Position: Digital Marketing Manager
Category: Marketing
English level: intermediate
Years of experience: 3


I'm an omnichannel marketer who can easily manage complex, fast-moving projects. I have a creative eye for copy, visuals, and imagery. Also, I'm analytically minded and feel confident making data-driven decisions. I can turn concepts into full-fledged digital activations, using various storytelling mediums to drive results. I'm a true team player that loves driving collaboration to produce best-in-class work. I also understand the advertising landscape well, knowing the best time to be in the market with content at its most impactful to a marketer based on the buying cycle.  

Internet marketing:
• Planning and implementation of omnichannel marketing strategies
• Budget planning
• Media planning
• Targeted advertising
• SMM
• E-mail marketing
• A/B testing
• Increase of customers/sales in Internet projects
• Benchmark for increasing profits.

Internet analytics:
• Analytical services Google Analytics, Google Search Console, Ahrefs, SerpStat
• High analytical capabilities for the analysis of any Internet project (ROI(ROAS), CR, СPA, CPM, CPS, CPC, CTR, AOV, LTV, etc.)
• Creation of selling texts for websites, landing pages, posts, and email newsletters

Management:
• Management of a team of 10-12 people (developers, designers, SEO specialists, PPC specialists, content managers, target specialists, copywriters, influencer managers, sales managers, and contractors)

LANGUAGES
English - Intermediate
Ukrainian (Russian) - Native

HARD SKILLS
Digital marketing:  Google Analytics, Google Search Console, Google Ads, Facebook Ads Manager
Copywriting:
Compiling technical specifications, writing SEO texts, marketing headlines, articles, press releases, etc.
Project and communications management:
Assana, Trello, Bitrix24, Behance, UpWork
CMS: Shopify, OpenCart, Joomla, WP
Front-end development: Basics of  HTML and CSS
Graphics programs:  PhotoShop, Illustrator, CorelDraw, InDesign

SOFT SKILLS
Time management skills
Analytical skills
Budgeting
Skills for creating collaborations
Communication skills
Problem-solving skills
Organizational skills