Position: CMO, Head of digital
Category: Marketing
English level: upper
Years of experience: 11

My biggest achievements are:
Building the product development team at rabota.ua;
Launching the iOS and Android Apps;
Data scientist team hired and new recommendation algorithm had been developed;
Competitive position vs the main competitor for two important business metrics (new CV added and Response Rate per one job) had been significantly improved;
The constantly growing amount of active users with the response and CV in CV DataBase;
National online (reach and performance marketing) and offline (TV including) marketing campaigns creations and launches.
13 years of marketing experience in leading tech platforms or big e-commerce operating with millions of end-users.
Mainly in a leading position as Marketing Director responsible for developing online and offline activities and driving the following metrics: traffics, leads, e-commerce sales,
conversion rate, user engagement, and retention.
My role was organizing marketing teams, setting up performance metrics and KPIs for key marketing channels (PPC, SEO, SMM, online and offline media), hiring and training
digital marketers and brand managers, developing marketing positioning and strategy, settings goals (OKR mostly) for the product and marketing teams, and defining priorities.
Also, I am good at testing and founding new traffic sources for user acquisition, lead generation, or growth amount of e-commerce sales. Good knowledge and hand on
experience in SEO, Google Adwords, and retention channels (email, Viber). As an outcome: sales, the number of active users, and leads were constantly growing.
I had experience organizing the marketing team from scratch, increasing brand awareness, and setting up complex marketing communication including performance marketing and offline activities.
Right now I am looking for a product tech company or e-commerce, which operates with a mass audience in Ukraine or foreign markets and provides real value for their users,
to join as CMO or as Head of digital marketing.
I would like to work with a company that development interesting online product for a large audience.
Where the result is the matter, and we know how to measure it, and the company is ready to provide any necessary resources for systematic growth.