Position: Marketing Manager
Category: Marketing
English level: pre
Years of experience: 3


Hello, everyone, I am looking for a job and I open to all offers of Facebook Ads Marketer, E-commerce Media Buyer, and Social Media Ads Specialist.

My Experience:
- 3 years of professional experience in Facebook Ads and in Development of SMM-strategy
- Understanding of conversion funnel, advertising metrics, and pricing models: CPC, CPM, CPA, CPL, CPO, LTV, ROMI and others
- Experience in the Canada and Ukraine markets
- Creating marketing and ads strategies which include market research, sales funnel, communicative strategy
- Setting up, optimizing and scaling acquisition and retention ads campaigns via Facebook & Instagram
- Testing new ideas based on insights gained from campaign management
- Analyzing results and data to continuously optimize and improve performance
- Compiling regular reports to communicate insights to the client

Marketing services: 
Facebook Ads, Google My Business, Google Local Services Ads, Google Analytics, Google Tag Manager, Google Data Studio, SerpStat, CallRail, Tilda, Crello, Figma.

E-commerce Media Buyer - Nexteum 
Aug 2021 - Feb 2023
Responsible for: 
1) creating marketing strategies for e-commerce businesses (target audience and competitors' analysis, communicative strategy)
2) setting up, optimizing and scaling conversion and retargeting advertising campaigns via Facebook & Instagram advertising accounts
3) calculating and monitoring key campaign metrics with a focus on high ROAS
4) setting up standard and custom events using Facebook Pixel
5) analyzing results using analytics tools and preparing regular reports on results
6) optimization of indicators to achieve KPI;
7) work with designer, copywriter, and layout designer on projects.

Facebook Advertising Manager - Appliance Repair Expert 
Jan 2021 - Aug 2021
1) Setting up and optimization of advertising campaigns;
2) Analytics of advertising indicators;
3) Optimization of indicators to achieve KPI;
4) Work with designer, copywriter, and layout designer on projects.