Problem: Article: A tapered brush is one of the best tools for applying cream foundation because it makes it easier to get even coverage. Using a brush to apply cream foundation may also make it easier to get even coverage in areas like your eyelids, around your nostrils, and along your hairline. Dab a small amount of cream foundation on the brush and then begin spreading it over your face using short strokes. Keep going until you have the desired coverage. Beauty sponges are also excellent tools for getting even coverage with your cream foundation. These sponges are dense and curved with a pointed tip on the end. You can use the curved part of the sponge for larger areas of your face and the pointed part of the sponge for small areas, such as your eyelids and the areas around your lips. Dab a small amount of foundation on the sponge and then use short strokes to get even coverage. Smooth the sponge over your skin until you get the coverage you want. If you don't have any special tools for applying makeup, then you can also use your fingers to apply the cream foundation. Dab a small amount of cream foundation onto a few of your fingertips and then begin applying the foundation to your face. Use your fingertips to blend the foundation evenly over your face until you are happy with the coverage.
Summary: Use a tapered foundation brush to get even, full-face coverage. Use a beauty blender sponge for sheer, buildable coverage. Use your fingers for controlled spot application.

INPUT ARTICLE: Article: Facebook is, by a wide margin, the most popular social media site. They even allow for separate business pages. Add photos of your office and products. Make sure you keep your page updated with new information, and updates. Keep your posts short, and use pictures whenever possible. People want things to look at, and you'll need to catch their eye as they scroll through their feed. Be sure to patrol your page for spam and negative comments. LinkedIn is a business networking site, and is a little more professionally-oriented than Facebook. Make an account for your company, and encourage your employees to join. Put as much information as you can into your company's profile, which will help LinkedIn market you to other users. Post updates to what you are doing, and utilize hashtags to generate attention. Track trending topics as well, and utilize any that are similar to your business. To help generate followers, encourage your employees to follow and interact with your company account. Make sure your handle reflects your business name or what you do. Matching your company website would be best, as it can help customers remember the relationship. Even something as simple as "#deal" or "#sale" (if you have one) for a hashtag can bring in new customers who may not have otherwise been looking for you. Like the others above, these sites provide a space for you and your customers to interact publically. When you create the page, you can control the content, and make sure it reflects your business in a positive light. Look for sites that best demonstrate your business, and allow you to show off what makes you great, or unique. A photo-sharing site like Instagram or Pinterest is good for companies that produce items, like jewelry, clothing, or any product where a visual would be helpful. Learn about your customers and the kinds of social media they would use in relation to your company. For example, Foursquare and Yelp are good sites for service industries like restaurants, letting customers "check in" (telling their friends they are there) when they visit, and post reviews. Focus on a handful of platforms, rather than as many that you can find. There are many social media sites out there. Checking your various pages regularly can quickly take up too much of your time. Link your social networks together whenever possible. Visitors to one site should be encouraged to go to another. Include your social network handles on all printed materials as well, encouraging people to go there. You don't want your page to only be advertisements, that will only turn people off. You want to humanize your audience instead of treating them only as customers. Use the page to tell people a little about your field and your interest in it. A good rule of thumb is a 5-3-2 ratio for posting. This breaks down to 5 posts for information related to your audience, 3 non-sales posts related to your audience, and 2 posts not related to your business. You may find interesting local events, or celebrate achievements among your employees.

SUMMARY: Create a Facebook page. Create an account on LinkedIn. Create a Twitter account. Use additional social media networks. Promote yourself along with your business.

In one sentence, describe what the following article is about: Part of looking beautiful while pregnant is gaining the necessary amount of weight to properly nourish your baby. Pregnant woman should eat between 2000 and 2500 calories each day, spread throughout 4 meals. Paying attention to your caloric intake will help you avoid gaining unnecessary weight that may put you at risk for certain medical conditions. You should gain the weight necessary to provide adequate nutrition for your baby and to allow him to grow to a healthy size, but you should pay close attention to gaining the appropriate amount of weight, which will keep you feeling beautiful throughout all three trimesters of your pregnancy. If you have gained more weight then you planned (or more than your doctor deems healthy) you may need to lose weight. It is important to take great caution when attempting to lose weight while pregnant to ensure that your weight loss does not negatively affect your baby. If consistent exercise made you feel confident and beautiful before your pregnancy, there is no reason that pregnancy should force you to stop (although you may need to alter your workout routine). Feeling fit and strong will make you feel more confident about the way you look and will also help in getting you pre-pregnancy body back after you give birth. Getting exercise during your pregnancy will help you keep your weight down, will boost your mood and energy level, and will increase your stamina and muscle strength. Together, these positive results will help you to feel more beautiful. Consider attempting to get 30 minutes of moderate exercise most days of the week. Walking, aerobics, and swimming are all great low-impact activities that you may want to try during your pregnancy. These activities will help you stay in shape and feel beautiful. Always confer with your doctor before starting a workout routine when pregnant. There are certain situations, such as if you have pregnancy-related high blood pressure, in which your doctor may advise you not to exercise. Dehydration is a very real risk during pregnancy, and drinking enough water will help you feel healthy and look beautiful. While a person should attempt to drink roughly one-half to one ounce of water for each pound that he weighs every day, a pregnant woman must pay even more attention to her water intake. Water helps form the placenta and is used in the amniotic sac in your pregnancy. In addition, not drinking enough water can have a negative effect on your appearance. Dehydration can make your skin look dull, negating the beautiful glow that will accompany your pregnancy. In addition, dehydration can make you feel sluggish and ill, and it is hard to look beautiful when you are not feeling up to par. It is recommended that pregnant women drink about 10 cups (or 2.3 liters) of fluids daily. Drinking water for the majority of this requirement will help you avoid the sugars present in fruit drinks and sodas.
Summary:
Pay attention to your diet. Exercise consistently. Drink enough water.