Jehovah Witness is not an inclusive union of employees of less than 2,000 that has tens of millions of followers in stadiums and on TV screens across the country from September through early February with a TV-contract value in the billions of dollars over multiple years. And that interest is followed from February through August although under a different atmosphere. That's why Kapernick's actions (one of those employees at the time) has made this a production. The media only agitates and inspires division among their viewers if the viewers allow that to happen.