Position: Marketing Specialist, Chief Marketing Officer, Product Manager, Growth Marketer
Category: Marketing
English level: intermediate
Years of experience: 8

Many victories and defeats have taught me to appreciate any experience and use it as an advantage in subsequent actions.
>> Start marketing activities in companies from scratch.
>> Significant growth in performance for projects where marketing has already worked.
>> 2 participations in hackathons - 2 prize-winning places.
I have significant experience in many areas of business.
I like challenges that require new knowledge and non-trivial decisions.

>> Market research:
• Research of demand, supply, competitors, market trends, SWOT, customer portrayal
(Serpstat, GA, KP, Ahrefs, Semrush, GSC, Similarweb, State Statistics, analytical reports etc)

>> Analysis, development and optimization of ongoing work:
• Analysis of marketing and related departments.
• Search, development of optimal business processes, growth points, organization and control of key processes in marketing, preparation of recommendations for other departments of the company
• Implementation and adjustment of end-to-end analytics, BI, CRM. Preparation of reports (ROI, LTV, Anti-Fraud, etc).
• Analyze and improve the customer experience UX, CJM, NPS.
• Customer segmentation (RFM, etc.)

>> Content management:
• Media planning.
• Organization and management of processes of content creation and placing (photos, videos, texts, printed materials, stands, presentations, layouts).
• Content creation.
• Creation of technical tasks, scenarios, storyboards, layouts, schemes.

>> Advertising and PR activities:
• Collection and clustering of the semantic core
• Launch and development of advertising campaigns СPC, CPA, CPM.
• Email mailings, promos and tigers.
• External promotional publications.
• SEO-optimization.
• SMM. Development of pages in social networks, targeting.
• Organization of participation in events (conferences, seminars, exhibitions).
• Preparation of speakers for speeches and videos.

>> Management:
• Development of strategy, tactics, budget planning.
• Control of key performance indicators of the marketing department.
• Supervision of the work of employees of the marketing department and related departments.
• Control of contractors (programmers, designers, copywriters, targetologists, optimizers).

>> Other professional experience:
Analyst, targetologist, sales manager, methodologist, market researcher.
I am interested in working with Startups, Saas, Apps, online education, corporate marketing, any other modern and interesting projects.

Preferably without blackhat, sсam, fraud, phishing and all that jazz.