Position: Email Marketing
Category: Marketing
English level: fluent
Years of experience: 2


Email Marketing Specialist Summary
• Created, implemented and managed several customer activations and loyalty programs which proved a 30% revenue increase.
• Using KPIs and measurable metrics created segmentation strategies, A/B testing of subject lines, content, images and offers which drove
higher open and click-through rates.
• Established a detailed database management process for list cleansing and increased inbox delivery and ISP whitelisting for voluminous
lists.
• Wrote copy for email and direct mail, repaired code and design issues with 3rd-party creative.
• Report, track and analyze campaign performance proving success in strategies and ROI.