Position: Marketing Lead, Marketing Manager, User Acquisition Manager
Category: Marketing
English level: fluent
Years of experience: 4


Main job responsibilities based on existing experience:


- Collaborated with design teams to build tailored landing pages, resulting in a 30% improvement in user experience 
- Achieved a 3X scaling of Google Ads spend in just three months
- Created high-performing ads with a yearly spend of 1 million dollars with positive  ROAS
- Provided hypothesis testing and generation, working closely with product managers to drive product innovation and optimization. The result was a 10% improvement in product funnel
- Led a creative team and successfully managed the development and execution of photo and video ads, resulting in a 40% increase in engagement
- Overseen post-production processes, resulting in a 30% reduction in production time and a 20% improvement in overall quality
- Collaborated with the design team to create ROI-driven ads
train and supervise 5 marketing managers and media buyers
- Successfully worked with international markets (Tier-1 and 2 countries)
- Conducted split testing of advertising creatives, optimizations, and audiences, resulting in a 20% improvement in ad performance
- Worked in highly competitive niches, consistently outperforming competitors and achieving industry-leading results
- Created a highly effective PPC advertising strategy and workflow, resulting in a 20% reduction in CPA and a 50% increase in ROAS
- Managed budgets of 100k+ dollars per month
- Organized in-depth user research and identified key target segments, resulting in a 20% improvement in ad relevance and a 15% increase in CTR
- Performed comprehensive competitive analysis, including regular monitoring of competitor activity, leading to a 30% improvement in market differentiation 


Skills:
- Advanced written and oral English
- Excellent communication skills
- Experience and profound knowledge in event management.
- Experience in B2C businesses, highly competitive niches
- Google Analytics
- Team task management/creation in Notion, Trello 
Certifications: Facebook performance pro, Media buyer pro