Position: Outbound marketing/Senior Lead Generation Manager / Head of Lead Generation/ SDR
Category: Sales
English level: fluent
Years of experience: 5

Provided sales team with Marketing Qualified and Sales Qualified Leads on a weekly basis through different outbound channels. 
Maintained high deliverability (97%) and high open rate (60-70%), reply rate (20-30%) in cold email outreach. Currently I am finalizing "Lead generation 3.0" course by Growth.Band that helps to align with a new lead generation processes.
Passionate about sales & marketing, with a solid background in leading lead generation processes, cross-functional, creative, and results-driven professional with over 5 years of experience across: Lead Generation, Sales, Outbound Automation Marketing. 

Developed lead generation campaign, objectives, goals, and defined best practices and processes to drive successful customer acquisition. Executed an integrated mix of email, lead nurturing, and content marketing campaigns for lead generation, including emails, calls-to-action, and content. Ensured optimization of marketing automation best practices to attract and guide qualified leads through the sales process. Maintained calendar of all demand generation campaigns/programs, tactics, and metrics to optimize awareness and lead generation efforts. Tracked and reported on demand generation performance metrics, using this data to continually optimize campaign performance. 

Analytical and able to derive meaning from data through A/B testing and email.
I have a sales background, but I prefer to work in lead generation.