Position: CMO / Product Marketing Manager /
Category: Marketing
English level: upper
Years of experience: 8

- hired and trained more than 50 A and B players
- built a performance marketing system for 200+ businesses
- the largest budget under management half a million dollars per month
- №1 in the list of the most promising entrepreneurs and top managers of Ukraine under 25 (liga.net.ua)
CEO, IM Digital (2018 - present)
 
- Implemented Project Management standards + Agile
 - Created processes for launching advertising campaigns (Facebook, Google Ads, Tiktok, Yandex Ads)
-  Built a customer loyalty monitoring system
- Provided 100% effective work of the remote team
- Created an internal methodology for developing creatives in advertising campaigns
- Hired over 20 PPC specialists, designers, and PM
- Created internal HR business processes (from hiring to adaptation, motivation, and personal grade-based growth)
20 team members under control
- Implemented automated finance control based on P&L and Cashflow reports
- Weekly control of 40+ e-commerce projects results (Google Ads, Facebook Ads, TikTok Ads)
Implemented automated Data Studio Dashboard for clients 

Achievements 
- 3X growth of profits 
- Client’s NPS grew from 5 to 9
- Monthly ads budget under control $200,000. Geo – Ukraine, Russia, Poland, Germany
- Clients’ monthly income $1 000 000 + 

Head of New Business, IM Digital (2016-2018)
- Developed lead generation strategy for b2b sales (~100 incoming leads monthly)
- Built a sales department
- Created a sales funnel and implement daily monitoring of results
- Developed inbound marketing system (media, conferences)
- Built the hiring system 

Achievements

 -Hired and trained 40+ sales managers
- Reached more than 200 new clients 
- Average LTV 8 months
- Increased the average check by 3 times
- Publications about the company in the leading business media in Ukraine 
- The clients include market leaders (Lenovo, Gameloft, WOG)

SMM Head, Upsale (2014-2015)

- SMM department reorganization
- Increased employee productivity
- New Business
- Implementation of creative techniques

Achievements


- 4X growth of revenue
- 70% expenses cut

PR Manager, Upsale (2013-2014)
-Content marketing strategy and implementation
-Public and Media relationship
-Development and promotion Youtube channel of company CEO : copywriting, video production management, promotion
- Image offline-events creation and implementation
- Attracting customers with Social Media tools
Educational trainings promotion and organization 

Achievements
- was invited to Google Moscow office as a producer of the best Russian business channel on YouTube, before it became mainstream (2013)
- More than 20 free publications in biggest business media including Forbes Ukraine
- A-level management 
- Scalable product or service 
- Performance-based salary and bonuses
- Challenging tasks 
- TIR1/ TIR2 markets