Position: Digital Marketing Manager
Category: Marketing
English level: fluent
Years of experience: 4

In the digital agency met the demand to increase leads by 30%.
In wellness media project achieved KPI to increase website traffic by 15% and get 500 new FB/IG followers each month. Decreased bounce rate by 40%.
In news media company increased publisher’s revenue by 50% selling traffic more effectively.
Having worked with B2B and B2C companies, I had a proven track record of increasing business growth through targeted and data-driven marketing campaigns. I focus on developing and implementing strategies that enhance employer branding, increase lead generation, and drive revenue growth. 

Worked with markets in the US, Western Europe, Ukraine. 
Managed budgets $10k-30k/month.

Marketing and Communications Manager at Hravity, 2023
• Did competitor’s research, target audience analysis
• Created user-friendly website interface(wireframes, website building, copy, images), came up with a few ideas to make it truly outstanding
• Created copy for social media,  used AI assistant to save resources
• Found non-trivial practical ways to promote company’s image
• Set up Google Ads (with competitors analysis built a robust cost-effective keyword map for each ad group),  FB ads (designed creatives, copy)
• Automated profile creation at hundreds of marketplaces 

Digital Marketing Manager at Propaganda Solutions Agency, 2022
 • Using integrated marketing techniques to develop brand media strategies for international clients
 • Setting up Google Ads/ FB campaigns for leads and conversions, doing keywords research,
 •  Preparing presentations/weekly performance reports(GA) and delivering them to the client
 • Creating content plan for social media
 • Brainstorming designers and copywriters, cooperating with developers to make effective and user-friendly website interfaces
 • Gathering case studies for agency’s website and social media to elevate employer’s brand

Marketing Manager at Motley app, 2021
 • Competitors’ analysis, established POI, POD
 • Landing page copy, App Store copy
 • Launch a Beta testers newsletter
 • Improving user journey, handling interviews with users  
 • Managing subscription models
 • Developing and testing hypotheses

Marketing Manager at Anywell, 2020
 • Developing brand media strategy
 • Event management
 • Handling weekly/monthly goal setting sessions
 • Optimized traffic with Google Analytics, taking out valuable insights 
 • Managing Facebook Ads/ Google Ads
 • Created visuals and copy for FB, content plan, press-releases
 • Established requirements for developers and designers
 • Email marketing with Mailchimp
 • Build a team of influencer partners, marketing team coordination
 • Maintained regular communication between the brand and 
 • influencer partners, actively source and negotiate new influencer partnerships