Position: SERM
Category: Marketing
English level: upper
Years of experience: 5


ORM
— analysis the search engines by brand and reputation keys (Google, Yahoo, Bing)
— development of a strategy for working with the reputation of Brands
— improvement of search results by displacing negative reviews (sites) from the first pages of results
— working with complaints on international resources (Askgamblers, LCB, Casinoguru, Trustpilot)
— parking negativity (leveling negativity through personal communication with the client)
— optimization of pages with reviews (connecting a Brand Representative, processing reviews on websites, improving communication with Brand customers, resolving disputed situations)

PR
— communication with partners (placement of publications, digital product, negotiation and signing of contracts)
— work on offline projects (branding of a country club, restaurants, night clubs)
— assistance with participation in international conferences (SiGMA, iGB)