Position: Head of Marketing/CMO
Category: Marketing
English level: upper
Years of experience: 9

IGAMING:
-Set up and manage marketing workflow from scratch in Igaming company 
-Development and implementation of a short and long-term strategy
-Implemented fork with partners through common media campaigns that increase our indicators x3
-Created brand book for holistic implementation of all marketing materials 
FMCG 
-Increase online sales by 220% via creating a Digital strategy, with relevant instruments/products & CTA for 4 brands & different TA 
-Delivered +65% revenue growth in 2021 & increased profitability by 17% via cost spending management, price management & changing of the main task. 
-Right strategy for portfolio development that bring +18% revenue growth & +3% Market share 
-Structure optimization that helped to balance the workload of the team and deliver a successful result for the whole business  
-Product mix optimization to balance P&L & increase profitability
- 2 Effie’s award for marketing campaigns
IGAMING & FMCG
-Build and organize marketing workflow with clear KPIs 
-Organize and manage the marketing department 
-Long & short-term strategy building and implementation
-Brand building 
-Media marketing strategy 
-Creating and implementing 360 media campaigns 
-More than 30 product launch with holistic support 
-ROI calculation and media budget optimisation 
-Team lead