Position: CRM/Email Marketing Specialist
Category: Marketing
English level: intermediate
Years of experience: 2


ONLY REMOTE!

EMAIL MARKETING MANAGER at POKERMATCH (Optimove, Gravitec) - 1.2 YEAR
Casino/Gaming department
- email marketing (plan, texts, concepts, statistics, reports, a/b tests)
- push notifications (plan, texts, concepts, statistics, reports, a/b tests)
Added creative to texts and templates, which positively influenced open rates & click rates.

CRM MANAGER at MURKA (Leanplum) - 10 MONTH
- push notifications (plan, texts, concepts, statistics, reports, a/b tests)
- email marketing (plan, texts, concepts, statistics, reports, a/b tests)
In a couple of months was able to demonstrate an improvement in performance on two old projects. 

+ RETARGETING MANAGER at MURKA - 8 MONTH
- full implementation of the project budget (up to $10k for android and ios)

+ SMM/BRAND AWARENESS at MURKA - 1,5 YEAR
(not real money gambling, USA & EU - main audience)
- writing & implementation a strategy for social networks (Fb, Insta, Twitter, Soundcloud, TikTok, Snapchat, YouTube), setting up audience overflow from games to social networks and vice versa
- building a personal brand of the host (development and publication of stickers for messengers, work with the community, creating content for social networks, assistance in writing scripts for videos on YouTube)
- increased the number of YouTube channel subscribers from 8k to 25k 
- increased total revenue from YouTube to $7,7k & total revenue forecast to $13,6k 
- team management, which includes a videographer, sound designer, conceptologist, proofreader, lawyer, designer, SMM specialist, also close work with the CRM department and 2D artists
- Preparation and launch of a website with the merchandise of the company and the host