Position: Account & Ad Operations Manager
Category: Marketing
English level: upper
Years of experience: 5


Ad Operations & Sales Manager
since April 2021

Account & Campaign Manager
April 2020 - February 2021 (11 months):
- setting up push/pop/native ads campaigns;
- making creatives (banners), landing page previews;
- buying media by CPM, CPC, CPA using sources like PropellerAds, Zeydoo, AdCash, MGID, Zeropark, TrafficFactory for Android apps (Utility), Adult;
- A/B testing: comparing creatives' effectiveness and suggesting improvements;
- participation in meetings with management, reporting about results and delivery of tasks to the team;
- communication with new and existing publishers and advertisers.

Account & Ad Operations Manager 
May 2016 - Jan 2020 (3 years 9 months) 
- setting up campaigns in systems like AdColony, AdMob, Applovin, Appnext, Chartboost, Facebook Audience Network, Flurry, InLocoMedia, InMobi, MobFox, Mobvista, MoPub, MyTarget, Ogury, Smaato, StartApp, Tapjoy, Tappx, UnityAds, Vungle, Yandex;
- linking banners to placements, optimization and ads performance checking;
- setting up targeted offers for Affiliate Department using platforms like Offerslook, Affise, Mobrand.
- calculation of advertisers' charges and publishers' revenue according to CPM, CPC, RevShare pricing models.