QUESTION:
The magician pulled a rabbit out of his hat.
Who is "his"?

ANS:
The magician

QUESTION:
Amazon's Kindle Fire may surpass Apple's Ipad because they are quite expensive for providing a similar product.
Who is "they"?

ANS:
Apple

QUESTION:
Rammstein performed their latest hit single to the masses of Germany since they wanted to perform for this native country first.
Who is "they"?

ANS:
Rammstein

QUESTION:
Terranova has better ratings than House since they have a small target audience.
Who is "they"?

ANS:
House