Position: Marketing Team Lead
Category: Marketing
English level: upper
Years of experience: 10

- Launch game on mobile platforms
- Mobile first redesign
- Increase profit of project on 30%
- Formation and management of an internal marketing department
- Formation of the internal department of creatives
- Building the processes of interaction between the creative and marketing departments
I have experience in game development in different departments.
Starting with analytics (product, marketing and financial) I proceed to Product owner and Marketing lead.

My best achievements:
- Formation and management of an internal marketing department
- Formation of the internal department of creatives
- Building the processes of interaction between the creative and marketing departments
- Training and adaptation of new employees
- Increase advertising ROI
- Creation of a scheme for the effective distribution of costs by sources
- Strategic planning, development of a marketing strategy for project promotion
- Communication with partners in advertising networks, formation and tracking of KPIs
- Full cycle of user acquisition: Facebook ads, Google ads, Search ads, Unity ads, Moloco, Applovin, IronSource, Vungle
- Launching new channels, increasing traffic volumes and controlling costs
- MMP: Appsflyer (Adjust, Kochava)