Position: Digital marketing manager | Product Marketing Manager | Traffic Manager | User acquisition manager
Category: Marketing
English level: upper
Years of experience: 4

- set a record for the number of subscriptions per day (found a new creative) 
- launched a push strategy with an open rate of 2% (wide audience)
- developed a new web-onboarding and increased CR from 0,6% to 1.5%
- analyzed an unsuccessful advertising campaign, changed the communication strategy, and reduced CPA by 3 times;
- conducted a test with changes in stores and increased install rate by 22%
- together with an analyst and the product team, we increased the LTV of the product by 30% (a/b tests with a subscription model and improving the quality of the audience)
Experience:
- Facebook ads, Google Adwords, Twitter ads, Linkedin ads;
- AppsFlyer, Amplitude, Tableau, Google Analytics, Google Tag Manager, OneSignal;
- app, web
- projects with a budget of more than $300k;
- develop a push strategy;
- product funnel analysis;
- generation of marketing hypotheses;
- experience with a subscription-based business model;
- competitor research;
- developing the promotion strategy from scratch;
- monitoring the sales department

Projects: game dev, lifestyle app, education app, b2b

Markets: Tier1, EU, LatAm
Hey there!
I have a proven track record as a UA specialist and have enough skills and experience to grow to a Product Marketing Manager. I expect to be involved in developing marketing hypotheses, conducting A/B tests, and Improving a product funnel.

Now I live in Warsaw and have no plans to move back to Ukraine.