Position: Senior Public Relations Manager (PR/Marketing/Event management)
Category: Marketing
English level: fluent
Years of experience: 11

Top-2 in SoV (Share of voice) and AVE (advertising equivalent) on the automotive market
Head of Public Relations at Renault Ukraine (since Feb 2018)
• Organization and holding of press conferences, fairs, public events
and dealer's conventions (in Ukraine and abroad);
• Launching of new products/projects (preparing of launching
strategy; cooperation with media, photo and video shooting);
• Communication and consulting with media representatives,
preparing and editing press materials;
• Management of content plan and creative materials, supervising of
creative agencies;
• Preparing of press releases and digests;
• Preparing of content for social media (content plan);
• Organization of top-management and media interviews;
• Preparing technical specification and editing promo video materials;
• Coordination of PR activities with HQ;
• Market analysis and reflecting existing trends in communication
channels;
• Preparation and management of the annual budget;
• Supervision of test-drive park;
• Document workflow;
• Social activities

PR Manager at Renault Ukraine (since Feb 2011)

Projects:
Odesa International Film Festival
Organizing and management of partnership between OIFF and Renault Ukraine (10 years in a row).

Renault Arkana launch
Preparing PR activity launch of the new car model Renault Arkana, management of the negative buzz in social media.

Virtual showrooms
Shooting detailed reviews of new car models