Position: Marketing Specialist | Marketing Manager | Marketing Lead | Employer Branding Manager
Category: Marketing
English level: upper
Years of experience: 6

For 9 months of work in the company FS Ukraine managed to increase sales by 35%.
Experience:

1. Mobile App project 
• 550% increase in app users
• Increase in app purchases by 620%
• CPI - 0,5 $
• CR in app - 12,3 %
• ROI - 290 %

2. Mafia, Casta, BAO, NAM Kyiv (restaurant business)

• analysis of price and product policy of competitors
• marketing analysis of competitors' sites
• analysis of social networks
• launch of national advertising companies with millions of budgets
• franchise sale Mafia, Sasta (5 customers per month)
• set up targeted advertising on Facebook / Instagram to purchase a franchise. The cost of ice is $ 1.5; CR - 5 %.
• ROAS of Viber/ SMS - 344 %
• email marketing OR - 21%, CR - 5 %
• GMB launch - 2 % (frequent of total traffic)
• launch advertising campaigns with millionaire bloggers on Instagram

3. Sushi bar chain FS Ukraine, FS Estonia

• rebranding of the company
• launch of delivery services (frequent of  total sales - 15%)
• product analysis of the company (ABC, XYZ analyzes)
• administration of social media, content preparation, launch of advertising campaigns
• call center adjustment (increasing the frequent of sales from 20% to 45%)
• launch of GMB (17% increase in site traffic)
• launching promotional offers, tracking efficiency
• increase sales by 35%

Tools: Facebook Ads, 1C, Google My Business, Google Trends, Serpstat, Similarweb, Popsters, Consumer Barometer, Google Analytics, Buffer, MailChimp, Tilda, WordPres, OpenCart, Photoshop, Illustratorю, After Effects
New experience, interesting projects / tasks, friendly team, social package