Position: Marketing Manager
Category: Marketing
English level: fluent
Years of experience: 4

- I formed the strategic positioning for 20 products and services (as a full-time employee and as a freelance strategist as well)
- built the company's marketing system from scratch;
- transformed the offline business to online in 4 days (because of COVID-19)
- performed 14 customer workshops with a total of 35 people involved
I have 4 years of marketing background and 2 years of sales expertise.

I worked with both marketing operational tactics and strategy. So, I can manage all marketing activities - from the first idea to the final results.

Cooperation with Ukrainian, USA and European markets gave me an understanding of different business approaches and cross-culture communication.

My main marketing expertise is market research and analytics, digital marketing and go-to-market strategy.
Business domains I worked with - IT outsourcing and products (marketplaces, apps), Retail, Education, Crypto and Healthcare.

SKILLS
- product launch and positioning
- product marketing and communication strategy development and execution 
- creative communications
- complex market and competitors research
- customer interviews conduction, CJM creation
- cross-channel offline and online analytics
- strategy workshops for business
- providing and control of all brand communications through online and offline channels
- team management (SMM, SEO, PPC specialists, designers, managers, developers)
- content creation and management
- marketing budgets management
- creative advertising campaigns creation
- event management
- partnership relations development, work with media, PR
- B2B platforms promotion and sales (Clutch, Upwork, Youteam)
- presentations conduction, team coaching, scripts for Sales & Marketing departments writing