Position: Digital Marketing Specialist and Community Manager with Expertise in Web3 Technology, Social Media Engagement, and Successful Marketing Campaigns to Drive Business Growth
Category: Marketing
English level: fluent
Years of experience: 5

- Developed and implemented a social media strategy that resulted in a 50% increase in social media engagement for Instantvibes, Abena Pensions, Playhaus.
- Led a successful marketing campaign that brought about a significant increase in revenue for a Skincare Product in only six months, exceeding the business goals and objectives.
- Created and managed a vibrant online community of 80,000+ and 40,000+ members 
for Instantvibes and DfwLami respectively, fostering engagement and building brand loyalty.
- Innovated new marketing tactics using blockchain technology, increasing the 
visibility of Abena Pensions, Great Goats, Baby Apes, and Playhaus positioning the companies as a leader in adopting emerging technologies.
- Established customer service protocols and guidelines for moderating online communities, leading to a 95% customer satisfaction rating and an 80% reduction in negative feedback.
- Collaborated with cross-functional teams and external partners to develop and execute successful product launches, resulting in increased sales and industry recognition.
Freelance Business Developer (2019-2022)
- Creation 100+ Business Names and Product Names 
- Business Plan 
- Competitor Research 
- Business and Risk Management analysis
- Domain Research and Trademark Verifications 
- 100+ Slogans and Tag-lines creation
- Top notch Business logos and designs creation
- The SWOT analysis research 

Social Media Specialist (2017-2019)
 - Worked as a PR manager.
- Contributed to the development of blogs. 
- Managed Social Media pages by generating, editing, publishing, and sharing engaging content daily.
- Implementation of content editorial calendar to manage content and plan specific, timely campaigns.
- Creation of organic social media strategies to align with business goals.
- Working with existing communities on social media to ensure questions are answered and also monitor topics and trends within the communities to report back to the team.