Position: Senior PPC Specialist
Category: Marketing
English level: intermediate
Years of experience: 7


- Setting up and managing search, display, video, app and shopping campaigns in Google Ads, Microsoft Ads and Yandex Direct platforms.
- Setting up and managing targeted ads on the Facebook platform.
- Setting up analytics systems: Google Analytics, Yandex Metrika (creating goals, segments, audiences, etc.).
- Setting up Facebook pixels.
- Setting up Google Tag Manager: configuring tags and triggers, checking the correctness of the work, debugging events.
- Working with projects in different geos: Europe, USA, Latin America, Asia, CIS.
- Working with budgets over $700,000 per month.
- Preparing ad accounts audit.
- Analyzing advertising campaigns results in paid traffic sources.
- Preparing reports and media plans for the client: Google Spreadsheets, Data Studio, Google Presentations.
- Preparing technical tasks and monitoring of implementations for setting up Analytics (E-Commerce module, datalayer events, etc.).
- Preparing strategies for promoting projects using paid traffic.
- Communication with clients on projects.
- Mentoring junior specialists.
- Teamwork organization.