Position: Digital marketing manager
Category: Marketing
English level: intermediate
Years of experience: 5

- Launch mobile application. 1.5 million unique customers per year. Digital traffic brings 85% of downloads out of the total. We managed to optimize the price for downloading the application by 45% compared to the launch. The analytics service for the mobile application was initiated and connected.
- Successfully increased the conversion on the application for credit products in 3 times. Also reached more than 25 million people and prices for watching videos - 0.08 UAH from media advertising for the financial sector
Digital marketing specialist. Work experience - 5 years.

- Development and implementation of Digital Marketing Strategy
- Coordination and management of the team to launch, maintain and optimize advertising campaigns
- Launch advertising for the mobile application. Downloads and In-app events
- Work with Facebook Ads, Google Ad, DV360, Twitter ads, ASA, Tiktok ads and software platforms
- Analysis of the effectiveness of different promotion channels and development of proposals for optimizing traffic attraction channels
- Work with Mobile & Web Analytics. Connect the mobile application to the Adjust analytics service
- Work with contractors to set up analytics and IT support for the site
- Analysis of the market and competitors