Position: Marketing Manager
Category: Marketing
English level: basic
Years of experience: 1


I am an ASO (App Store Optimization) specialist with 1 year of experience. My career in this field began after successfully completing a course in 2022 on the educational site devtodev - App Store Optimization, where I received an ASO specialist certificate. After completing the course, I started working in a small indie studio developing mobile applications.

My work included collecting a semantic core for Android applications, performing visual and text optimization, and generating ideas for experiments to improve conversion rates. Also, I actively analyzed competitors' strategies in the field of ASO in order to find effective methods of application promotion.

Recently, I improved my skills even more by taking a professional courses from AsoDesk (ASO Professional Training) and Prometheus (Digital Marketing), Apple (Apple Search Ads). These courses helped me expand my knowledge and practical skills in the field of ASO and marketing, which allows me to successfully promote mobile applications and attract new users.

I am extremely passionate about this field and am always ready to share my knowledge and experience with my colleagues. Thanks to my professional approach and efforts, I help the company expand its market presence and attract more customers.

Looking forward to new challenges and opportunities to grow in the world of digital marketing and ASO!

Skills that I possess:

1. Collection of semantic core for different locales for App Store, Google Play;
2. Optimization of application metadata;
3. Preparation of hypotheses and technical tasks for designers for visual optimization;
4. Measurement of optimization efficiency;
5. Experience working with applications for ASO (Asodesk, Asolytics, AsoMobile, Apptweak);
6. Visual and text optimization and generation of ideas for experiments;
7. Conducting A/B tests;
8. Analysis of competitors and their ASO strategies, trend monitoring;
9. Skills in working with Google Native language, Google Sheets.
10. Creating advertising campaigns in Apple Search Ads, setting budgets and defining key success metrics.