Table A28: Medium-term heterogeneous impacts by education of household-head (HH)

|_Dep. Var. (Y):_|_Global_<br>_index_|_Knowledge_|_Gender_<br>_norm-_<br>_s/roles_|_VAW_<br>_attitudes_|_Beliefs_<br>_others’_<br>_attit._|_Intent to_<br>_update_<br>_picture_|_Actual_<br>_picture_<br>_update_|
|---|---|---|---|---|---|---|---|
||(1)|(2)|(3)|(4)|(5)|(6)|(7)|
|Drama|0.048|-0.010|0.087|0.016|0.035|0.090|0.001|
||(0.045)|(0.076)|(0.055)|(0.088)|(0.114)|(0.055)|(0.035)|
|Documentary|0.030|0.046|0.037|0.003|0.111|0.138<sup>_∗∗_</sup>|0.088<sup>_∗_</sup>|
||(0.044)|(0.079)|(0.053)|(0.095)|(0.114)|(0.061)|(0.045)|
|Drama * HH university|0.003|-0.035|-0.002|0.045|0.030|-0.086|0.083|
||(0.073)|(0.126)|(0.084)|(0.144)|(0.178)|(0.091)|(0.061)|
|Documentary * HH university|0.003|-0.033|-0.002|0.039|-0.013|-0.162<sup>_∗_</sup>|-0.039|
||(0.069)|(0.120)|(0.081)|(0.144)|(0.166)|(0.091)|(0.065)|
|HH-university|0.062|0.025|0.076|0.065|0.238<sup>_∗_</sup>|0.039|0.005|
||(0.054)|(0.084)|(0.063)|(0.105)|(0.123)|(0.066)|(0.042)|
|R-squared|0.534|0.118|0.479|0.287|0.067|0.024|0.005|
|Observations|619|619|619|619|619|619|619|

Notes: Heteroscedasticity-robust standard errors in parentheses. The Global index is composed by indexes for individuals’ knowledge, gender norms/roles and VAW attitudes; excluding individuals beliefs on others’ attitudes. Higher values of the indexes in (1) to (4) stand for more progressive stances. The index "Beliefs on others’ attitudes" reported in (5) takes higher values when the respondents believe that a larger share (out of 10) of their closest Facebook friends have progressive attitudes. Baseline controls described in the notes to Table 2 are included in all regressions. * p < 0.10, ** p < 0.05, *** p < 0.01 Table A29: Medium-term heterogeneous impacts by perceptions of social norms (SN)

|_Dep. Var. (Y):_|_Global_<br>_index_|_Knowledge_|_Gender_<br>_norm-_<br>_s/roles_|_VAW_<br>_attitudes_|_Beliefs_<br>_others’_<br>_attit._|_Intent to_<br>_update_<br>_picture_|_Actual_<br>_picture_<br>_update_|
|---|---|---|---|---|---|---|---|
||(1)|(2)|(3)|(4)|(5)|(6)|(7)|
|Drama|0.072|-0.090|0.132<sup>_∗∗_</sup>|0.080|0.133|-0.005|0.012|
||(0.048)|(0.084)|(0.056)|(0.094)|(0.116)|(0.061)|(0.040)|
|Documentary|0.077<sup>_∗_</sup>|-0.052|0.106<sup>_∗∗_</sup>|0.121|0.145|-0.007|0.077<sup>_∗_</sup>|
||(0.044)|(0.082)|(0.050)|(0.097)|(0.105)|(0.061)|(0.046)|
|Drama * Strict SN perceptions|-0.054|0.122|-0.096|-0.109|-0.182|0.131|0.040|
||(0.073)|(0.119)|(0.084)|(0.145)|(0.164)|(0.090)|(0.059)|
|Documentary * Strict SN perceptions|-0.108|0.168|-0.153<sup>_∗_</sup>|-0.238<sup>_∗_</sup>|-0.155|0.178<sup>_∗_</sup>|-0.012|
||(0.068)|(0.117)|(0.084)|(0.143)|(0.157)|(0.091)|(0.066)|
|Strict SN perceptions|0.049|-0.108|0.105<sup>_∗_</sup>|0.062|-0.439<sup>_∗∗∗_</sup>|-0.063|-0.016|
||(0.051)|(0.082)|(0.061)|(0.102)|(0.118)|(0.063)|(0.041)|
|R-squared|0.536|0.128|0.481|0.291|0.166|0.025|−0.001|
|Observations|619|619|619|619|619|619|619|

Notes: Heteroscedasticity-robust standard errors in parentheses. The Global index is composed by indexes for individuals’ knowledge, gender norms/roles and VAW attitudes; excluding individuals beliefs on others’ attitudes. Higher values of the indexes in (1) to (4) stand for more progressive stances. The index "Beliefs on others’ attitudes" reported in (5) takes higher values when the respondents believe that a larger share (out of 10) of their closest Facebook friends have progressive attitudes. Baseline controls described in the notes to Table 2 are included in all regressions. * p < 0.10, ** p < 0.05, *** p < 0.01 41