Position: Influence marketing manager
Category: Marketing
English level: pre
Years of experience: 3

- Payback of advertising more than 3 times in ecommerce;
- Participation in the development of the PD Paris YouTube channel (writing text for the video, shooting in the videos);
- Supervision and training of new employees of the department.
- Creation of databases of worldwide influencers from themes: lifestyle, crypto, celebs, gaming, ect.(manual search and selection, Upfluence);
- Wrote scripts for professional video announcements of project ambassadors. Interaction with the director and film crew;
- Participated in PR and organisation of a major sporting event.
02.2021 - 02.2022 Influencer Marketing Manager at PD Paris.

PD Paris is a Ukrainian perfume brand. Together with the team, we helped increase the audience on Instagram by more than 50 thousand subscribers only through advertising from bloggers.
- Negotiating with influencers (Instagram, YouTube);
- Analysis of the effectiveness of the advertising campaign;
- Drawing up an advertising brief;
- Copywriting;
- Affiliate marketing;

02.2022 - 02.2023 , Marketing Manager at Global Up
Global UP is a cross-border fundraising, PR, marketing and online advertising agency that specializes in promoting Web3, blockchain and NFT projects.

- Selection and negotiation with influencers for worldwide campaigns of projects in the field of web3;
- Cold sales of agency services via email and linkedin;
- Participation in the creation of startup concepts;
- Negotiating with application developers;
- Copywriting (participation in writing a white paper for startups);
- Researching trends in crypto and NFT, in the startup industry.

01.04.2022 - present. Influence Marketing Manader in PRMR agency.
PRMR is an advertising agency that specialises in promoting crypto projects and startups.

Main responsibilities:

- Communication with Influencers;
- Replenishing the blogger base with new Influencers;
- Selecting and sourcing relevant bloggers for each project according to project budgets;
- Writing advertising scripts, advertising posts;
- Tracking the effectiveness of advertising;
- Building long-term partnerships with project ambassadors.

Additional Responsibilities:
- Work and set tasks for designers, SMM managers and editing directors.