Position: Digital Media Planner / Digital Advertising Specialist
Category: Marketing
English level: fluent
Years of experience: 2.5


> Worked with campaigns with CPM, CPV, CPE (engagement, subscriptions, page likes), CPC, CPL (FB&IG) buying models;
> Worked with FMCG, Pharmaceutical, Luxury Perfumes and Alcohol, HoReCa brands and products;
> Planned and launched advertising campaigns on platforms like:
          * GDN via D&V360 and Google Ads (including YouTube and brand lift surveys);
          * Facebook and Instagram via FB Ads Manager (including A/B testing);
          * TikTok via TikTok Ads;
          * direct placements;
> Monitored and optimized campaigns' performance and pacing; 
> Troubleshot advertising accounts suspension and creatives rejection;
> Analyzed performance data and developed recommendations to optimize and improve campaigns results;
> Participated in clients meetings;
> Prepared internal financial reporting.
If you are looking for a specialist with expertize in performance/e-commerce marketing specifically, you might want to consider other candidates