Position: marketing operations • content developer
Category: Marketing
English level: fluent
Years of experience: 7

• Ran content audit at and target audience research in data management, cybersecurity, education, and design industries.

• Built content calendar, boosted company social media from one post per month to one per day (on each social media), sharing and reusing profile and targeted content pieces.

• Wrote and edited blog posts and tech articles, built distribution channels and reuse strategies to maximize their output. Also, wrote couple hundreds of newsletters so far.

• Created visuals and simple animations for infographics, explainers, articles, and presentation decks.

• Organized and carried out product launch exhibitions at two international trade shows, generating 500+ leads.

• Developed company education programs for external students with over 3500 applicants and about 100 graduates each year:
• prepared the curriculum with tech mentors, 
• ran promo events in universities and online campaigns,
• oversaw the screening process and conducted interviews with shortlisted candidates.

• Optimized Google Ads metrics to 100% and outranked a competitor on the search, earned HubSpot Content Marketing and Email Marketing certifications.

• Won a couple of game jams and hackathons (with a team, of course), and participated in around a dozen of tech competitions. 

• Organized week-long company trips for 20+ people through Europe cities with logistics, itinerary development, bookings, and beyond.

• Organized 40+ technical meetups, webinars, and networking parties.
My specialty is building creative and consistent marketing strategy, developing content with a distinct brand voice, and scaling it with a sustainable workflow.

WHAT I DID:

– crafted loads of digital content: posts, newsletters, visuals, articles, presentations, datasheets, infographics, and videos;

– developed corporate internal marketing (perks for employees, tech meetups, education initiatives), managed company social media and resource center, created corporate SWAG;

– worked on SEO management, ran successful ad campaigns on Google, Facebook, and Linked[in], tracked and analyzed market;

– worked with products from cybersecurity and data analytics industries, and developed design and education projects;

– systemized creative ideas, juiced up routine, and made meetings shorter.


TOOLS OF TRADE:

• Notion for the editorial calendar, task management, and knowledge base
• Figma, Illustrator, Canva for all things visual
• Da Vinci Resolve for video editing
* HubSpot, Mailchimp, and Zapier for CMS, automations, email marketing, reporting
• Squarespace / Webflow/ HTML+CSS for building things online
I like to work in a small product-oriented team, ideally with full autonomy over my responsibility areas.