer's new Advanced PureCinema with 3-3 pulldown, film-based material on DVD, videotape, and even regular TV will match the smooth, natural reproduction you'd see in a theate ACE III (Advanced Continuous Emission III) uses 10-bit processing to produce 1,792 gradation steps for each cell creating a palette of well over 1 billion colors and delivering reproduction accuracy up to 16 times greater than competitors' panels. Deep Encased Cell Structure - Each individual lamp is encased in its own cell , with walls on all sides so that light doesn't bleed into neighboring cells. This energy-efficient design allows each lamp to deliver a more concentrated beam of light, for truer colors and brighter images.