Position: PPC Specialist / Facebook / Adwords / Linkedin
Category: Marketing
English level: upper
Years of experience: 7


7 years of experience both in agency and client-side       
Extensive experience in promoting online advertising through Google Ads, Facebook Ads, Bing, LinkedIn, and Snapchat;
Deep knowledge of Google Analytics, Microsoft Excel, and data manipulation;
Understanding of SEO instruments, UX/UI best practices;
Creating an effective marketing strategy.

    I have experience in the following areas: investment in real estate, spare parts for cars, home appliances, smart gadgets, products for heating, water supply, plumbing, underwear, security agency, organic cosmetics..

PPC specialist 
(digital marketing agency - Lead generation for the real estate market) 
Digital marketing strategy development;
Market research and analysis of competitors;
Creating cross-channel marketing campaigns;
Landing page concept development;
Launch and optimization of PPC-campaigns (Google Ads, Facebook Ads, LinkedIn Ads, Bing);
Generating and testing hypotheses;
Creating detailed analysis and campaign reports.

Internet marketing specialist
Implementation of a strategy for promoting the company's products and attracting customers by Internet (distribution and retail);
Effective launch of Google advertising campaigns  (Search, Smart shopping, Display, Video) and Facebook / Instagram. Conducting in-depth keyword research and audience segmentation for the brands and thinking strategically on how to yield the highest ROI;
Worked with Admitad (cpa marketing), checked the number of the real transaction;
Setup and analyze Google Analytics, Yandex Metrica, and Hotjar;
Created and optimized k50-generator - a tool for generating ads based on feeds;
In-depth analysis of advertising campaigns and the formation of proposals to increase efficiency.