Position: Product Marketing Manager, CMO
Category: Marketing
English level: upper
Years of experience: 5


Product Marketing Manager — Interkassa 
- Developed strategy and managed market communications that drove product demand.
- Managed product development lifecycle from conception to release.
- Communicated value and position to the sales team and developed tools to support the selling process.
- Planned new product external launch and release while managing cross-functional implementation of plan.
- Supported marketing programs and campaigns with content and messaging to drive demand.

Advisor — VR HUB 
- Created customer profiles by answering questions and providing tailored experiences based on interests and agendas.
- Leveraged tracking data to segment target audiences, trigger campaigns and personalize content.
- Optimized social media channels and web pages to improve SEO and usability.
- Collaborated effectively with advertising and media specialized to boost results from strategic campaigns.
- Conferred with customers about concerns with products or services to resolve problems and drive sales.

Digital Specialist — Invo Digital
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
- Developed campaigns and specific marketing strategies for clients.
- Tracked key metrics and developed spreadsheets and data models.
- Forecasted marketing trends based on previous data to adjust campaigns and maximize sales.
- Identified appropriate marketing channels and target customers for campaigns.
 
Project Coordinator — Smart Me
- Transitioned projects from estimation and pre-construction phase to well-defined project execution plan.
- Planned and arranged meetings with external organizations and individuals, enabling all parties to meet and discuss project progress.
- Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Looking for a job in Igaming, IT, payments.