Position: Product manager
Category: Product Manager
English level: upper
Years of experience: 1


UA Manager ( 2021 - Present )
Playrix
• Launching and optimizing Unity, Vungle, ironSource and Applovin ads campaigns for match 3 games.
• Campaign strategic planning and CPI/ROAS optimization.
• Managing multi-million dollar budgets monthly.
• Working closely with BI Automation team to automate UA
processes.
• Working closely with Marketing Measurements & Attribution team
to validate key performance metrics.
• Creation and supporting the main Tableau dashboards, adding
new features to automate and optimise operation process for UA.
• Active participation in the creation of key channels algorithms and
strategy marketing channel operation.
• Mentoring and training junior ua managers.

UAM/PM ( 2018 - 2021 ) 
Self-employed
• Launching and optimizing Facebook, Google, Tik Tok ads campaigns for mobile web view apps in dating niche.
• Managing of creation web view apps for iOS and Android, working closely with mobile app developers.
• Managing of creation marketing creatives, working with motion designers on freelance.
• Managing of creation Android Cleaner App from idea to MMP, working with mobile app developers, ui/ux designers, launching and optimizing Facebook, Google ads campaigns.
• Managing of creation Android Cleaner App from idea to MMP, working with mobile app developers, ui/ux designers, launching and optimizing Facebook, Google ads campaigns.
• Managing of creation Astrology web service from idea to MMP, working with frontend developer, ui/ux designers, launching and optimizing Facebook ads campaigns.

Media Buyer ( 2017 - 2018 )
Advertfish ( e-commerce )
• Managing user acquiring form paid social channels. • Campaign strategic planning and optimization.
• Working closely with marketing creative team

Technological Proficiencies
• Google spreadsheets 
• Tableau
• SQL
• AppsFlyer

Core Competencies
•Fast-learner & self-starter 
•Process Improvements 
•Research & Analysis 
•Self-Motivated