Position: PR, communication lead
Category: Marketing
English level: upper
Years of experience: 3


Most of the projects are under the NDA. I`ve been developing the personal brand of Minister, leading crisis communication for the biggest state Ukrainian transport company and managing the reputation of its C-level executives, leading company`s communication in IT, tourism, infrastructure projects. 

Latest projects:
- opening of reconstructed Kyiv Central Kyiv Bus Station (under the new "Ukrpas" brand) with the participation of Minister of Infrastructure O. Kubrakov (July 22, 2021)
Responsibilities: working with rebranding, developing the communication strategy,  establishing relations with government agencies, organizing the grand opening event.
Key achievements: - 70 accredited journalists, including 12 shooting crews from key Ukrainian media
- more than 110 publications in media

- creating the online exhibition for the State Archival Service of Ukraine, dedicated to the 33rd anniversary of the Chornobyl disaster
My contribution: created an idea and concept, organized info collecting - photo/video, docs from various archives all across the country, wrote and published the historical article on "Istorychna Pravda", launched the online exhibition, wrote and placed press releases in media. 
Result: more than 10 publications for free. 

- "Bring medic to work" campaign - free transport for medics to bring them to work and back home during the lockdown and subway closure. This project was made with a tour operator "Real Chernobyl".
My contribution: detected an acute social problem, persuaded investors to allocate funds, helped to develop routes, created chats for medics, informed key clinics about the campaign, kept in touch with medics and hospitals from first till last day of the campaign.
The result: live broadcasts and stories about the campaign on Radio Free Liberty, News One, Channel 4, Suspilne, more than 10 publications in media. The campaign lasted for 2 months until the subway was launched. More than 1,600 medics used our free transport.