Write the next sentence in this paragraph:

How to write a campaign speech
Speak slowly.
Remember the audience is hearing the speech and not reading it. When you write a campaign speech, it's very important to keep in mind that how you write for listeners is going to be much different from how you would write for readers.
A lot of people get nervous when they give a speech, and when people get nervous they talk fast. But fast talkers seem untrustworthy.