Position: Lead Generation Manager, SDR
Category: Sales
English level: upper
Years of experience: 4

- Paid and free PR publications on web resources with traffic amount of 300 K users per month and more
- Helping companies get new big clients and partners, such as Citrus, ets. 
- Arranging calls with the representatives of large companies, such as NATO, Lufthansa, UNICC, Toptal, etc.
- Making a great impression on the prospect on the first call, and successfully qualifying them, which eventually leads to closing a deal and cooperating with their startup.
Sales Development  

As an SDR I was processing inbound requests and outbound leads transferred from the Lead Generation manager: conducting intro calls, working with the needs and requests, managing objections, and preparing follow-ups.

Responsibilities

- Being the first point of contact for new potential customers, processing of incoming requests from potential clients
- Conducting introduction calls and company presentation
- Researching potential customers, evaluating and qualification according to BANTc methodology
- Work with CRM system (Pipedrive)
- Transferring qualified leads to Closer/Account Manager
- Conduct the second call with our qualified prospect to connect the prospect with our Account Manager. 

Outbound Lead Generation

As a Lead Generation Manager my goal was to create potential opportunities from outbound prospecting.

Responsibilities

- Actively searching for new clients according to ideal customer profile on different resources and qualifying them
- Data enrichment
- Establishing active written communication and engagement with prospects to create new leads and sales openings
- Managing a follow-up process
- Setting up automated cold outreach campaigns on email and LinkedIn. Toolset for email includes Lemlist, Reply.io, MeetAlfred, and Mailshake. Toolset for LinkedIn consists of Expandi, Linked Helper 2, and MeetAlfred.
- Maintaining the CRM updated: log statuses, communication insights, and notes about prospects.(Pipedrive, HubSpot, Microsoft Dynamics, AmoCRM)
- Transferring leads to Sales team
- Taking part in developing new approaches and implementing the best practices in lead generation
- Participating in creating strategies/hypotheses for LinkedIn and email outreach campaigns
- Analyzing automated campaigns' results and preparing strategies to improve them.

KPI - the number of scheduled calls between (prospective) customers and sales executives. 

Link building (guest posting and crowd marketing) in various projects in such niches as: 

-IT, tech
-Women
-Wedding Photography
-General
-Legal, Legal tech
-Parenting, Family, Motherhood, Fatherhood
New experience and skills, friendly and collaborative team.