Position: User Acquisition Manager, Marketing Manager (Mobile)
Category: Marketing
English level: upper
Years of experience: 2

User Acquisition on Facebook and Google ads (UAC) for apps in Lifestyle, Productivity categories (iOS, Android) with positive ROI and spend > $50k/month. 
Doubled CR from impression to install by improving icons and screenshots in stores. 
Successful creatives ideas rate is 2/10 in the lifestyle category.
Understanding of mobile attribution services, subscription monetization, funnel analysis.
User Acquisition and Marketing Manager

Setting up a mobile attribution system for traffic analysis in a company; working with AppsFlyer, Adjust, Branch; managing in-house attribution service development from the marketing point of use.
Developing strategies for launching ads for new mobile apps.
Launching marketing campaigns from scratch and scaling on  Facebook and Google Ads up to $60k/month.
Managing creatives production from idea to test results: working with designers, making creatives on my own in Figma; launching tests and scaling the best creatives.
Analyzing marketing campaigns’ results and taking actions with a focus on positive ROI.
Primary experience with graphic ASO for both Google and App Store: icons and screenshots tests, interpretation of results. 
Mainly working with Tier 1 countries (US, CA, AU, UK) and European Countries.

Brand Marketing
Strong marketing background received during the very first year of working experience while working as a marketing assistant in international corporations.
I would like to work with mobile apps, which declare a value for a user. I prefer to work in a product company, not in an agency.