Position: Digital Marketing Manager / Head of Digital / Head of Growth
Category: Marketing
English level: fluent
Years of experience: 5

- reached 5M impressions across gaming media and social networks by utilizing only one marketing asset (reveal trailer) and a very modest promotion budget (<$500).
- designed, developed and maintained sales and marketing database and dashboards to consolidate sales', performance campaigns' and social media metrics. 
- doubled sales and tripled leads from performance campaigns using the same budget year on year. I generated revenue of USD 170k per month with cost of revenue at 12% and marketing ROI at 733%;
- raised FB engagement rate from 1% to 4% by rewriting the content strategy and reconfiguring targeting;
- tripled organic FB content reach year-on-year;
- successfully handled the digital part of a multi-million rebranding campaign and launched a new website
- managed 8 brand social media accounts focused on Tier 1 markets.
- web analytics (GA, GTM, Serpstat, GSC, GDS, Power BI).
- management of user acquisition and brand campaigns (Facebook Ads, Google Ads, Twitter Ads) for Tier 1 markets.
- building sales and marketing data pipeline, designing and maintaining dashboards for management and marketing team.
- marketing, visibility and sales analytics for a catalog of 10+ games on major videogame storefronts (Steam, Epic Games Store, GOG, etc).
- social media management for Tier 1 markets.
- marketing strategy development from the ground up.
- developing a product financial model, determining points of influence, setting and testing hypotheses to improve unit economics.
- familiar with development workflow and product lifecycle basics.
- ambitious, fun and captivating product or service
- tasks involving marketing analytics, lead generation, content creation, brand communications, omnichannel and multi-instrument sequencing
- decisions led by clear procedures and reliably interpreted data (so no tests for tests' sake and no analysis paralysis)
- friendly and easy-going team, unbiased top management
- no corporate suit-wearing bullshit
- no assholes
- no blackhat stuff