Position: Product Marketing manager
Category: Marketing
English level: upper
Years of experience: 8


Current responsibilities:
•      New website launch and improvement with content, UI/UX and integrations
•	Data collection and eCRM strategies development
•	Marketing A/B-tests (ad creatives) and landings conversion improvement
•	Digital strategy development and implementation with contracted agencies
•	Full support of Brand management team with Digital media campaigns.
•	Control of achievement of global benchmarks for each type of channel (Digital Media, Search, SEO, SMM).

Overall digital experience in managing, strategic, planning and project management roles.
Analytical mindset and strong communication skills.
Know Google, Facebook, TikTik Ads possibilities.
Basic knowledge of A/B-testing process (formulation and prioritization of hypotheses, interpretation of results) and Mobile App promotion (UA, ASO, ASA) and monetization.
Work experience with B2C clients (Petfood, Beauty, Auto, Alcohol, Fastfood. Telecom, Pharma, Household appliances)