iWater: Shower Purification System The Natural Way To Achieve Soft Skin & Vibrant Hair Color. A marvel of innovation and technological advancement, iWater is a shower purification system with ion technology. It supercharges the water with anti-oxidant ions and reduces up to 99.9% of chlorine and other damaging minerals. Youll notice the difference after just one shower! Your skin feels softer and healthier -and without the chlorine, your hair looks shinier and more manageable.