Position: PPC Specialist
Category: Marketing
English level: pre
Years of experience: 3


- Set up, launch and optimize pay-per-click marketing campaigns (Google Ads, Facebook/Instagram, Bing Ads)
- Set up goals/events (GA, GTM)
- Develop marketing strategies
- Research keywords and potential targeting options
- Monitor budget and adjust bids
- Produce reports for management (Google Data Studio)
- Test the effectiveness of different settings, landing pages, etc
- Analyze campaigns performance and propose optimization actions
- Day-to-day management
- On-page SEO