Position: CMO | CCO | Head of Communications | Head of Marketing
Category: Marketing
English level: fluent
Years of experience: 9

• As Press Officer for the Ukrainian delegation at the Web Summit Rio 
- 14 publications in ww media with 67+ million total reach 

• As a Head of Partnerships & PR at Ukrainian hub 
- launched Business Camp for Ukrainian Women Refugees in Portugal
- closed partnerships European Commission Office and Lisbon City Hall
- closed sponsorship from Millennium bank for grants directed at new businesses, started by Ukrainian women
- raised funds from CGD bank
- closed 9 partnerships for the program
- press mentions with over 55 million reach

• As a Marketing & Communications Director Portugal at FOREO
- created and supervised PRIDE month campaign with 1.6 million reach and 11x ROI
- launched FOREO academy educational project for kids
- developed and implemented diversity & inclusivity plan for the brand global communications

• As a Head of Partnerships & PR at HelpUA.pt - volunteer
- closed 4 partnerships, incl. Vodafone, GALP
- raised funds to sponsor a flight Lublin-Lisbon for Ukrainian refugees
- Vodafone Portuguese & English courses for Ukrainians project lead
- media mentions with over 49 million total reach

• As a Content Marketing Manager at Krock.io SaaS
- GetApp TOP 5 rank
- SoftwareAdvice TOP 5 rank
- SEO website re-launch
- Launch of creative blog
- Partnerships with established professionals in creative industries

• As a Founder at What Animal Today
- 20x ROI
- Sustainable supply chain establishment
- 6 B2B collaborations in the USA
- B2C 70% growth in 7 months

• As a CMO & Co-owner, Maxima Bridal PALOP (exited)
- 200% sales growth in B2C environment
- 6 B2B contracts in PALOP countries
- 30+ million press coverage incl. 6 publications in Vogue Portugal
Creative, entrepreneurial, and result-driven marketing and communications strategist. 
8+ years of experience & extensive track record in driving growth for new and well-established companies through 360º brand activation campaigns. 
Customer-first mindset, and data-driven strategy development, compounded with agility and creativity to find solutions in fast-paced, ambiguous environments.

• Analytics Tools (Google Analytics, Tableau, Semrush, SproutSocial, Ahrefs)
• Marketing Automation (Mailchimp, Esputnik, GetResponse)
• PPC (Facebook Ads, Google Ads, Google shopping, Pinterest, LinkedIn)
• PR (SimilarWeb, RocketReach, Hunter, Cision, HARO, Justreachout, Reporters, Content Tracker)
• WordPress, Pagecloud, Saqure, Weblium, Shopify

Currently:
 Press Officer for the Ukrainian delegations at worldwide tech conferences
 Head of Partnerships & PR working with start-ups and female founders (Portugal)
Responsibilities:
- Partnerships & sponsors attraction
- Government relations management
- PR & communication strategies & implementation
- New business mentorship

Previously:

 Marketing & Communications Director (Portugal)
Responsibilities:
- Brand Communications & PR strategy development and implementation
- Communication agency management & supervision
- Influencer marketing
- 360º advertising campaigns development & supervision
- Strategic partnerships development

Head of Partnerships & PR at NGO
- Fundraising
- Government relations management
- Private & public partnerships management
- PR & communications

Content Marketing - SaaS
Responsibilities:
- Brand digital presence coordination
- Content strategy, creative direction
- Content marketing ROI and KPI tracking 
- Content plan development & implementation supervision

CMO, Product
Responsibilities:
- Creative direction - digital assets
- Brand direction strategy
- B2B and B2C marketing strategy
- Performance marketing 
- Business development strategy & plan
- Influencer marketing 

CMO & Co-owner, fashion (exited)
Responsibilities:
- Brand positioning, communication strategy & digital presence supervision
- Marketing and sales strategies - B2C and B2B
- Business development: emerging markets, EMEA, USA, Canada
- Growth strategy development
- Top-notch customer experience design and supervision
- Business Ops & HR
I'd love to keep helping cool Ukrainian projects/products to establish themselves on new markets, contributing to promote Ukrainian businesses & brands ww, and preferrably doing it together with a team of like-minded, creative, and challenge-driven people, who value continuous development.