Position: Product Marketing Manager
Category: Marketing
English level: upper
Years of experience: 3

Project Manager / Project Owner - Growth Marketing Agency

Achievements:
    - increased LTV of customers from the tech segment by 120%;
    - reduced the time spent on project management by 15%;
    - managed a team of 15+ people;
    - achieved the result of + 1300% growth organic traffic on the site and received 80 qualified leads from the site in 10 months from scratch;
    - Launch the L&D process that decrease the newcomers onboarding period in 3 times without quality losing.

Responsibilities:
    - helping to find the product-market fit though marketing
        experiments;
     - managing complex Tech projects of high priority from scratch;
     - creating the onboarding process and launching the LMS for new
        comers;
     - creating the strategy for product within the company; 
     - consulting in the creation of other products directions (PPC / SEO / Analytics)

Product Manager / Product Marketing Manager

Achievements:
    - Increased main monetization metrics up to 25+% of ARPU / I2P by hypotheses on paywall and onboarding screens (WEB2APP);
    - Generated 30+% of ARPU and I2P by developing a hypotheses from an idea to a  screen on onboarding (App → IOS + Android);
    - Decreased churn rate by email channel up to 10% per 1.5 monthly sprint;
    - Launched new project stream to improving Google Source (WEB2APP);

Responsibilities: conversion, activation, research and prototyping.
All my previous experience was in marketing for Digital businesses. Within the agency I got rich experience in performance marketing, after that all my efforts were concentrated on marketing for product IT companies.

During the whole period of work done a lot of effective actions for clients and companies, starting from One Page Marketing Strategy and communication strategy, to A/B testing and CRO activities within client's products/sites.

Mostly worked and continue to work with IT companies (product and outsource), but for some time actively worked with performance marketing for foreign and local e-commerce projects.

I want to apply the experience I received, which will definitely be useful for both B2B and B2C businesses.