Position: Marketing officer
Category: Marketing
English level: upper
Years of experience: 5

Graduated from the Netherlands Institute of Marketing

Built a new brand for the B2B market from scratch
BETER Live, Kyiv – Marketing Officer
August 2021 – present time
Launch of a new product and brand to the market

•	Creation and implementation of a marketing strategy 
•	Creation and implementation of a communication strategy 
•	Creation of personal brands for top managers
•	Segmentation, target market selection and positioning
•	Analysis of efficiency and financial result
KitCode, Kyiv – Marketing Manager
October 2019 – June 2021
R&D of non-standard traffic sources  

•	Actively participate in the design and launch of new products
•	Analyze target audience and demand
•	Form and test hypotheses, promotion channels
•	Creation and development of funnels in direct marketing
•	Systematic research of hypotheses for quality traffic
•	Work with communication and brand awareness
Produtech, Kyiv – Head of Facebook Media Buying
May 2019 – October 2019
Developing funnels to promote keywords on Amazon.com

•	Development of funnels for the site and Amazon
•	Results analytics and reporting
•	Analytics of the site and building hypotheses for testing
•	Selection of relevant keywords for promotion in organic issuance
•	Work with communication and brand awareness
Olynyk Studio, Kyiv – Advertising Specialist 
November 2018 – May 2019
Development of advertising strategies in social networks and their implementation

•	Development of advertising strategies
•	Launch of advertising campaigns in social networks
•	Analytics of advertising campaigns in social networks
•	Development of photo/video content
•	Project management
•	Report and defense of the project to clients
WhyNet, Kyiv – SMM
June 2018 – November 2018

•	Administration and filling groups of various topics (Instagram, Facebook)
•	Development of content strategies
•	Launch of advertising campaigns
•	Analytics of advertising campaigns
•	Development of photo/video content
Zeer.tv, Kyiv – SMM 
December 2017 – June 2018

•	Administration and filling of groups (VK, Instagram, Facebook)
•	Lead analytics and activity
•	Carrying out SMM campaigns
Red Bull Ukraine, Kyiv – Student Brand Manager
September 2016 – September 2017

•	Carrying out small student activities
•	Working with target audiences
•	Product siding
PZTV corp, Kyiv – coordinator/moderator
September 2016 – January 2018

•	Administration of contractors at events
•	Creation of creative ideas for events
Teaching experience
Hillel It-school, Kyiv – Class: “SMM Pro”
I want to take a new challenge!