Position: PR & Marketing manager
Category: Marketing
English level: fluent
Years of experience: 4

Prepared spokespeople for media interviews through the development of messaging and talking points, and in-depth media training when required.

Managed and coordinated the end-to-end planning and execution process of the International Conference for 600+ attendees. Fostering relationships with the team, vendors, customers and other key stakeholders through effective communications & collaboration to deliver the best event experience. 

Initiated, prepared and participated in event promotion including preparing ads, articles, emails, flyers, posters, signage and other public relations releases. Got 420+ mentions across the web for my conference.

Use data and insights to evaluate effectiveness of digital communications; define KPI’s for all digital communications channels using industry benchmarks, best practices and current performance

Generated a 170% uplift in organic traffic to the website in 6 months 

Built the 5 content strategies from scratch, which in turn, delivered a 150% boost in leads to these companies.

Ensured long-term lead generation for company projects by guestposting in 20+ relevant media.
Over 6 years in Public Relations and Marketing with an intensive experience of leading the communication across multiple platforms from traditional media to influencers.

I'm responsible for developing and implementing PR and media strategy for multiple projects, building its reputation and ensuring effective media coverage.

— Evaluating customer research, market conditions, and competitor data.
— Overseeing digital marketing campaigns across various social media platforms and corporate websites.
— Co-ordinating marketing activity with sales department for the lead generation.
— Planning and forecasting promotional campaigns.
— Developing and managing digital advertising campaigns.
— Creation and publication of marketing content in line with marketing plans.
— Managing and improving lead generation campaigns, measuring results.
— Creating a wide range of marketing materials for BTL

I am looking for challenging job in a company which is aimed at making a difference.
I want to become a part of an employee-friendly company with strong leader and business objectives.