Write the next sentence in the following story.

How to build your blog as a brand
The first and foremost solution is to have unique and frequently updated content in your blog.
Be true and yourself to your visitors. The big search engines are smart enough of to detect which blogs are providing new, fresh and unique stuff, and reward them with better ranking in search results.

OPTIONS: 1. The number one priority is fanfares from content followers, which you can see from the top search engines. As an example, you may think of " fanfares from _ _ _ _ _ _ _ _ on our blogs.. 2. Remember that the reader experience is more important than seo. Seo technique like link building can help visitors find your blog, but they don't turn visitors into regular readers.. 3. Keywords about your product, service or vendor work perfectly, and really improve your company's image. Make sure you know your keywords in order to help you get noticed and increase brand awareness.. 4. Fun and unusual ideas for content are inspiring and are easy to find. Be open to new ideas and current changes... The answer should be
2.