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Create a business name. Draw up a budget. Print a business card. Create a schedule of charges. Contact the US Small Business Administration. Create a website.
You can come up with something unique to your concept or just use your personal name. If you use a concept name then keep it relevant to your industry. You want a name connected to the ideas of home and design. Whatever name you choose will need to be heavily publicized in real estate offices, among builders, art shops, mortgage brokers, and anyone else who might use your services. This will be preliminary at best until you get a better idea of your area's real estate market and client needs. Start-up costs for home staging are usually low, but regardless if you ask your bank for a small business loan or not, plan on a few items from the beginning. Expect some costs for early marketing such as business cards, frequent travel, advertising space in local publications, and possibly web hosting. Canvas the area contractors for painters, plumbers, electricians, etc... for their costs. You mostly will be working with what's on site at a home, but sometimes you may need an assist. Keep in mind this will factor into what you charge the homeowner. You probably want this done at a local print shop or office store. You can ask them about other items to get your business logo on such as pens, magnets, note pads, etc... The major items to have on the cards are your business name, your own name, and contact info. You should have at least a phone number you can easily be reached at, an e-mail address you check frequently, and possibly a website. These items can be relatively inexpensive if you cut back on extra embellishments such as fancy fonts, glosses, special paper, etc... Conversely, spending some more on the display sometimes appeals to customers. Strike a balance. This will be what you charge clients for your services. You will need to decide your basis for charging including square footage of the house, hours of labor, weight of objects moved, etc... Some stagers can charge between $500 to $5,000 dollars per house. Set your rates to cover your total business costs plus a reasonable profit. You can look at the SBA for financing ideas if you think more funding will be necessary for decorating. Also this will help with registration if you want to build a larger office with more employees. Some staging jobs will involve you encountering an empty house or room. In these cases you will have to rent furniture and other decorations, so having some extra money on hand would help. Some staging jobs may involve substantial painting and/or repair work. If you're doing the work initially yourself then you may need to pay the contractor first even if you're charging the homeowner later. This is a good idea with modern technology's advantages. The website can make contact smoother between clients and you plus showcase your work with photos--even video. You can try free website creators if you know how to use them. If you do not know how to program webpages, consider budgeting extra for a professional website creator to do it for you. Do consider if you have any friends, family, or colleagues that are good at web design that might do this in exchange for you staging a room for them or similar service. Make sure whoever designs the site helps keep the page high in popular search engines.