Position: CMO/Head of Marketing
Category: Marketing
English level: fluent
Years of experience: 11


A-player in Marketing & PR working in those areas for more than 15 years - technological, IT, Telecoms and creative communications. Admire building marketing teams from scratch. 

Current position: Head Of Global Marketing, Solvd, Inc. (Kyiv, Ukraine) 

Marketing developed from scratch for global IT brand Solvd with full cycle marketing instruments in US, MENA and Europe regions, global marketing strategy elaboration and execution (both IT services & product) as well as team management. Developed: Go-To-Market Strategy, Marketing Personas, Project Management, Email Marketing, SMM, Paid Ads, Paid Social, Clutch & GoodFirms along with other directories mgmt, User Growth, Marketing Scorecard e.t.c. Functions include strategic and operational planning with marketing goals setting for all IT services (QA, Test Automation, Web development, Mobile development) and product Zebrunner.com, managing and developing marketing team members, setting marketing KPIs & full track control, relationships building & development with key top managers within the company and external customers. 
Achievements: 
— Quadrupled MQL volume in the first two months. Established leads flow thru website from 0 to 515 during the first year 
— Brought 8 new clients first half a year with revenue over 1 million $ and 33 new clients by now
— Increased traffic to website by 3 times
— Drove steady multi-channel marketing pipeline 
— Developed new GTM strategy incl special offers & proposals for clients 
— Structured operations for sales, marketing, and AM cooperation to see measurement across the funnel 
— Opened new representative office of Solvd in Kiev & leading all operations as Head of office — Improved conversion rates at all stages of the funnel including close rates