American Beauty Berry - Callicarpa americana - 25 seeds - beautyberry American Beautyberry/Callicarpa americana Family: Verbena/Verbenaceae Characteristics: American Beautyberry is a deciduous shrub with coarse texture and medium to fast growth rate. It has an irregular, spreading, loosely branched, upright growth habit. Light pink to lavender flowers borne from June to August are not showy, but the intense color of the purple fruit clustered around the stems in fall makes a dramatic display. Landscape Uses: American Beautyberry is a great accent in the shrub border. It will grow in most soils and prefers full sun for best fruit production. It is adaptable to a wide variety of sites. The coarse-textured leaves and showy fruit make this species desirable for naturalistic settings or mixed shrub borders. Plant in groups of three, five or seven for a dramatic statement Size: 4 to 8 feet tall with a spread of 4 to 6 feet Zones: 6b, 7a, 7b, 8a, 8b