Write an article based on this "Assess your skill set. Analyze the local market. Consider your business options. Set your goals."
It seems reasonable to assume that anyone harboring ideas of starting a computer business already has a deep familiarity with computers and related systems. That said, the particulars of your training and experience, and your willingness to learn more, are vital in determining the type of computer business best suited to your talents. Have you ever dissected, reassembled, or repaired a computer? Are you familiar with all major operating systems? Have you worked in the computer field before? Honestly assess your readiness to start a computer business, or ask someone else with industry knowledge help you make the assessment. Completing a degree in the computer field will certainly help you in starting a business, but it is unlikely that most customers will ask to see your diploma. More important is your ongoing gathering of experience, whether through education, training, or employment. Certification is a good way to indicate expertise, though. You may want to seek A+ certification from the Computer Technology Industry Association (CompTIA), or the related N+ network certification, or become a Microsoft Certified System Engineer (MCSE). These can help give your business card an air of legitimacy. With any small business, you need to carefully consider the local demographics, the identity and needs of your target population, and the particular products and services they are likely to desire. How can you tailor your planned business to meet these conditions? In this so-called "post-PC era," you may find demand for traditional computer sales, service, and/or support to be much reduced, especially among a younger, tech-savvy population. However, especially in areas with older populations and/or small-town and rural areas, you may find a greater percentage of people in need of PC repairs and support. Remember, you need to keep up with the latest technology; many of your potential customers do not (and will not). Despite changing technology and consumer tastes, there are still opportunities to establish a business based on sales of computers, parts, or accessories; editing and design services; troubleshooting and/or training; and repairs or refurbishments. The key is flexibility and an ability to change along with the technology. New technology is meant to make life easier, but many consumers find it to be just another layer of confusion. General set-up and troubleshooting tasks, like setting up printers and wireless networks, data recovery and wiping, and media archiving or editing, may remain a viable component of your business, even if PC repair requests decrease. If you can prove yourself to be an expert on computers and related technology, and can build a positive reputation, you should be able to find a niche for your computer business. Are you looking to start a computer business as a side job, or a source of supplementary income? Or are you hoping to build the business into your full-time career? Either way, it is probably best to start small and determine the market and prospects for your business over a period of time. If you're looking to keep your computer business as a part-time job, then keeping your focus on repairs and troubleshooting may suffice. Building your business into a full-time occupation, however, may require further diversification of the products and services you offer, perhaps by selling parts, accessories, or entire systems. You'll need to draw in a loyal client base and build a positive reputation in the community.