Position: Product manager, Data Analyst
Category: Data Analyst
English level: upper
Years of experience: 10


My expertise as Market/Product Analyst comes from different industries, both B2C and B2B, and covers both product marketing and client acquisition and retention programs launch and management. In the projects of new products launch, I’ve acted both as an analyst providing research-based insights for product positioning and distribution development targets, and as a facilitator to ensure productive communication between Marketing, Sales and Production departments. I’ve implemented ROI-based pre-assessment of marketing investment which helped to maximize the efficiency of marketing budget spending.
As a Market Intelligence Manager, I’ve developed the templates for short-term market deficit forecasting to highlight the sales growth opportunities for the Sales Team. I’ve managed consumer research projects and have developed a template for identification of brand differentiation points based on research data.