Position: LiveOps & Monetization Manager in f2p Games
Category: Marketing
English level: upper
Years of experience: 4

all of these are from different positions
- Automated 1/3(so far) of the work process with Python (selenium browser automation)
- Developed handmade CRM with WooCommerce and Trello integration 
- Increased number of orders from 0 to 200 per day from brand new food delivery service (an average order = 600UAH)
- Developed along website+eCom store (still working and profitable) from scratch (WordPress + WoocCommerce)
- Developed control system over companies-contractors (over 10 companies with 10 to 50 tasks\projects per each)
- over 1,3 mln UAH marketing budget per year
LIVEOPS & IAP MONETIZATION MANAGER
Germany, remote from Ukraine, 1year

- Monetization strategy development and implementation
Supervising a teammate responsible for monetization tasks.
- Sales management: testing sale hypotheses on segmentation & personalization, planning sales calendar, sales set up, analyzing sales revenue and economy impact.
- Menetization infrastructure maintanence: hard currency
packages, boosters, premium accounts, bundles, free gifts, starter packs, decoy offers) over 7 different platforms.
- AB testing
- Mobile Web Shop integration and promotion
- Monitor KPIs - Monetization and Economy
- Collaborating with game designers, developers, analytics, ad monetization, external parties, and other liveops teammates
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IAP MONETIZATION MANAGER
USA, remote, Jun 21 - Jul 22

- Implementing Liveops plan 2 titles (social casinos/slots)
- Planning Liveops events calendar
- Setting up 40+ types of in-game events, promos, sales, offers
- Push notifications (writing copies, setting up campaigns)
- Managing new assets flow (requesting art, requesting QA, monitoring deadlines)
- Monitoring KPIs (Monetization, Economy, Engagement, Retention)
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DIGITAL MARKETING MANAGER
Israel, remote, Oct 20 - Jun 21 

- SMS marketing for eCommerce
- email marketing for eCommerce
- A/B testing
- ROAS analysis
- Facebook Ads/Google Ads
- WordPress websites/autoblogs development from scratch
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MARKETING MANAGER
onsite, Feb 19- Oct 20

Marketing management:
- Managing external marketing partners (up to 10 at a time)
- Increasing order number from 0 to 150 per day
- Bill maintains
- Organization and advertising of branded shop openings
- Product packaging development
- Visual rebranding and its integration (stores, products, etc)
- Arrangement of exhibitions, fairs, and festivals
Digital Marketing:
- Website and online store development from scratch
- Google Ads & Analytics
- Email marketing for e-commerce
- CRM integration
- you have enough development resources to implement and test liveops and monetization  ideas