Position: Monetization Manager
Category: Project Manager
English level: upper
Years of experience: 3

During my work at TDS Media I’ve managed to sign Google SPM and AdX contracts, found a lot of web and app publishers all over EMEA and grew from a “one-man-team” to a strong department which resulted in x2 YoY revenue growth 2 years in a row.
Head of AdOps at AituDala (current position)
Bridging the gap between the products we are developing and the publisher’s business using analytics and insights, determine requirements and deliver needs and recommendations to the product teams.
Selling publisher-oriented products and training publishers to use them:
- SSP and ad network, ad server;
- video-hosting service aitube.kz;
- online survey service funniest.io;
- ainews.click recommendation system;
- ainews.metrics analytics system;
Public relations and "brand-building" with web and app developers in thematic forums, MICE-activities and Telegram chats.

Head of Monetization Department at TDS Media (Jan 2019 - Jul 2021)
Full-cycle of new Google AdX and Yandex Advertising Network partners attraction.
Involving programmatic monetization into a scheme with direct sales and maximization of income from the sale of leftover traffic (Google Ad Manager (ex-DFP) / AdFox, Dynamic monetization, Header Bidding, Prebid).
Managing Department:
- supporting and managing employees with the fulfillment of assigned tasks
- managing legal and accounting aspects of the functioning of the department,
- searching for new partners, contracting,
- strategic planning,
- R&D.
- implementation of internal IT products: ad networks’ statistics system, processes automation, CRM.
Recruitment and ongoing training of employees.
Public relations and "brand-building" with web and app developers in thematic forums and chats.

Key Account Manager, Project Manager at HRG Kazakhstan (Jun 2017 - Dec 2018)
Procurements, Business Development, Key Account Management.
Project Management of online b2b products and IT b2b services.

Key Account Manager at NurAi (Aug 2015 - Jun 2017)
Procurements, Business Development, Key Account Management.
Starting from 2017 - Project Management of online b2b ticketing platform.

Executive Director at Colibri Travel Agency (Mar 2011 - Aug 2015)
Procurements, Business Development, Key Account Management.
Managing company.
Web and app publishers oriented business. Monetization agencies or big developers which need to monetize its users by ads.