Position: Email marketing specialist | Web Content Specialist
Category: Marketing
English level: intermediate
Years of experience: 4

Web Content Specialist with nearly 5 years of experience
Experienced in various digital marketing aspects: Email Marketing, Blog Writing, and SEO.

Achievements: Achieved a 40% Increase in Website Traffic via Newsletters, Doubled Mailing List Subscribers, and 68% Growth in Blog Leads YoY.
Web Content Specialist
Serpstat (Netpeak Group) | Ukraine | Oct. 2018 - Aug. 2022

Developed and implemented an email marketing strategy, including an informational newsletter with blog content, automated chain letters (welcome, sales funnel, use cases, reactivation), and trigger letters.
Authored blog posts for promotional purposes, user guides, and topical digital marketing posts.
Created various web content, including e-books and text content for landing pages.
Analyzed data for marketing research purposes.
Constructed marketing funnels based on different channels for user interaction.
Managed a team of freelance copywriters.
Collaborated with an outsourced SEO team to enhance website content.

Content Manager
Dals Media | Ukraine | Dec. 2017 to Aug. 2018

Conducted competitor content analysis.
Selected relevant topics for content creation.
Collaborated closely with copywriters and designers.
Managed content publishing.