Position: Product marketing manager. Growth marketing. Digital marketing manager.
Category: Marketing
English level: fluent
Years of experience: 8


Product Marketing Manager
Froxy · Full-time
Feb 2021 - Jan 2022 · 1 yr
Tallinn, Harjumaa, Estonia
High-quality proxies for individuals and SMBs. Leading proxy service provider with 8M+ residential & mobile worldwide proxies.

- Responsible for a variety of digital marketing duties including but not limited to. Led and managed a group of 6 teams (product/growth marketing tied with sales, web design, branding, PR, web analytics and partner marketing).
- Managed online marketing strategies to improve acquisition, lead generation, onboarding, retention and referral efforts. Brainstorm, plan and digital marketing strategy review with internal teams.
- Built the first version of the website using Webflow and managed the upcoming CRO experimentation sessions in collaboration with graphic design and other teams.

Core marketing toolkit: HubSpot, ActiveCampaign, Lemlist, Zapier, Amazon SES, Quantcast, Google Analytics, Google Ads, Webflow, Promo, Oribi, Zendesk, Canva, SEO tools.

- Grew website traffic 100% MoM for 5 months in a row using email marketing, content and localizations, SEM, paid ads and referral program.
- Grew revenue 30% MoM for 4 months in a row.
- Improved website conversions across multiple core touchpoints by 6% in 1 month.
No toxic environment or disrespectful attitude.
No micromanagement.
Preferrably vertical market product with clear vision and goals.
Long-term collaboration.
English-speaking fellows.