Position: Product Marketing Manager, Digital Marketing, User Acquisition Manager
Category: Marketing
English level: intermediate
Years of experience: 3

• Implementation of a go-to-market strategy for the new product.
• Setting up detailed analytics for each step of the funnel and, as a result, CR had increased by 26%.
• Launching step-by-step automated email chains, that increased the count of registration by 32% in comparison with the previous period.
• Investigating new traffic sources, performance of which had led to a positive ROI.
Responsibility:
• Competitors & market research ;
• Analysis and optimization of funnel efficiency
• Analytics setup (GA, GTM, Hotjar,);
• Evaluating new channels: test launches and results analysis;
• Marketing strategy development & execution;
• Collaboration with the product team to implement hypotheses for testing; 
• Full-cycle email marketing setup.
• Launch and analysis of A/B tests;
• I am inspired by finding opportunities for growth through deeper dive into the data.
• Professional growth.