Position: Digital Marketing Manager | PPC Specialist - Google Ads, Bing Ads
Category: Marketing
English level: upper
Years of experience: 4


I am a versatile digital marketer that specializes in Pay-Per-Click (PPC) advertising. I have a background in the digital marketing industry including Google Ads, Bing Ads, app promotions and other means of online marketing strategies with a focus on helping businesses increase their ROI, while lowering their advertising spending rate.

•	Building and managing PPC campaigns including Search, Display (Google Ads / Bing Ads / Apple Search Ads).
•	Keywords researching for creating a marketing plan. 
•	Managing campaigns for international markets (US, EU, EMEA, LATAM and other).
•	Analyzing and optimization keywords, ads and ad extensions for achieving maximum results.
•	Improving qualitative and quantitative indicators.
•	Data analysis with Google Analytics, AppsFlyer, Data Studio as well as troubleshooting and investigating any data deviations
•	Implemented various campaign optimization tactics such as A/B testing, experiments, automated rules and bidding strategies
•	Creating a technical specification for landing pages.
•	Affiliate network managing
•	Work with SEO tools (SemRush, Moz, Keywordspy, Ahrefs)