Position: Digital Marketing Manager | Growth Marketing Manager
Category: Marketing
English level: upper
Years of experience: 11

The product I manage is a complex system with inbound/outbound traffic, 18 monetization integrations and a lot of pretty important details to keep in mind at all times. The DAU is over 1.8M users and the average monthly advertising spend is $400-500k.
As a marketing manager, I am responsible for attraction, activation, retention engagement, virality, competitor analysis, team management and performance growth:

- Market research and analysis: conduct and analyze research on market trends, demographics, prices, competitor products to develop marketing strategies.
-Budget management: planning, managing and optimizing budgets and campaigns across all traffic sources to ensure high ROI and effective CAC.
-Hypothesis creation and testing: development and A/B testing of marketing hypotheses in order to attract potential customers and determine the most effective strategies.
-Outcome evaluation: evaluating the impact of marketing campaigns on achieving goals, including new customer acquisition, lifetime customer value (LTV), and customer retention.
-Reporting and analytics: developing a reporting system and implementing effective reports that provide real-time information on marketing activities. Analysis of key performance indicators such as ROMI, DAU, LTV, ARPPU, CPA, CPC
-Python, SQL, Voluum, RTB adkernel, Tableau
I am looking for new challenges in a dynamic company in a team of professionals with an interesting project where I can implement and improve my skills.