Position: SEO
Category: SEO
English level: fluent
Years of experience: 11


SEO Manager
NDA (Essay writing niche) Responsibilities
SEO
- Full Marketing Strategy development (SEO, Content, Website development, SEA)
- Competitor research
- Budget calculation
- Finding new link building opportunities
- Content development (on-site - Landing pages, blog posts & off-site - 3rd party articles, PBN)
- Keyword research - PBN management
SEA (Google Adwords)
- Keyword research
- Market research
- Budget and bid set up
- Campaign set up (writing/ordering ads)
- Campaign optimization, based on CTR and ROI
- Landing page development and further optimization
Managerial work
- Team KPI setting and control - Team motivation
- Team education
CRO
- Track user behavior (through tools like Hotjar, Google Analytics)
- Translate customer journey into UI/UX visual and interactive on-site improvements
- Split test versions set up and track (Google Optimize, Google Tag Manager)
- Website design template development (with Figma)