I totally agree! They buried this paragraph at the end of the article:
 "The Reuters/Ipsos poll was conducted online in English and French throughout Canada. It included responses from 1,001 people who were at least 18 years old. Individual responses were weighted according to the latest population estimates in Canada so that the results reflect the entire population." 

48% of 1001 is 480 people, not half of Canadians! I understand that generalizing results is a common survey/ study practice, however, ignoring all the variables does not make for a very credible result. I always search for the the survey/study details then I ask questions and think critically about the research and the interpretation of results. I like to make decisions for myself, the truth is always somewhere in the middle. I wish those who were making blanket comments in this forum representing "half of Canadians" would take time to think critically as well.