Position: SEO специалист
Category: SEO
English level: intermediate
Years of experience: 8


Responsibilities at your last job:

- independent management of large projects (SEO, PPC, SMM).
- control over the work of the SEO department, training new employees, monitoring the progress of the department's projects.
- work with the sales department, content and contextual advertising.
- 40 successful projects.

Functions:

-promotion of online stores, commercial sites and blogs on various topics (information technology, household appliances, software, construction, etc.)

External optimization:

1. Registration in local directories of organizations;
2. Formation of the anchor - sheet;
3. Removal of sanctions of search engines;
4. Audit of the link profile;
5. SERM - work with reputation in the network;
6. Analysis of competitors in the niche;
7. Work on the formation of a natural link profile.

Internal optimization:

1. Formation of a content placement plan;
2. Internal audit;
3. Usability audit;
4. Collection and clustering of the semantic core of queries;
5. Finding and eliminating errors that negatively affect further promotion and conversions;
6. Internal linking of site pages in order to correctly distribute the link weight;
7. Placement and generation of new pages, optimization of existing ones;
8. Formation of a strategy for promoting the project.