Q: While you are still building up a reputation for serving excellent beer, you might need to add extra incentives to draw in more customers. Consider offering happy hour specials, promote special or seasonal beer flavors, and host popular local performers for a discounted rate in order to attract more customers. Host seasonal events at your brewery. For example, if you are located in a coastal area famous for its oysters, consider hosting an oyster festival where you pair your beer with a few special dishes featuring the local cuisine. You can also host screenings of popular TV shows or movies to help bring in customers. While your location might draw in a high amount of traffic, you also need to market yourself to the broader community. Beer festivals will be an obvious place to start, but consider also serving your beer at local food festivals, farmer's markets, and at large concert and film festivals. Ideally, you won't just sell beer at a single location (your brewery). Instead, reach out to other bars and restaurants about carrying kegs of your beer for their customers. If your brewery has a bottling system, you should also try to distribute your beer with local grocery stores and liquor stores. Check your state's laws on distribution. Many states will let you self-distribute your beer to other vendors while others require that you use an approved distributor. You can find a list here:[1] Research popular beer bloggers and local food critics and then reach out to them with an offer to try your beer. If there are popular magazines on food and culture in your city or town, then you should also reach out to them. Create social media accounts (Facebook, Twitter, Instagram, Snapchat, etc) to promote your brand. Also consider adding a blog section to your web site discussing all the best ways to enjoy your beer. Send out a weekly or monthly newsletter with special offers and information for your loyal customers. This will give your brewery a "niche" value and create loyalty amongst your regular customers.
A: Draw in customers to your location. Get into the community. Embrace broad distribution. Connect with important influencers.

Article: The first thing to do is identify the chart that you are looking at. Look to the top left hand corner of the chart and you will see the ticker designation, or symbol. This is a short alphabetic identifier, generally three or four letters long. For example, the symbol for Ford Motor Company is "F" while the symbol for Forward Industries is "FORD". It is important to have the correct symbol when looking up information on a company. You can search for tickers by company online. There may also be a time and date for the chart. If you are using charts online they can be updated frequently or even in real-time. This can be daily, weekly, monthly, or yearly. Depending on where you are accessing the chart, you may be able to choose between these different views. Looking at these different timescales will help you identify longer and shorter-term trends, and see when the stock has formed "consolidations." Consolidations are periods of stable prices (very little movement). Remember that the horizontal X-axis always shows the time period (left to right). Note the price on any given day and look for consolidations in the days that follow. Note whether they form above or below the price in question. There could be consolidations both above and below. When they are above, the consolidations signify resistance to the price moving up. When they are below they show resistance to downward movement and are referred to as "support". Stock traders often use support levels as opportunity to purchase a stock anticipating a rebound in price. Traders use resistance levels as indication that the stock price will decrease. Just below the stock designation in the top left hand corner of the chart, you should see the summary key. This will give you the key information from the chart in numerical values that you can read quickly. The amount of information included in the summary key will vary depending on the chart. It should at least give you the latest price, and the price moving averages. It may also tell you about the volumes traded. The chart itself will be divided into two sections, the larger upper section and the smaller lower section. The upper part of the chart tracks the changes in the price the stock has been traded at over the period covered by the chart. This may be shown with a line, bars, or with markers known as "candlesticks." The prices are shown along the vertical Y-axis. Often these markers will be colour-coded. For example, if the stock closed up on a particular day, the marker may be black. If the stock closed down it may be marked in red. In the bottom section of the chart, you will see the information on the volume of stocks traded. This is a crucial indicator, which helps you to determine when there is particular momentum, positive or negative, in the market. Like the pricing, the volume traded bars may be color-coded. The color refers to whether the closing price is up or down from the closing price of the previous day. A decrease is generally reflected in red and an increase is green or black. A closing price identical to the previous day's may be gray or black. The color-coding is not fixed, so be sure to read the chart carefully and consult the key. Watch for thinly traded stocks, or stocks that are traded at a low volume. These stocks are difficult to move and often cannot be sold without major loss. You must also be aware of false signals, which make it appear as though a declining stock is about to go back up, but it is in fact going to keep falling. This may be due to timing lags, irregularities in data sources, smoothing methods, or calculation errors. The moving averages are a key tool in stock analysis. A moving average is a calculation of a stock average price of a period of time that is constantly adjusted as time goes by. As a consequence, it is a lagging average that is intended to smooth out price fluctuations over a specific period of time. On a chart these are generally indicated by lines which cut across the chart. The averages shown will depend entirely on the particular chart you are looking at, and you may be able to select different averages to view. The moving average helps smooth out any major fluctuations in price. They provide a clear general indicator of the change in price of the stock over time. Moving averages can help identify a trend pattern, but there may be some lag as they refer to past prices.
Question: What is a summary of what this article is about?
Identify the chart. Choose a time window. Note the summary key. Track the prices. Note the volume traded. Look at the moving averages.

Q: Skype is available for free for iOS, Android, and Windows Phone. Click here for instructions on installing iOS apps. Click here for instructions on installing Android apps. Click here for instructions on installing Windows Phone apps. If you already have a Microsoft account from Windows, Office, or your Xbox, you can use it to log in. If you are using your Microsoft account to log into Skype for the first time, you'll be asked to create a Skype username that will be displayed to people who aren't on your contacts list. You'll need to have an active wireless or cellular data connection in order to log into and use Skype. If you don't have an account, tap the "Create account" button and follow the prompts to create an account. Creating an account is free and doesn't require any payment information. After signing in, you'll be prompted to scan your device's contacts for people to add to Skype. You can skip this step by tapping the "X".
A:
Download the Skype app from your device's App Store. Log in with your Skype Name or Microsoft account. Create an account if you don't have one. Add contacts from your device (optional).