Position: Product manager
Category: Product Manager
English level: fluent
Years of experience: 5


Product marketing manager with 5 years of experience in the field. Product/customer oriented person.
Have experience in working with cloud management software and product strategy to enhance customer satisfaction. Take part in sales process with closing the sales funnel with getting the customer on a long-term contract.

Product management:
- Formation internal processes for customer workflow;
- Communicate product values to prospective customers and channel partners;
- Market and competitive research, provide input into product and market approach strategy;
- Technical team coordination and planning;
- Processing customer feedback for the product improvement;
- Pre-sale tasks, such as design, quotation, product presentations and negotiation all the way to post-sales operations such as contracting, order submission, and lifecycle support.

Management:
- Coordination of team according to project objectives
- Coordination of the work of external contractors: designers, content managers, seo managers, smm managers, photo/video production, support team, testers.
- Preparation of the budget and control of payments, reports on advertising activities

Strategy & analysis:
- Analysis of competitors' market.
- Launch products for Asian market, providing analysis and revision of it
- Analysis of the target audience and constant work with loyal consumers.
- Search for new partners, preparation of proposals for cooperation.

Digital marketing:
- Digital strategy development, analysis of advertising campaigns and optimization of the system for generating leads for products.
- Control of targeted advertising in Ads Manager (Facebook, Instagram) and Google Ads (Search, GDN)
- Creating landing pages using Tilda, Wordpress, website optimization
- Email/SMS-marketing (strategy development, preparation content and segmentation for newsletters)
- Banner advertising through the purchase of traffic in affiliate networks
- Cooperation with bloggers and opinion leaders