Position: Inbound Marketing Lead / Senior Content Marketer / Head of Content / Head of Marketing
Category: Marketing
English level: fluent
Years of experience: 7

Created content strategy and built content marketing for an IT company from the grounds up;
Was among the key decision makers in conceptualizing the company website, its structure, design and content;
Increased website traffic by 20-30% each month by implementing the content strategy and SEO optimization;
Nurtured leads from organic channels.
Inbound Marketing Team Lead / Senior Content Marketer

I'm responsible for all content marketing activities from content development, to its distribution and performance evaluation. All for the purpose to promote the software development company services and attract potential clients from organic online channels.

Key responsibilities:
• Managing an inbound marketing team.
• Developing the content marketing strategy and content roadmap in line with company goals.
• Generating creative ideas to develop as content that can help with the company services promotion.
• Producing content for all kinds of short- and long-form copies: website, blog, landing pages, presentations, webinars, SMM, Google Ads, etc.
• Managing content production process that complies with the tone of voice and style guide.
• Collaborating with software development and sales teams to produce high-quality expert content for the blog.
• Creating content briefs, assigning topics to writers, reviewing outlines, providing feedback, and performing copyediting on content.
• Implementing the best SEO practices to improve search engine rankings, increase organic traffic, and generate leads.
• Optimizing content and distributing it across various online media platforms like Medium, Quora, Reddit, etc.
• Developing link building and outreach strategies, running promotional campaigns to improve the company's online presence.
• Identifying promotional opportunities and analyzing the content marketing performance via analytical tools.
• Mentoring junior members of the marketing team.

Looking for a position of: Senior Content Marketer, Head of Content, Head of Marketing
People first and customer-centric philosophy;
Transparent, trustable and win-win relationships;
Remote.