Position: Product/Project marketing manager
Category: Product Manager
English level: upper
Years of experience: 8

Developed and launched CRM system for one of the biggest banks of Ukraine.
Developed marketing department from scratch in B2B software outsourcing company.
2014 - 2020 On charge of a team of 8 developers, UX/UI designer, 4 copyrighters, a team of SEO in outsourcing.
Project manager of website - developing UX template, setting tasks for UI designers, interaction with back-end and front-end developers, sprinting, supplying QA tasks, site release multi-language versions.
Email marketing. Developing email marketing strategy. Filling customer base, creation and launching campaigns, analysing campaign results.
Content marketing. Targeting relevant topics, copywriting, SEO optimisation, blogging. Interaction with copywriters and proofreaders. Define metrics of efficiency in content marketing.
SMM: Publications, launching targeted advertising campaigns Creating landing pages for campaigns (at tilda.cc)

2012-2014 Collect ion and analysis of requirement s t o creat e a CRM syst em specification. Gathering the needs of end users, improving the usability of CRM system, creating tasks for the necessary improvements of the CRM software, interacting with business analysts and developers. Project owner. Managed a team of 30 people (10 people in linear and 20 people in functional submission)
Creating a strategy, launch of campaigns, interaction with IT department, setting tasks for launching companies.
Determine and ordering the necessary CRM improvements for best interaction wit h t he end user, gat hering inf ormat ion and a set of development requirement s f rom cust omers. Set t ing t asks f or developers, t est ing improvements, fixing minor template errors on html.
Project Manager e-mail marketing.
Small/middle product development team