Position: Product manager
Category: Marketing
English level: upper
Years of experience: 2.5

I possess a comprehensive background in creative marketing, having built numerous products from the ground up. My career highlights include the successful launch of various startups. I've gained practical experience in Customer Development and excelled in designing product prototypes and Minimum Viable Products (MVPs). Furthermore, I've successfully navigated the process of bringing products to full-scale production. I bring over five years of experience working with E-commerce, B2B, and B2C web projects.
Portfolio: kutsmike.com
Product  Positioning: defining the product's key value proposition and messages, developing clear and compelling product messaging that differentiates the
product from competitors and resonates with the target audience. Market and Competitive Analysis: conducting market research to understand market trends, customer needs,   and competitive landscape, identifying growth
opportunities, and providing insights to guide product development and marketing strategies.
Go-to-Market  Strategy:   Led  the  development  and  execution  of  go-to-market
strategies for new product launches or product updates.   This includes collaborating with sales and customer service teams to ensure a  successful launch.
Sales  Enablement:   supporting  the  sales  team  by  developing  product-related
content and resources such as sales presentations,   product sheets, FAQs, and training materials to improve sales effectiveness.
Customer Insights: gathering and analyzing customer feedback to understand user behavior and needs.
Market research and competitor research;
Content  management  experience  (writing  engaging, compelling posts and content including landing pages);
Planning  and  implementation  of  “go  to  market”  of  software IT solutions;