Position: Marketing Manager
Category: Marketing
English level: intermediate
Years of experience: 11

Brand
- Increasing brand awareness and developing B2B customer loyalty
- Branding and website development

Website
- E-commerce website upgrade and maintenance 
development of the education platform for customers (Education.zakupki.prom.ua)

Email marketing
- Database management of over 3.3 million users (Ukraine and CIS)
- Increase Shopping Cart Conversion by 3 times; decrease the number of unsubscribes by 2 times

Event management online and offline (Ukraine and CIS markets):
- Held more than 200 events: from small seminars (15-100 participants) up to large-scale exhibitions (3 000 participants)
- Organized the process of online training for customers from scratch
conducted more than 30 webinars from strategy to implementation (over 15 000 participants)
- Built training programs for customers’ engagement
organized free participation in more than 300 partners’ events
Skills and achievements:
Ten years in marketing, four years in IT: marketing, project management, B2B, B2C, e-commerce, SaaS

Event management online and offline (Ukraine and CIS markets):
 - held more than 200 events: from small seminars (15-100 participants) up to large-scale exhibitions (3 000 participants)
 - organized the process of online training for customers from scratch
- conducted more than 30 webinars from strategy to implementation (over 15 000 participants)
- built training programs for customers’ engagement
- organized free participation in more than 300 partners’ events

Managed marketing processes (online and offline)
- managed a team of up to 15 people (event manager,  pr, email, designer, SMM, PPC, copyright, analyst, marketing manager, trade manager, product manager, backend, SEO, technical specialist, etc.)

Increasing brand awareness and developing B2B customer loyalty
Supervising development website, the withdrawal of a new brand, add-on to the existing website of the online store

Email marketing: managing a base of over 3.3 million users (CIS markets)

CRM handling, setting flows for the sales team (ZOHO CRM)
Website content (text/video) creation 

Skills: Google Suite, Google Analytics, Google Adwords, eSputnik, Mailersoft, Jira, Redmine, Kanban, Confluence, Worksection, TerraSOFT, CRM, etc.
B2B market is my first passion, b2b: clients' education/onboarding  - a second.