Position: Product manager
Category: Product Manager
English level: upper
Years of experience: 5

- Launched new streaming app on mobile & web & auto platforms 
- Increased MAU on 12% in YoY comparison due to launch new screens and focusing on TA.
- Launched new TV tariffs which increased HD base 67% in 2Y;
- Implemented marginal TV content automatization which saves 12% of annual expenses;
- Revision of all company pricing and implementing new offers which generated +30% annual revenue;
- Developed unified channels database among all TV platforms;
- Unification and migration of tariffs and VAS among all base which reduced the load on the BSS and CAS platforms by 30%;
- Launch push-notification & retention program that increase app engagement on +10% in 2m;
- Launched new VAS products with worldwide content distributors (UEFA, FOXNOW, Discovery, Disney) with annual revenue over 10M UAH
As a Product Manager in Kyivstar my main responsibilities are:
- Preparation of business requirements for the development. Testing their implementation, formation and maintenance of a backlog of tasks, prioritization
- Formation of user stories and roadmaps
- Monitoring product changes from competitors
- Analysis and reporting of key product indicators
- Cross-functional interaction with all structural units of the company to ensure an integrated approach to the development of product
- Interaction with external partners on partnership programs, communication materials
- Cross-functional interaction with advertisement agency to promote product
- Preparation of a business case
- Documentary support of the project
As a TV product manager in Volia company my main responsibilities were:
- Analyzing and defining of company's KPI's;
- Conducting Research and competitors analysis;
- Optimization of frequency resources (increased capacity by 45% for adding new HDTV channels);
- Business cases calculation for launching new products;
- Undertaking research activities and analysis to ensure growth net promoter score;
- Developing business strategy for TV products;
- Customer base analysis and segmentation;
- Retention strategy development and implementation ;
- Work closely with Marketing, Sales, Customer Care, Churn, 
- Finance and Technical Operations teams;
- Determining and monitoring of launching own analytics module;
- Configure audiences by user preferences and interests;
- Took part in redesign of application Volia TV
- Operational analysis and deep understanding of the needs of the audience in purchasing pay tv