Position: Product Marketing Manager
Category: Marketing
English level: upper
Years of experience: 5

—Marketing budget management up to $40,000 (traffic budget $25,000) with 85% ROI in the first month

—Launching a company blog from 0 to achieving 100,000+ views on 3+ posts

—Implementation of plans for registrations for company products and self-payments

—Conducting mailings to 170+ thousand people according to the The Machine scheme from DigitalMarketer , at least three emails per week with open rates / click-through rates of at least 7 / 0.7

—Average conversion of landing pages for lead magnets - from 30%
—5 years of experience in creating sales funnels and designing a —customer's journey
—Creating and executing marketing strategies, budgeting, and reporting
—5 years of experience in direct-response marketing & copywriting
—2 years of experience in managing a team of 5 people + 2-3 contractors Focusing on ROI of marketing Facebook ad launch skills


Head of marketing department GoldCoach
07.2019 - present time (2 years)
—Fulfillment of plans for registrations and self-payments for company products
—Marketing budget management up to $ 40,000 with ROI from 85% in the first month
—Team management - copywriters, tech. specialists, designers, 
—SMM, advertising contractors
—Market research and analysis
—Initiating and managing the process of creating sales funnels
—Quality control of orders through interactions with the sales department Launching of new products
—Market researching to identify leads and prospects
—Launching Facebook advertising campaigns
—Increasing company brand awareness 
—Guiding the customer through the sales funnel using Facebook and e-mail tools Speaker of online and offline marketing events


GoldCoach, Copywriter, Monetization manager
2015-2019
—Managing broadcast e-mailing (text part), 3-5 letters a week
—Compilation of sales funnels (landing pages, selling videos, letters)
—Writing Facebook Ads
—Company blogging
—Content- and media planning
—SWOT analysis; competitor analysis Portraying the target audience
—Writing sales tunnels in messengers Hiring assistants, training, coordination Fulfillment of purchase plans for the company products from the e-mail base