Position: Head of Marketing
Category: Marketing
English level: upper
Years of experience: 6

Founded the Website Development Department from scratch for a huge marketing agency. Developed and implemented an omnichannel performance marketing strategy in 10+ countries for a B2B SaaS company.
I have an experience as Head of Marketing at a Ukrainian B2B SaaS company and Canadian B2B outsourcing and outstaffing company.

Professional skills I developed:

- Conducting strategic planning for the company's growth by breaking down the plan for the marketing department and each marketing channel.
- Setting goals, tracking employee progress, and assessing their performance.
- Prioritizing tasks and allocating budgets to different marketing channels and markets while ensuring adherence to these priorities.
- Monitoring compliance with deadlines and helping to identify and eliminate blockers.
- Responsibility Zone Distribution within the Marketing Department.
- Establishing efficient business processes for seamless collaboration among colleagues, both inside and outside the department.
- Analyzing the effectiveness of marketing campaigns and A/B test results.
- Optimizing costs for personnel, contractors, and marketing initiatives.
I like teams that provide equal treatment to colleagues of any level, where the leader and employee communicate on the same level, and the employee's opinion is respected. I definitely cannot work in a dictatorship and follow all the leadership's whims. I prefer to automate business processes, write instructions, and manage teams.