Position: Head of sales or marketing
Category: Marketing
English level: fluent
Years of experience: 10

•	Developed strategies to incorporate Marketing, Sales, and Customer Support into a single automated demand-generation engine, from 30 active customers to 200 in 6 months.
•	Managed global branding campaigns and event marketing initiatives in print, video, web, and social media: WebSummit Portugal – 2000 leads; KubeCon USA – 400 qualified leads. 
•	Boost product growth through streamlined two-ways customer features feedback and fast updates releases with the development team. 80 high-valued backlog features to strengthen market fit.
•	Redesigned user experience, site functionality, and online merchandising to increase lead generation by 100%.
•	Activated Microsoft, Google, and AWS partnerships in the US market and achieved premium competencies to activate new revenue streams.
•	Generated over $5 000 000 in Services sales.
•	Launched company-owned business talks series on LinkedIn and YouTube with international opinion leaders and 3 3 334 average 90-day views.
•	By 80% increased customer retention by reactivating dormant accounts through immediate retention campaigns.
During the last five years, I have dealt with cutting-edge products and services, like Conversational AI products and solutions, or a portfolio of products for profoundly technical audiences.
As a head of marketing in a software product company, I ensure brand and product awareness, demand capture and generation, and worming up target market and accounts.

•	Designed an org chart and hired a skills-based marketing team for quick revenue wins.
•	Developed strategies to incorporate Marketing, Sales, and Customer Support into a single automated demand-generation engine CRM + E-mail platform + Databases, from 30 active customers to 200 in 6 months.
•	Oversaw account budgets, internal billings, and monthly P&L to achieve financial goals.
•	Developed strategies to incorporate PR and media to enhance the brand and build market share.
•	Average ROMI on 3rd month - 117%, 6th month - 289%, 12th month - 386%
•	Managed global branding campaigns and event marketing initiatives in print, video, web, and social media: WebSummit Portugal – 2000 leads; KubeCon USA – 400 qualified leads. 
•	Utilized detailed market and customer research to invent the brand compass and strategy.
•	By 80% increased customer retention by reactivating dormant accounts through immediate retention campaigns.
•	Analyzed ratings and features of competitors to evaluate the effectiveness of marketing strategies and monetization models. 
•	Boost product growth through streamlined two-ways customer features feedback and fast updates releases with the development team. 80 high-valued backlog features to strengthen market fit.
•	Managed branding campaigns and event marketing with opinion leaders.
I make marketing strategy and tactics work hand in hand.
I am a big fan of our future. I am looking for a new role with a cutting-edge product in a modern team. Seeking opportunities to activate new markets and accounts and challenge marketing the status quo by deploying MarchTech tools.