Position: CRM Manager
Category: Marketing
English level: upper
Years of experience: 7

I've built a welcome and churn emails series to retain users.
I have made improvements to the existing email base that increase performance results: rewriting text in a concise, well-structured manner; improving banner visualization; correcting existing mistakes in the content and configuration of email. 
I've created customer segmentation which allows to send relevant content to customers and increase KPI results.
I have experience retaining customers via email, push, Telegram, and SMS channels. I analyze the behavior of users and build multi-channel communication with them. I prepare a promotion plan with content that is most relevant to clients and generates more conversions for the business. I have hands-on experience with ESP: creating triggered emails, welcome series, and newsletters. I know how to increase email deliverability and make campaigns more clear for users.