Position: Performance Marketing Specialist / PPC / User Acquisition
Category: Marketing
English level: upper
Years of experience: 5

- Reduced CPA in Display Network by 28% for
B2B client by developing and implementing a
dynamic retargeting strategy

- Reduced CPI by 86% for a client of a mobile
application for car enthusiasts by proposing a
different concept of creatives based on the
application analytics data

- Increased Revenue by 57% for an online
sporting goods store client by migrating from
standard shopping campaigns to Smart
Shopping

- Reduced CPI by 22% for a client of an Internet
banking mobile application by testing the
strategy Automatic application advertising on
Facebook Ads

- Reduced CPA by 20% for a client of a furniture
factory using automation and SKAG campaign
methodology in the Google Ads search
network

- Reduced CPA by 32% for an interior designer
client by converting images to multimedia
formats using the Facebook Creative Center
tool
Received a master's degree in psychology in 2018.

Around 5 years in performance marketing:
- 0,5 years as freelance specialist
- 2 years in digital marketing agency (Webpromo)
- 1,5 year in product company from esports industry (Dashfight)
- 1 year in SAAS product company

Worked with over 30 different clients of various niches:
- ecommerce
- mobile apps
- IT products
- real estate
- etc.

Maximum advertising budget I worked with - 
150 000 $ per month

Geography of my projects:
- USA, Canada, United Kingdom
- Ukraine/Kazakhstan
- EU (Germany, France, Spain, Netherlands, etc)