Position: Product manager, Product owner
Category: Product Manager
English level: fluent
Years of experience: 3

• I can develop both young and mature products. 
   - Example of new product development: I was a consulting product manager of a loyalty program and CRM platform for a regional Ukrainian retailer with a turnover of more than 200 million dollars. In a year of operation, we covered more than 20% of the market with our application, providing personalized discounts depending on the nature of a person's purchases.
   - Example of managing mature product with 7M+ users across the world: I was responsible for retention and engagement metrics on the dating platform in the markets of Asia, South America and Ukraine. I had the highest success rate of A/B tests in the team, thus I soon became responsible for ARPU metrics as well. The biggest challenge was changing and launching a new business model due to russia's invasion of Ukraine. I analyzed the market, presented two business new models to the top management, and developed one of them in 3 months, which reduced our losses by 48% and allowed the company to go through difficult times
• Strong entrepreneurial experience: launched products from scratch on the markets of Ukraine, South America, and Canada.
• MBA candidate at Ivey Business School (top-2 business school in Canada)
5+ years Agile and Scrum environments, 3+ years of experience leading teams in B2C/B2B SaaS

Proficient in: running sprints, planning backlog, market research, A/B testing, prototyping, SQL, UX research and design, CJM, presenting and pitching, and Atlassian tools.

Work Experience:
Product manager at social discovery products holding
• Optimized product capabilities on 7M+ user platform including registration, onboarding, search and referral features; grew engagement +23%, retention +28% and revenue +16%.
• Managed a cross-functional team of developers, designers, and analysts to conduct A/B testing to validate product features; achieved a 20% success rate vs 12% benchmark.
• Conducted market assessment to identify new product growth opportunities in South America; recommendations accepted by senior leadership and reduced revenue losses by 48%.

Founder of the first specialty coffee marketplace in Ukraine
•  Designed product vision and strategy to outline how the startup challenged the traditional e-commerce coffee purchasing model; pitched to various VCs and secured seed funds of $50,000 USD.
• Led a team of software developers to build the platform as per the product roadmap; onboarded 25+ of the top coffee providers, 400+ SKUs and 110 subscribers at launch. 

Product Development Consultant
• Steered the build of a loyalty program mobile app and in-house CRM system enabling personalized discounts for a retailer loyalty program; 200K app downloads representing 20% market penetration.
• Developed, pitched, and successfully sold in new product concepts to prospective clients based on in-depth customer journey mapping; drove +44% growth in client base.