Position: Marketing research analyst
Category: Marketing
English level: upper
Years of experience: 8


I've been a big fan of research job for years as it gives me an ideal opportunity to convert my empathy, curiosity and multi-tasking energy into useful business insights via extensive experince of any kind of research types and methodologies and attention to team's requests. Also, I'm strongly oriented on business purposes I can help with my reasearch insights. The greatest satisfaction at the end of the working day is to look through the day routine and realize that  I've managed to conduct something meaningful. That's what I'd like to bring whatever I do.

Considering my next step, I strive to reach a new profi level and work inside cool IT-company so that I could gain new experience in how researches are conducting in IT-industry, which instruments and methods are mostly required for strategy and product development and what modern user studies are useful. 

Since my first working day I have been always connected with innovations and technologies (creating business-incubator for startups) till nowadays working 5 years in telco. So I'm sure that becoming a part of exciting IT-project would be a perfect match for me.

Currently I work in Kyivstar (for 5 years) with the following accomplishments:
• Experience of research project at all stages from set-up to final presentation before internal clients
• Coordinated global and local research agencies for realization company's fileldwork, developed guidelines
• Analyzed and presented results of quantitative research (CATI, online, CAPI, conjoint, exit polls) and qualitative studies (in-depth interviews CATI/f2f, UI/UX-tests, focus groups, hall-tests, observation, eye-tracker) in B2C&B2B
• Experienced in ad-hocs, deep dive and trackings of NPS, Mobile network efficiency, Advertising, Brand health, Mystery shopper, Churn/gross, Internet adoption, Price perception, Market shares, Products usability, Subs segmentation, 4G, mobile finances, correlation with internal business data 
• Trained and coordinated local research teams for clients in 6 countries (Ukraine, Kazakhstan, Kyrgyzstan, Uzbekistan, Georgia, Armenia)
• Managed all phases of procurement procedures to choose best providers
I'm interested in providing research that requires less Google and more user-centric sudies when I get "soul info", e.g. desires and barriers of product/service usage, attitude issues, company's image, purchase potential of new offers, reactiions to recent launches, comparing with competitors' offers etc.