Position: Marketing Manager (Head of marketing)
Category: Marketing
English level: intermediate
Years of experience: 6


Head of marketing department
MEGASPORT, B2C, Vinnytsia (head office)
Period: August 2021 - August 2023
- Planning of marketing campaigns for 50 stores and websites
- Search of contracts with retailers for physical and digital stores
- Weekly monitoring of activities of competitors and partners
- Direct work with representatives of Nike, Puma, Anta, Champion, New Balance (etc.) to create partnered campaigns and promote their products in the chain of stores and on website
- Management of team of 8 people (posm marketing) and 4 digital (total 12)
- Approval and editing of layouts, letters, banners, social networks, bots, etc
- Meetings and business trips (Germany) with partners to discuss and approve partnered marketing campaigns
- Control of all managers and their departments
- Creation of new unique marketing products (activities in stores and digital)
- Communication strategy with clients
- Analysis of costumers, ways of expanding target audiences
- Study and constant analysis of global sports retail cases
- Cooperation with the sales department, analysts, buyers and personnel management department Human Resources( permanent targets and joint tasks)
- Reorganization of work processes and tasks

Marketing coordinator
Media group PravdaTut, Kyiv
Period: January 2019 - June 2021
- Team management of 8 people
- Finding clients, signing advertising contracts, monitoring performance
- Planning marketing campaign strategies
- Forecasting results and planning budgets
- Planning, implementation of conceptual projects
- Description of internal processes and control of the execution of business processes in the marketing department (approving budgets, selecting contractors, signing materials, monitoring results and deadlines)
- Planning and implementation of Media marketing campaigns
- Analysis of the market of competitors for the creation of a unique product (Unique Trait Offer)



Content manager at a digital agency, Kyiv
Period: September 2014 - November 2017
Responsibilities:
- Entering information for editing on the website, Social Media Marketing
- Posting of advertisement, promotions and offers on Social Media (Facebook, Instagram)
- Placement of video content
- Copyright of articles, news, announcements, etc.
- Search for information and infopovod for written texts
- Support for the correct functioning of the site
- Control over the correct operation of the site
- Customer support