Position: CRM Manager (Email marketing, SEO, content and messenger marketing)
Category: Marketing
English level: fluent
Years of experience: 7

• Project had ~90% keywords in TOP-10 in Google and ~80% keywords in TOP-10 in Yandex.
• Grab subscribers list from 0 to 1,000,000 people worldwide
• Increased conversion rate by 61% compared to other acquisition channels.
• Email marketing got 5% of the total share of the revenue.
• Managed 6 localizations of 3 workflows on markets of the USA, LATAM, Europe.
• Increased email deliverability rate from 87% to 99.1%
• Developing the testing process to discover trends and optimize toward high open, click-through, and conversion rates.
• Made email marketing one of the most productive free channel to get leads (clients) and keep them involved into company service.
• Organised invitation and presence of 70% of audience for a few huge events in other country in two different cities (up to 10k people in each city).
Technical skills:

1) Email Marketing

• Developing and implementing email marketing strategies for company projects from scratch.
• Developing the testing process to discover trends and optimize toward high open, click-through, and conversion rates.
• Launching B2C and B2B email marketing campaigns to improve customer experience;
• Adaptive email design creation and implementation;
• Automation in email marketing, implementing scripts that help to keep in touch with users and increase the number of generated leads;
• Complex solutions for different customer flows: building scripts for effective communication with customers using different channels (from site forms till chat-bots);
• Good knowledge in Photoshop, HTML5, CSS.
• Have launched email campaigns on different markets (Kazakhstan, Turkey, Serbia, the UAE).
• Messanger-marketing: launching chat-bots on different social media platforms (Facebook, Telegram, WhatsApp) to engage more users and convert them into loyal clients, to improve B2C communication.

2) SEO

• Complete On-Page SEO
• Off-Page SEO - creating a strong link profile
• Working experience in different niches (real estate, travel, education, etc.) and countries (Ukraine, Kazakhstan, the UAE, Turkey, Hungary, Serbia, Vietnam, English-speaking countries)
• Competitors analysis;
• Content management: content strategy and cooperation with outsource copywriting teams to write and publish the relevant content on sites and blogs (working with outsource writing companies as well as with Upwork and Advego freelancers);
• Wordpress publishing
• Working with SEO instruments: GA, Majestic, Ahrefs, Allpositions, SemRush, Similarweb, Netpeak Spider, Screaming Frog, etc.
• work at a forward-moving IT industry company (preferably in a product company)
• ready to relocate abroad
• exciting team environment
• challenging tasks and goals
• ability to offer my marketing skills and extensive experience to add value to the company.