Position: Head of PR\SMM
Category: Marketing
English level: fluent
Years of experience: 5


SMM manager | February 2018 - March 2019 |

Preparation of advertising creatives for the target
Creation of content for SM according to the existing strategy
Collaboration with designers, researchers, illustrators
Monthly and quarterly analytics

SMM Team Lead | March 2019 - June 2021 |

Management of Facebook SMM team (8 people)
Creation of smm strategies
Analytics of content quality
Creation of new rubrics
Creation of content plans and strategies
Setting tasks and deadlines for the team
Collaboration with video production team

Head of Media Marketing Department | June
2021 - February 2023 | 

Management of Media Marketing Department (around 30
people)
Developing existing projects and launching new ones
Reporting directly to CEO, presenting the department's
performance
Conducting 1-1 meetings with team members
Managing and resolving communication issues
Editing, approving content plans and strategies
Analyzing content performance, creating new ideas to improve the results
Influence Marketing (creation of the base of relevant influencers, cooperation with them)

Head of SMM & PR | January 2023 - now | niche - crypto

Creation of the SMM & PR department from scratch
Recruiting, onboarding, managing the team
Creation of the SMM & PR strategies from scratch
Leading negotiations with partners and brand ambassadors
Leading the creation of content for SM ( Instagram, FB, Telegram, Discord, Twitter, LinkedIn)
Leading the creation of advertising materials (banners and stands for events, creatives for target, etc)
Writing texts for promotional materials and press releases
Organization of online\offline events