2012 will have been a particularly significant year for felco with the launch of the new electro portable pruning shears, the felco 820. in the context of the continual search for innovation described by christophe nicolet in his editorial, the latest product from the geneveys-sur-coffrane brand was completely designed, created and manufactured in switzerland.

How would the previous sentence be correctly capitalized?
2012 will have been a particularly significant year for FELCO with the launch of the new electro portable pruning shears, the FELCO 820. In the context of the continual search for innovation described by Christophe Nicolet in his editorial, the latest product from the Geneveys-sur-Coffrane brand was completely designed, created and manufactured in Switzerland.