Position: Chief Marketing Officer / Senior Digital Marketing Manager
Category: Marketing
English level: intermediate
Years of experience: 8

Driven marketing professional with 8 years of progressive experience helping businesses succeed in
challenging markets. Knowledgeable about campaign development, product launches and customer
engagement. Looking for a challenging new role with a progressive company.


• 8 years of experience in web user acquisition, performance marketing and media buying
• 4 years of a management post
• 3 years of experience in brand development
2021
Treeum - Minfin.com.ua
• Planning, implementing and managing marketing strategy.
• KPI's tracking on a regular basis and present reports.
• Competitors analysis.
• Marketing Funnel Optimization.

2019-2021
Travels and B2B projects - CMO 
• Working with design and dev teams.
• Reporting on marketing KPIs like leads, conversion rates and traffic.
• Consulted with product development teams to enhance products based on customer data.
• Analyzed ratings and features of competitors to evaluate effectiveness of marketing strategies.
• Developed insights on marketing campaigns to assess performance against goals.
• Planned, developed and implemented SEO strategy.
• Content Marketing. Managing a content team consisting of writers, blog editors, graphic designers, influencers.
• Managed and trained a team of 8-15 specialists.


2016-2019
Svitlo.Agency - CMO
• Participated in tenders and preparation of commercial proposals.
• Advised on branding, positioning, communications and other marketing issues.
• Developed and implemented a marketing strategy according to objectives and budget.
Managed and trained a team of 5-7 specialists

• Social Media Marketing: Facebook, Twitter, LinkedIn, Quora, Reddit.
• Brand strategy development.
• Development of a communication strategy.
• Contractor team coordination

2015-2016
Pethouse.ua - Senior Digital Manager
• Planning, implementing and managing marketing strategy.
• KPI's tracking on a regular basis and present reports.
• Advertising (Facebook Ads, Google Ads, Apple Search Ads).
• E-mail marketing.
• SMM (Facebook, Instagram, LinkedIn, Twitter).
• Competitors analysis.
• Marketing Funnel Optimization.
• Data Analysis (Google Analytics, Facebook Analytics, App 
Back-end data, Google Data Studio+Google Sheets).