Position: Senior CRM Manager
Category: Marketing
English level: fluent
Years of experience: 4


As a CRM Manager I do the following:
- define CRM strategy based on the
current product & company needs;
- define the best way to reach & onboard a new user based on the activation funnel;
- define the best way to retain users based on their in-game activity;
- define the best ways to boost retention using the CRM channels;
- boost conversion;
- create separate omnichannel flow for each product depending on its needs;
- define the best time to reach customers based on the users’ activity reports;
- create push notifications, emails, chatbot (FB messenger), in-app messages;
- create lifecycle campaigns;
- conduct A/B tests for different targeting groups;
- conduct constant competitors’ strategy research;
- conduct features research to improve current CRM strategy;
- optimize the ways to reach users via emails, push notifications, messenger, in-app messages;
- conduct research of new options to reach users;
- communicate with partners to find the best solutions for a mutually beneficial cooperation
I am interested in getting an offer from a company willing to make a candidate feel like home. Apart from the interesting & challenging tasks (which is always crucial), a company should care about its employees & make everything possible to prevent them from burning out completely.
A company should show respect towards its employees in all possible ways, without any discrimination in regards to the gender, position occupied, etc.