What is the most logical next event?

How to remove lipstick from carpet
Remove large pieces of lipstick.
Use a spoon or dull knife to carefully scrape and remove any large pieces of lipstick from the carpet. Try to avoid pushing the pieces further into the carpet.
Test a cleaning product on a corner of your carpet. Lipstick stains attach to the carpet fibers with grease, so you will need a cleaning product that dissolves grease or oils.