Position: Product marketing manager
Category: Product Manager
English level: pre
Years of experience: 3


Management of the "Customer Value" department consisting of 12 marketing specialists - campaign managers, designers, product managers, data engineers, data science, business analyst.
Developing loyalty program for the bank
Creating a strategy to attract customers to a mobile application Managed personal communication with clients: push mobile app, Viber message, SMS, email
Developing marketing campaigns for cases - customer acquisition, new customer development, customer churn.
Project manager role - collaborating with marketing departments, IT, analytical department, UX / UI designer
Product owner role - describes user stories and responds to the backlog
Coordinating marketing metrics for product dashboard
Skils:
Customer Relationship Management
Marketing team management
Building a Communication Strategy
Product management at all stages of development
Retail & E-Commerce Customer Service
CUSTOMER JOURNEY MAP
Registration funnel management
Product manager skills