Position: Marketing Manager | Product Marketing Manager | Social Media Manager | Content Writer/Manager | Copywriter
Category: Marketing
English level: fluent
Years of experience: 3

- Worked with a marketing team to acquire over 10,000 users for a B2C Fintech startup.
- Led a B2B startup to emerge as one of the top 2 startups in Nigeria to participate in the 2023 Supernova challenge organized by GITEX Global, UAE (Dubai) the Largest Tech and Startup Event in the World to win a share of $200,000 startup funding.
- Led the company to emerge as one of the top 22 startups at the Techmybiz Pitch-a-thon (Nigeria) organized by Digital Transformation Center Nigeria, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH. Co-funded by European Union, and implemented by GIZ Nigeria & ECOWAS, NITDA Nigeria, and Innovation Support Network (ISN) Hubs.
- Led the company to emerge as one of the top 8 startups in Nigeria's second cohort of the iHatch startup incubation program, which was organized by the National Information Technology Development Agency (NITDA) and the Japan International Cooperation Agency (JICA), to win a share of $45,000 startup funding.
Experience:
- I started 7 years ago working with Startups and Marketing Agencies. I then launched a B2B SaaS platform for SMEs, called GIFTY - Digital Shop Maker (www.gifty.com.ng)

Accomplishments:
- I have led a marketing team in conducting market research, increasing brand awareness, creating an ideal buyer persona, and generating leads that successfully converted into paying customers with 60% conversion rate.
- I have designed effective sales management systems that resulted in a 50% increase in conversion rates for startups.
- I have developed AAARRR funnels and other growth frameworks to optimize LTV/CAC ratio for startups.
- I worked with a B2C Fintech Startup as a Graphics & Motion Graphics Designer with the engineering, product and marketing departments to plan and execute product marketing campaigns that enabled us to acquire over 10,000 users for the company. 

Speaking engagements:
- I had the opportunity to facilitate the "Growth Strategies and Mapping" session for Shecluded's Route to Scale Acceleration Program, which was organized in collaboration with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH. The session was attended by over 30 business owners, who were seeking to enhance their knowledge and skills on growth marketing strategies. Their businesses collectively generate over $50,000 in monthly recurring revenue. 

Through these projects, I have been able to help these companies increase their brand awareness, improve their customer conversion and retention rates.
I am looking for a company where I can leverage my skills, knowledge and experience to improve their current activities and get them to their expected future results.