Position: Product Marketing Manager / Head of digital marketing / B2B Marketing Manager
Category: Marketing
English level: fluent
Years of experience: 7

Case study 1: * Managed digital marketing campaign for a series of B2B products. Achievements: the lead cost was 28,3$. Each client cost us 1750$ while the average sum of the contract reached 0,5$ mln. All marketing activity was run for the U.S. and European markets. Case study 2: * Setting up and running lead generation process for B2B IT solutions. I got potential customers among TOP 100 CIS banks, telecoms and logistic companies. Case study 3: * Found a product/market fit for an IT SaaS product. Generated a series of hypotheses, managed website creation and launched marketing campaigns. Average lead cost: 7,5$, average check 230$. Also, I set up the sales process for B2B leads and taught a sales representative how to sell the product. Case study 4: * Run ads campaigns for our jewellery store on Facebook and Insta. The average price paid per subscriber - 0,3$. Average client cost - 134,5$. Average check - 5 500$.
I am experienced and multitask product marketing manager, who managed all aspects of digital marketing during 7 years of working in the industry. My international working experience includes LG Electronics and one of the best eastern-European universities. Also, I got my degree in Business Economics at Lazarski Uni, Warsaw. I specialise in growing IT products and generating leads from the Internet. I am skilled at optimizing all stages of AARRR funnel, creating landing pages, running FB ads and e-mail campaigns as well as conducting market researches and customer development (cusdevs). I have vast experience in Marketing Management such as Digital Marketing, SMM, Advertisement, B2B & B2C projects and Graphic Design. I have deep expertise in project management and content creation. Also, I know how to create, implement and scale Sales and Marketing business processes.
I'd like to find an IT product company that is willing to conquer new markets as well as extend its userbase. High level of responsibility and independence in making decisions. Also, I pay attention to the values that unite people, work/life balance and working culture in general.