Position: Marketing Manager
Category: Marketing
English level: upper
Years of experience: 8

Success Story: creation of effective lead generation funnel taking into account specific character of the market company enters: gathering customer databases, launching a number of targeted email marketing campaigns, creation of landing pages with specific CTAs, demo requests gathering & management, work on leads verification & qualification, coordination with sales team on further leads management. 
Results:  high quality SQLs (sales qualified leads), effective sales campaigns running: Commercial Offers presented & pre-project consulting accomplished, contracts signed. Campaign ROMI: 800%
8 years of experience in marketing, sales, IT products & services promotion, entrepreneurship, business development, company brand promotion. 
Working for international IT companies to develop & implement Winning Marketing Strategy based on the targeted markets, product value proposition & specific business needs. Development of cooperation concept between marketing & sales teams. 
Building highly efficient Marketing Team: identifying key roles, assigning responsibilities, setting tasks & tracking their execution, results monitoring & performance control, reports & analytics of marketing efficiency, mentoring & training.
Digital Marketing Strategies implementation. Effective Lead Generation Funnels creation. Mobile Apps promotion in Google Play & App Store. An advanced user of key digital marketing tools: PPC, PPV, CPL, CPA, Paid Search Advertising, Web-analytics, Search Engines Optimization, Social Media Marketing, Video Ads, Landing-pages. 
Company Brand Package implementation: company website development; Brand story creation; Development of company logo & brand identity; Communication channels identification; exhibiting at professional events.