Position: Head of Content, Content Marketing Lead, Lead Content Editor, Head of Marketing
Category: Marketing
English level: fluent
Years of experience: 11

1. Increased non-branded SEO traffic from 0 to 1,500 visitors per month by just a single article published.
2. Awarded as HackerNoon Contributor of the Year - MARKETING 2021.
3. Launched several products from the very beginning.
4. Run a successful ads campaign on Facebook for less than $1.
5. Succeeded with a pilot project for Promwad with very risky conditions
I'm a so-called T-shaped employee whose superpower is Content Marketing (12+ years exp in web writing and editorial work, incl. 5+ years of IT-related marketing content producing). My rest hard skills
cover all the Digital Marketing scope (inbound/outbound, PPC, SMM, SEO, outreach, guest posting, partnerships, viral activities,
etc.).

In addition, I had several episodes of running or participating in the BA activities (SRS, wireframes, etc., -- 600+ hours total).

2021 - HackerNoon Contributor of the Year - MARKETING.

Within my career, I also managed web development and content-producing projects. Workgroups I've used to manage had up to 7 persons. The heaviest project I've brought to delivery had 8,500 m-h capacity. 

Thanks to circumstances, now I can build and deliver websites fully on my own using Webflow and Tilda. Sometimes I'm playing the role of a graphic designer but honestly, I'm far from being a top here.

My experience includes launching two B2B software
products from the very beginning. Starting from naming, logos, fonts, color schemes, and missions, the process in both episodes had finished with providing comprehensive marketing assets coverage.

The last notable achievement is delving into the Account-Based
approach. Pairing with Sales/BD Manager, we've developed, described, tested, and tuned an efficient account scoring system, as well as an approach on how to refill the primary list with new accounts.

Interesting episode: our pilot ABM campaign is supposed to
show certain publications to the staff of a single company (about 10 persons only) via Facebook. As you may know, the Facebook ads manager allows advertisers to use custom audiences but the minimal audience size required for the ad to be shown is 1,000. I've come up with some ideas of hacks on how to avoid this limit. As a result, my hacks turned out to be successful. The campaign finished with 160 shows only, all the targeted persons were highly likely covered 1 to 3 times, and the total bill for this campaign equals $0.49.
Managing the workgroup with enough resources to succeed