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How to advertise to college students
Use video advertising.
Make short videos advertising your business or product and promote them on youtube and social media. College students as a whole spend a lot of time online and on social media, so engaging online video content is an effective way to reach them.
For example, if you're advertising a dorm room cleaning service, you could make a video featuring a college student with a messy dorm who hires your company to help. Take advantage of targeted social media ads.