Position: Chief Marketing Officer
Category: Marketing
English level: upper
Years of experience: 11

Achievements over the past three years:

CHIEF MARKETING OFFICER 

The company's field of activity: engineering industry, production of hydraulic units for agricultural and road construction machines. The group includes 7 factories of the full production cycle. B2B sales for OEM - export to more than 50 countries. Dealer network in the CIS countries - 112 operators in 13 countries.
•	developed and implemented the B2C project for the company in the form of an online store on the Ukrainian market;
•	developed and implemented the strategy for the company to enter new markets (Southeast Asia, Central Europe);
•	increased customer base growth by 35%, brand awareness of the company and products through the implementation of Digital (SMM, SEO, ADS) promotion strategies;
•	reformed the marketing department, created an effective team (13 people), built processes, and increased the department's productivity by 50%;
•	developed strategic marketing plans and ensured their implementation in order to achieve business goals in Ukraine and CIS countries.


Projects

* Organization of the international agro-industrial exhibition "AGROEXPO". Organizers: Association "Ukragromash", Ministry of Economic Development, Chamber of Commerce and Industry of Ukraine,  Federation of Employers of Ukraine. More than 1000 exhibiting companies, and 35,000 visitors. The largest exhibition in Ukraine - more than 125,000 m2 of expo area. Was a member of the org. the committee as responsible for the "marketing" block of the project.
* Work in election campaigns at various levels in the Kirovograd region. Conducting of fields: Management of local campaign headquarters, PR, digital promo, SMM.
Manager in marketing and business development with over ten years of experience in the machinery and agriculture industries.More than 5 years of work with digital marketing:  SMM, PPC, SEO, E-mail-marketing.

SKILLS:
•	Management: work in executive positions in a machinery construction company (fluid power/ hydraulics) for more than 7 years, in agricultural machinery (B2B) for more than 10 years;
•	Development management: 5 years of experience in searching and identifying business development opportunities - incl. new markets, customers, and products;
•	Marketing: development and implementation of marketing strategy in the markets of Ukraine, Europe, Asia, USA, CEE/CIS region;
•	Digital marketing: more than 5 years of work with SMM, PPC, SEO, E-mail-marketing;
•	Event management: organization of an international agricultural exhibition, participation (organization of expositions) in top profile exhibitions (Europe, USA, China, India);
•	Government relations: lobbying and representing the interests of the company at the national level incl. agricultural machinery industry as the general director of the All-Ukrainian industry Association, regional employers’ organization;
•	Master of business administration (MBA), AMBA accreditation.