The "small adjustment" you refer to takes Lithia Motors' tax bill from a maximum of $100,000 to $30 - $40 million as reported in the Register Guard, an amount almost equal to their total profits. Measure 97 is extreme in the amount of tax increase it would impose. Why couldn't the authors have come up with something even slightly more moderate? Why go for the whole loaf (or loaves) or nothing? Now their credibility is on the line. If Measure 97 fails, they will have great difficulty coming back in the future with another Measure, which is a shame because the need is there.