Position: Lead marketer
Category: Marketing
English level: upper
Years of experience: 4


- writing technical specifications for website creation and design control
- development of a comprehensive marketing strategy (online, offline) and its implementation;
- planning and control of all marketing activities of the company
- analysis of the effectiveness of marketing and advertising campaigns
- optimization and control of the analysis of advertising campaigns by analytics systems (google analytics, yandex metrika)
- development and promotion of the company's brand, market formation
- planning and budget management of the marketing department
- lead-up of a media plan
- creating, setting up and maintaining the company's social networks
- creating a content plan
- copywriting, rewriting of the text
- preparation and visit conferences
- establishing communication with partners
- work with self-sourcing contractors and printing suppliers, etc.
- team work (participation in team formation)
- analysis of TA involvement channels and their monitoring
- marketing project management
- analysis of competitors and their activities
- development and implementation of profile events