Position: Partnership Marketing Manager
Category: Marketing
English level: intermediate
Years of experience: 6

• Successfully built a strong bond between the brand and Responsible Gambling Ambassador Oleksandr Usyk. As a result, Usyk outperformed previous brand ambassadors in terms of brand recall and became the brand's most valuable asset.
• Increased the level of spontaneous awareness between the brand and the National Basketball Team of Ukraine from 11% to 30% in two years of cooperation.
With a professional background of 6 years in brand marketing and communications, my area of expertise lies in sports marketing and sponsorship.
Throughout my career, I have gained experience working for various companies, including Ukraine's largest online betting company, a full-cycle marketing agency, a communications agency, an international fighting championship organization, and a real estate development company.
Among my core competencies are strategic planning and executing effective marketing activities, launching and coordinating marketing projects, organizing media events, analyzing project effectiveness, managing a portfolio of diverse partners and a brand's ambassador program, managing the marketing budget, performing marketing data analytics, and building long-term relationships with partners and stakeholders.
In my work experience, I have had the opportunity to collaborate with diverse partners such as professional athletes (Oleksandr Usyk, Denys Berinchyk, Yaroslav Amosov, Maryna Moroz, and Fiodor Czerkaszyn), national teams (the National Basketball Team of Ukraine, the National Futsal Team of Ukraine, and the National Greco-Roman Wrestling Team of Ukraine), national championships (Basketball Championship of Ukraine, Hockey Championship of Ukraine, and Futsal Championship of Ukraine), professional clubs (Sokil and Donbas Hockey Clubs, Desna, Vorskla, Metalist-1925, and Olympic Football Clubs), and fighting championship organizations (K2 Promotions, Mahatch FC, and World Warriors Fighting Championship).