Position: Product Marketing Manager/Growth Marketing Manager/CRO
Category: Marketing
English level: fluent
Years of experience: 6

- Led English-learning app from zero to top 7 in the niche in terms of revenue within three months (mobile app)
- Launched pricing page tests that led to XX% revenue increase for mobile and desktop traffic (e-commerce)
- Decreased CPI by 40%, CPA by 20%, increased AOV by 13% (desktop app)
- Conducted Van Westendorp’s price sensitivity survey to determine the optimal price point for stock image subscriptions
- Improved monetization processes: from hypothesis ideation and
prioritization to test preparation, A/B testing methodology, and
analysis of results
User acquisition 
- Managed $100K+ media buying campaigns for mobile and desktop apps and e-commerce. Have experience working with Facebook (primary channel), Snapchat, Twitter, Apple Search Ads. Established partnerships with multiple CPA networks. 

Hypothesis testing 
- Have a solid understanding of the A/B testing methodology. Responsible for hypothesis ideation and prioritization. Ran dozens of tests (prices, payment screens, onboarding, app store screenshots, etc) with an average success rate of more than 20%.

Marketing research
- Prepared comprehensive researches of different kinds and complexity. For instance, I developed the framework for finding the fastest-growing verticals for
launching new apps; developed Minimum Marketable Framework for defining features
needed for the effective marketing launch; made the research about one of the niches in the health&fitness industry that convinced top management not to launch a product in this vertical.

Copywriting & content marketing
- Wrote PR articles for the biggest online media of Poland, Israel, Turkey. Prepared email copies. Have experience in writing texts for payments screens, landings, ad copies, etc. Proficient in business correspondence. Briefly worked as a copywriter in one of the biggest Ukrainian PR agencies.

Miscellaneous
- Familiar with Appsflyer, Amplitude, Google Analytics, Tableau
- Have basic knowledge and/or minor experience in the following fields: email marketing, HTML/CSS, ASO, brand marketing, motion design
- Finished a bunch of offline (Projector - Digital Marketing, Genesis IT School) and online (Facebook Pro by Median School, A/B testing by Google, Startup School by Y Combinator, and many more) courses over the past few years
- Interested in growth-related marketing roles in product companies preferably operating for the Tier-1 markets. 
- Bureaucracy-free environment and the ability to make decisions within the scope of job responsibilities are of major importance
- I'm NOT interested in betting/dating/social casino/micro credits verticals as well as working with any scum products