Position: Sales and Marketing Director
Category: Sales
English level: fluent
Years of experience: 11


Sales Director (responsible for EU, USA, and Middle East markets in the software industry.
Zoftwarehub (UAE) | March 2023 -present 
Managed end-to-end sales processes, including lead generation, inbound/outbound sales strategies, demo scheduling, and closing deals with B2B customers globally 
Successfully targeted SAAS companies, system integrators

CEO, Cofounder
armenITa  | 2016 - present 
Successfully launched a product line that generated over 40,000$ revenue within the 3 months 
Hired and trained a team of sales and marketing professionals 
Presented Haterk Food Company company at Menope Expo 2022, negotiated and signed contracts with main distributors in UAE markets 
Implemented a new lead generation system, sales and marketing strategy for international markets 
Successfully increased sales by 30% within the first month, through the implementation of new sales strategies and CRM System

Business Development Director, Business Trainer
TCO Team,  Heltun, SolIT, AR Watches, 4p1p , Haterk Food 
 (contract based) January 2018 - December  2022
Successfully launched a product line that generated over 40,000$ revenue within the 3 months 
Hired and trained a team of sales professionals 
Haterk Food Company was awarded by Quality Mark 2022 award  at Quality Mark Expo 2022 
Presented Haterk Food Company company at Menope Expo 2022, negotiated and signed contracts with main distributors in UAE markets.  
Implemented a new lead generation system and sales strategy for international markets 
Presented the Company in Expo Lite and Building in Germany, Frankfurt, where negotiated several contracts.
Successfully increased sales by 30% within the first month, through the implementation of new sales strategies and CRM System.

Sales and Support Team Lead
SoftConstruct | November 2021 - April 2022
Successfully created and implemented sales strategy for European and American markets.  
Developed and trained high-performing sales and support teams that consistently exceeded expectations
Creating mailing flows and templates for cold mailing and support, which helped increase overall responce rate
Analyze current processes and make recommendations for improvement

Sales and B2B Partnership Director (for english markets)
Envirotech Armenia | April 2021 - November 2021
Led business development team to secure 40% increase in new product,
Developed and implemented successful business development strategy and CRM System resulting in a 30% increase in revenue.