Position: Digital Marketing Communications | Brand Communications | External Communications
Category: Marketing
English level: upper
Years of experience: 7

1. 
- Relaunch of the social networks of the Group.
- Adapted the content strategy of B2C channels to B2B in a short time. Equalized quantitative indicators.
- For one of the Group's brands, I brought 156,869 people to the website. During my work, organic traffic from social networks to the website increased by 44.89%. The percentage of completed conversions increased by 544.44% compared to the previous period.

2.
- Start an e-commerce project from scratch on a shoestring budget.
- Online store of 2000s was transformed into a beautiful, customer-oriented, and most importantly - profitable, fully recouped investment project.

3.
Kept the project afloat during crisis: 
Increased customer loyalty, boosted orders to 10 per day, and boosted average invoice size.

4.
With my supervisor, made zero project profitable within one year. Increasing sales to 5 checks per day and increasing the average check was my main task.
[Empowering Brands to Grow] 
Hello, my name is Valentyna, I'm a T-shaped marketer with SMM/Digital/eCommerce experience in the past and hopefully a great communications marketer in the future. I'm looking for a team where I won't sit still, where I can grow and see the results of my work. Otherwise, what's the point?

In a nutshell, my experience is as follows
More than 8 years in D2C, B2C and B2B projects for Ukrainian/EU/US market. Mainly organic and paid advertising, content creation, audience analysis, internal and external SEO optimization, Facebook/Instagram ads, Google ads to increase key performance indicators, sales, brand awareness and loyalty. 

[I also have entrepreneurial and mentoring experience: starting and restarting projects, managing a team of 3-5 people]. 

Initiative and ideas person, really adept at structure, optimization, outbox thinking and soulful projects. Adores communication skills, relies on behavioral psychology and data-driven approach to tasks. Always strives to justify investments and increase company profitability, even when budgets are tight. 

Please feel free to contact me directly with any thoughts or questions if my profile is relevant to your needs or similar positions in the marketing team.

Valentyna Morar
I am interested in developing into complex marketing communications, not just SMM or just content. However, if you need a candidate who will not currently have a full communications role, but your company is considering that role in the future, please contact me.