Ques: Read the following article and select the best answer. Article: One of the odd things about some business organizations is that they spend so much money attracting new customers but spend so little keeping them. It just doesn't make sense. However, taking customers for granted is a routine in some business organizations. Loyal customers are an organization's only protection against bankruptcy , and losing them because of neglect or indifference is really wrong. Not only do satisfied customers continue to buy by themselves, but they often encourage others to buy. This is advertising that doesn't cost a penny. Although there are always problems in giving good service to customers, maintaining their business isn't all that difficult. It's a matter of attitude, of believing that everyone who buys from you is entitled to the best treatment you can deliver. Plus giving just a little more than you have to. There are always problems in giving good service to customers. The reason, of course, is that no organization is perfect, and there's many a slip: unreasonable delays in filling orders, shipping the wrong goods, failing to answer letters promptly, and so on. Sometimes these errors or failures can't be helped. For example, if you can't get parts because of material shortages or a transportation strike, customers may be denied the goods they've ordered. No matter who is at fault, customers whom you value highly should generally be given the benefit of the doubt. The old saying that _ . Customers who repeatedly place large orders and pay for them will naturally, get more attention than those who buy infrequently and have to be badgered to pay what they owe. However, you have to make the assumption that all customers are good unless proved otherwise. Question: What does the author imply by saying "all customers should be treated alike is a myth"? - It's not true that all customers are treated equally - It is an old story that customers receive equal treatment - It is possible that customers should enjoy the same treatment - It's a rule that customers should share equal and fair rights
Ans: It's not true that all customers are treated equally

Ques: Read the following article and select the best answer. Article: Like the Five Olympic Rings from which they draw their color and inspiration, the Five Friendlies will serve as the Official Mascots of Beijing 2008 Olympic Games, carrying a message of friendship and peace and blessings from China to children all over the world. Designed to express the playful qualities of five little children who form an intimate circle of friends, the Five Friendlies also embody the natural characteristics of four of China's most popular animals--the Fish, the Panda, the Tibetan Antelope, the Swallow--and the Olympic Flame. Each of the Friendlies has a rhyming two-syllable name--a traditional way of expressing affection for children in China. Beibei is the Fish, Jingjing is the Panda, Huanhuan is the Olympic Flame, Yingying is the Tibetan Antelope and Nini is the Swallow. When you put their names together--Bei Jing Huan Ying Ni--they say "Welcome to Beijing," offering a warm invitation that reflects the mission of the Five Friendlies as young ambassadors for the Olympic Games. The Five Friendlies also embody both the landscape and the dreams and aspirations of people from every part of the vast country of China. In their origins and their headpieces, you can see the five elements of nature--the sea, forest, fire, earth and sky--all stylistic rendered in ways that represent the deep traditional influences of Chinese folk art and ornamentation. Question: The Official Mascots of Beijing 2008 Olympic Games carry the following messages EXCEPT _ . - friendship - peace - love - blessing
Ans: love

Ques: Read the following article and select the best answer. Article: Our Community One Tuesday evening in the beginning of the fall 1996 semester at Shippensburg University, sirens sounded. These sirens were not in celebration; they were a cry to the university that something was wrong. A house, only one block away, was on fire. Nine of the university's students lived there. From the minute the word got out that help was needed, it seemed like everyone showed up. The victims of the fire were offered endless invitations for housing for the night. The very next day, everyone got into gear to do their part in helping them. Flyers were posted with items that were immediately needed, just to get these students through this next couple of days. Boxes for donations and money jars were placed in every residence hall . As a residence director, I went before the students in my hall to ask them to do what they could. I knew that college students don't have much, but I asked them to do their best: "Every little bit will help." I really didn't think they could do much. I was proved wrong. At the hall council meeting the night after the fire, my residents decided to have a wing competition, where each wing of the building would team up to see who could bring in the most donations. I announced that the wing who won would receive a free pizza party. Thursday evening we announced over the PA system that we were beginning the wing competition. Within minutes, the place exploded. The single large box that I had placed in the lobby was overflowing. We quickly grabbed more boxes, and we watched as they, too, filled to the brim(;). Members of the resident assistant staff and I began to count the items. I was astonished by what I saw, and I was inspired by these kids. When we came to the final tally , the winners turned to me and announced that they would like to donate their winnings as well. They wanted the victims of the fire to have their pizza party. Tears welled up in my eyes. I had watched these students jump to action, work tirelessly and donate all that they could. And then, as if... Question: The wing competition was held _ . - several days after the fire - the night after the fire - a week after the fire - two days after the fire
Ans: two days after the fire

Ques: Read the following article and select the best answer. Article: Dear editor, I am writing to ask what has happened to our young people.They are not as polite or hard-working as my generation(I will give you two examples. Last Friday, I got on the underground at 9:15 a.m. It was very crowded so there was no free seat.There were some boys sitting on the seats near me.I didn't know why they were not at school.They were talking and laughing loudly. It was difficult for me to read my newspaper with all the noise.At the next stop, a pregnant woman and her daughter got on with lots of shopping bags.I expected the boys to let them sit down.They saw the woman but they did nothing.I had to ask them to give the woman and her daughter seats. They did so but gave me a rude look. Last Saturday, I had dinner with my friend's family.I was glad to see his children, who I hadn't seen for ten years.During the dinner, I started talking about world politics with the children.It soon became clear that they didn't know much about it.They couldn't tell me the name of the King of Spain or President of Italy.All they knew about was the Internet or which singers were the most beautiful.In my days, students knew the kings, the queens and the presidents of every country in Europe. I worry about the future of Germany.How could these young people become good workers and parents? They sit around McDonald's after school instead of going to the library like I did at their age.Maybe they have too much money.Perhaps some readers can give us some ideas about what to do with this "lost generation". Yours sincerely, Frantz Vogts. Question: Mr. Vogts writes this letter to the editor to _ . - show how rude the boys were - express his worry about his friend's children's future - show how lazy young people nowadays are - complain the way some young people acted
Ans:
complain the way some young people acted