What happens next in this paragraph?

How to create a joint venture
Determine your need for a joint venture.
In your regular business operations, you may reach a point when you have the need for expertise, technology or operations that your business is lacking. One way to solve this is through a joint venture with another company that has expertise or operations in that area.
For example, your company may focus on research and development of a new product, but you do not have the resources for distribution. You could form a joint venture with another company to share in the marketing and distribution of your product.