Position: PPC Specialist (Google Ads, Microsoft (Bing) Ads)
Category: Marketing
English level: upper
Years of experience: 8

— Successfully managed $30k - $300k+ campaigns within Google and Bing Ads;
— Built the structure of multi-channel campaigns from scratch and achieved a steady increase in traffic and leads year after year
— Successful promotion campaign of B2B SaaS product on the Western market
— Current location - Romania
— 8+ years of successful PPC experience on international markets (US, Canada, Europe);
— B2B and B2C marketing experience with different ad platforms: Google Search/GDN/Video | Microsoft (Bing) | Facebook | Yahoo Gemini | LinkedIn | Capterra/GetApp;
— Pay-per-click advertising on Google | Bing for education institutions (trade schools and colleges);
— Paid acquisition for the B2B SaaS product across multiple channels;
— Performance eCommerce marketing on European market;
— Proficiency in Google Analytics, Google Tag Manager;
— Experience with Google Ads Scripts;
— Google Ads, Microsoft Ads and Google Analytics certified.
— Position of a PPC Specialist in a company operating on international markets;
— Primarily in the field of lead generation using contextual advertising on Google/Bing, (Linkedin and Facebook as an additional traffic channels);
— Professional development and growth.