Position: SMM Lead
Category: Marketing
English level: fluent
Years of experience: 7

- developing and integrating long-term creative social media strategies for different-typed projects (Auchan Ukraine, Atlas Festival, Multiplex, Lavina, H2D, Pepsico Ukraine etc)

- data-based approach to social media: collecting and analysing data, setting measurable goals and choosing proper instruments to achieve them

- designing and building effective and comfortable workflow inside SMM teams based on the creative leadership approach (experienced in managing 10+ member teams)

- lecturing, creating instructions and educational materials, mentoring and giving constructive feedback to junior SMM/copywriting/design/ad specialists
Hello! My name is Kate, and I’m a senior SMM specialist from Kyiv, Ukraine.

As a self-made specialist, I have walked a long way from participating in student council volunteer activities to leading a team of creators in the own SMM agency and mentoring others. Always searching for new challenges and further self-education, I’m ready to work on a new projects. 

My skills are:

- senior social media copywriting (tone of voice development/storytelling/creating effective advertorial content), assigning tasks to the copywriter

- art-direction (developing visual concepts) for social media, assigning tasks to the designer, creating visuals for social media in Figma/Photoshop/Illustrator

- developing and running ad campaigns, managing all communication channels to fit the global strategy, assigning tasks to the ad specialist

- effective task management, agile budget planning, creating compelling reports (eager to use any planning/tracking/task management software)

- creating presentations (Figma, Keynote, PowerPoint)

- facilitating creative brainstorms & strategic sessions

- planning & organizing creative photoshoots for social media, creating foto/video content 

I have experience working with different types of projects (and teaching others to do it), so I’ve developed a personal approach to solving almost every problem possible. That is why, although projects I’ve worked with previously are mainly Ukrainian-based, I’m sure of my ability to handle an international case.

If that sounds good to you, please contact me!