Position: Marketing Manager, Digital Strategist, Strategic Growth, Media Buyer
Category: Marketing
English level: upper
Years of experience: 5

I have 7+ experience in Internet marketing and digital communications. I have a constant openness to the new, an unlimited thirst for knowledge, which does not allow significant details to escape in the information flow of the modern world, which drives me to develop marketing strategies and communications with precise positioning and the necessary message to win the target consumer.
Strong understanding of key marketing concepts, such as market segmentation, value proposition, differentiation, buyer journey, branding, messaging, etc.
Experience in building a marketing strategy and action plans, for the promotion of B2B technical services (IT outsourcing or similar)
Strong experience in digital marketing, content-driven lead generation, and omnichannel campaigns, with a focus on proactive outbound ABM
Experience in lead generation, with measurable KPIs and ROI
Experience in using general MarTech tools (CRM, Digital Marketing, analytics)
Experience in managing teams of 10+ people

Strategic Marketing Planning — Developing and executing integrated go-to-market plans, grounded in business priorities. 
Campaign Development and Implementation — Led the development of creative and innovative campaigns, with a focus on full-funnel activities and demand generation; liaising with internal and/or external agency partners to launch and optimize.
Content Strategy & Development — Supervising content strategy and content development, including reviews/approvals for activations such as web, sales sheets, client stories, and/or other sales and marketing materials that support the strategic marketing plan. 
Marketing Execution & Commercialization — Facilitating go-to-market launch and promotion of key pieces of thought leadership. 
Event Support — Leading on pre-, during-, post-event activities, including ROI capture, where applicable 
Data & Analytics — Developing data-driven reports that tell a compelling story and articulate clearly-defined and actionable recommendations.
Collaboration — Working across multiple teams, including business leaders, other members of the Digital Marketing team, internal and external communications teams, partnerships, and agencies to ensure marketing alignment to business priorities as well as execution of the strategic marketing plan against KPIs.
Also, I have worked on projects dealing with many local and international product launching, business identity rebranding, integrated marketing automation, emerging e-commerce platforms marketing, CRM integration systems designed to assist sales teams more efficiently, and many more. 
Being an experienced marketing specialist in a wide range of areas, I am competent in handling multifaceted challenges in the field of marketing and advertising.