Position: Head of communication, Employer branding manager, Head of content
Category: Marketing
English level: upper
Years of experience: 11

1. Developed a system for internal communications and recruitment:
onboarding portal,
the tone of voice and filling vacancies,
a set of activities and motivations for employees,
corporate events for specific business goals,
conducting surveys and assessments among employees,
budgeting and team coordination.

2. Provided marketing support for the launch of a product on a new market in Europe and Asia:
creating and launching a communications strategy,
recruitment and management of personnel in a new market,
achievement of goals and work with the budget.

3. Built an omnichannel communication system from 0:
PR publications in the media - free of charge,
barter cooperation with bloggers: Inst, FB, YT,
radio advertising,
outdoor advertising.

4. Created a system for writing text content about the product:
strategy - finding out the needs of the business and selecting solutions that can cover them,
set of rules and patterns,
selection and management of a team of 5 people,
performance evaluation and change.

5. Rebranded the company as part of an in-house board:
collaboration on all stages with a top Ukrainian marketing agency,
development of packaging in a new corporate style,
control and coordination of writing in a new style and TOV 2500 texts for the site,
…and even coordinating office renovations in new corp colors.
I'm a pro in communication (in- and external), creating content and management teams - for business goals. 

I have successful cases in such business areas:
- travel and hospitality (B2B project for online booking)
- entertainment (B2С project Ukraine and Turkey)
- rewards (B2B project Ukraine)

General bio:
- Higher education in PR&Marketing
- Communication - 8 years
- Content marketing - 12 years
- Management teams - 6 years
Sense of purpose
Flexibility
Cooperation
Great product/service
Love for customers