Position: Head of Marketing, CMO, Marketing Director
Category: Marketing
English level: fluent
Years of experience: 7

Effie Awards UA 2017.
Scope:
• Research and insights (detecting consumer insights on key motivational and attitudinal behaviour in cryptocurrencies sphere, target audience segmentation etc).
• Marketing strategy.
• Communication strategy (target audience and mindset modes development, key messages creation, creative briefing, crisis communication management etc).
• SMM strategy (development and management, targeting and promotion etc).
• Content strategy (creation, production, delivery and governance of useful content, promotional ideas etc).
• Community management (narratives creation, problem-solving, planning and executing OLs collaborations and brand advocates programs etc).
• Media activities (planning, launching, performance reporting and analysis etc).
• Managing teams.