Position: Digital Marketing Specialist | Head of Digital Marketing | Senior PPC | CMO
Category: Marketing
English level: intermediate
Years of experience: 7

Manager skills (team management, task control, team motivation, managed a marketing and content team of up to 10 specialists)

Marketing skills (strategy, budget management, planning of marketing activities, analytics-based decision making, optimizing marketing funnel)

Digital marketing skills (google ads, Facebook/Instagram ads, SEO, E-mail marketing, marketplaces, XML feed / API integration with various platforms, basic Photoshop/ illustrator editing.

Analytics skills (advanced excel, google docs, Google Analytics, Google Tag Manager, Search Console, Power bi, data studio, tableau, SQL)

Technical background (creating landings, HTML/CSS, frontend/backend editing, worked with various CMS bitrix, WordPress, Joomla, Tilda, Horoshop)
Head of Digital Marketing at Fishki.ua (2019-2022)

setting up and supporting marketing for an e-commerce project (analytics, marketing, e-mail, integration with marketplaces)

- Budget planning
- launch of marketing activities
- setting and controlling tasks for programmers


Senior PPC Manager e-commerce (2018-2019)

Results for three months of work (google ads):
- Conversion rate increased by +42.94%
- CPO down -33.32%
- Advertising budget increased by +56.33%
- Orders increased by +134.53%


Middle+ PPC Manager at a digital agency (2017-2018)
-  Adwords, Yandex, FB, Teaser networks advertising setting
- Google Analytics, Yandex Metrika, Tag Manager analytics setup
- Data Studio, Power BI, PowerPoint reporting
- audits, budget planning, marketing strategies for clients


Digital Marketing Manager (2016-2017)

Digital Marketing Team Lead in education project 
- education and training of interns
- preparation and conduct of online and offline educational events
- Search for new clients, partners
- Competitor analysis

PPC Manager in e-commerce 
connection of analytics, optimization of advertising campaigns.

Link builder at a digital agency
Search for reliable foreign sites for website promotion

Digital agency web analyst
- Site analysis for the correct configuration of web analytics systems (Google Analytics, Yandex Metrika)
- Setting up communication with third-party services.
- Analysis of advertising campaigns, search for ineffective sources of advertising traffic.
- Recommendations for improving usability
- Staff training in web analytics


Junior Web Developer (2012-2016 first experience in website building)

- creating websites on popular CMS joomla and wordpress
- basic knowledge HTML/CSS, javascript, PHP, mySQL
- basic frontend and backend editing
I will be glad to talk if you want to strengthen your team with a strong and motivated player.