Position: UI/UX Designer
Category: Design
English level: intermediate
Years of experience: 0.5


Freelance UI/UX Designer:
Created interactive user onboarding with tooltips and a walkthrough. Improve the usability of some features on the platform (ChordChord LTD).

Pet-projects:
1. Confectionery Landing Page 

Tools: Figma, Adobe Photoshop, Adobe Illustrator
About the project. Cake Me is a confectionery that has been making a beautiful, delicious, and healthy variety of desserts that range from classic cakes and cupcakes to cream-filled desserts.

Goals. Increase brand awareness. Acquire new customers. Increase average order value. Increase revenue.

Main Solution. Content is the first thing people will see on a landing page. That's why I chose illustrations and images that would catch the user's attention as much as possible so that eventually the user would go to the main page of the store and make an order. The heading on the homepage is also an important element of the landing page that should attract and hold the user's attention.

UI/UX: Discovery (Research; Competitor analysis; A target audience analysis; Create User Personas with Empathy maps; User Mind); Brainstorming; Creating Low fidelity wireframes, which are just quick sketches that can make ideas more tangible; Creating high-fidelity wireframes to make it easier to communicate the various qualities of the product; Interactive Prototyping.

2. E-commerce. Grocery online store

Tools: Figma, Adobe Photoshop, Adobe Illustrator

About the project. Uptown Food is a grocery store with the most organic produce from local farmers.

Goals. Increase brand awareness. Acquire new customers. Increase average order value. Increase revenue.

UI/UX: Discovery (Research; Competitor analysis; A target audience analysis; Create User Personas with Empathy maps; User Mind; Customer Journey Map, Information Architecture); Brainstorming; Creating Low fidelity wireframes, which are just quick sketches that can make ideas more tangible; Creating high-fidelity wireframes to make it easier to communicate the various qualities of the product; Interactive

3. Mobile App (IOS) - E-commerce. Grocery online store