Position: CMO | Marketing Lead
Category: Marketing
English level: fluent
Years of experience: 5

Set up a google shopping ads campaign that predictably and repeatably drives sales for 3 years, with 130% RoI.

Grew the artist's audience on social media from 20 000 active followers to 50 000 active followers in 1.5 years.

Sold a gig in a month with a 1000 USD advertisement budget.
The total sum of the tickets sold was more than 18 000 USD. 

Engaged in negotiations with a potential partner in Europe, held him by the hand through the whole sales process, and converted a signed contract for 100 000 Euros.
**Chef`s Group | HoReCa | Paid Advertiser**

- Professional culinary courses
- Events
- E-Commerce

Setting up and monitoring the quality of advertising campaigns on Facebook/Instagram + Google Ads (Search, Display, Product).

Generation of a high-quality lead flow in several fields of the company’s occupations (various culinary courses and rental/consulting/events services).

Setting up and tracking the effectiveness of shopping campaigns (e-commerce), both via Google and Facebook.
Delivering analytics and reporting on the results of advertising campaigns.


**TNMK | Show Business | Digital Marketer**

Managing advertising processes. Creation of Social Media presence strategy.

Assigning, controlling, and managing tasks for productions, copywriters, designers, and other contractors.
Supervising workflows with third-party contractors.  

Setting up and monitoring the quality of advertising campaigns on Facebook/Instagram + Google Ads (YouTube and Search).

Delivering analytics and reporting.


**2Smart | IoT Startup | Head of Marketing and Sales**

Built and successfully managed Landing/Marketing/Sales department.

Developed a launch strategy in EU markets for complex and tech-involved products such as advanced IoT platforms. 

Outlined high-level goals, defined tools for achieving them, and metrics to evaluate effectiveness.

Communicated with contractors and partners for delivering in-house and commercial projects.

Negotiated with potential customers and partners as part of the sales funnel, successfully signing contracts of more than 100 000€.