Position: Digital Marketing Team Lead | Social Media Marketing
Category: Marketing
English level: upper
Years of experience: 5

Digital Marketing Strategy, Marketing Analytics, Content Marketing, Management, SMM, Social Media Marketing, Social Media Strategy, YouTube | Facebook | Instagram
Hi! I'm a high-level digital marketing team lead with over five years of experience in social media & digital marketing (B2C & B2B). Strongly motivated to constantly develop my skills and grow professionally with my future team. I'm confident in coming up with great ideas for unforgettable growth marketing campaigns.

My Work Experience for the last five years (with foreign projects and companies):
Create a digital marketing strategy:
1. Conducted target marketer analysis and industry trends research.
2. Collaborated with senior management, defined global digital marketing strategy: target market segments, key offerings, value proposition, proactively managed the new features through performance analysis, and more.
3. Actively developed the YouTube Digital Media Strategy to find and win new views in the future. 
4. Corporated brand identity and positioning | brand vision
5. Improved new social media strategy.


Implemented and optimized the strategy:
1. Our team created exciting and insightful content (static | video | motion) that breaks through the noise.
2. Developed digital ad strategies (SEO) to attract more YouTube traffic and convert FB traffic to millions of views.
3. Created content with the designers/illustrators & motion designers and content-driven-led generation campaigns.
4. Our team developed an actionable plan for brand promotion and lead generation (YouTube Channels, Instagram & Facebook campaigns, etc.)
5. Coordinated with senior management on objectives, leads, and OKR on marketing activities.
6. Collaborated with the recruitment team regarding marketing support for recruitment objectives.
7. Track marketing KPIs|OKRs and optimize activities to improve outcomes and executive reporting. 

Lead Marketing Team:
1. Ensure key results and associated tasks are on track.
2. Social Media Marketing optimization, follows daily results with the team.
3. Overseeing all activities within a team: managing tasks and performance.
4. Developed a deep understanding of our consumer audience and created a communication strategy that increased engagement and leads.
5. Tracked campaigns and provided feedback on the campaign, video performance, and all measurement statistics.
6. Researched and analyzed market conditions, key competitors, and consumer trends.
Digital Marketing Team Lead | Marketing Specialist | Social Media Marketing 

Looking for opportunities to grow and expand self-potential in the marketing field.