Article: Do you like shopping? Or does the thought of wandering around the shops fill you with terror? For some of us, shopping is an enjoyable way of spending our spare time and our money. For me, it's something I would rather avoid. Thank goodness for the Internet! It's more convenient to buy CDs, electrical items, even food from the comfort of your sofa. But that's not the only reason: price is an important factor. We can buy goods and services cheaper online. But sometimes the problem is knowing what to buy. This has led to a type of shopping called "showrooming". Showrooming is something I've done. I will go to a shop to see, touch and try out products but then go home and buy them online at a knock-down price. I'm not alone in doing this. Research by a company called Foolproof, found 24% of people showroomed while Christmas shopping in 2013. Amy Cashman, head of Technology at TNS UK, says the reasons for this new shopping habit are that "people are lacking time, lacking money and they want security about the products they are buying". She explains that consumers are not only shopping online at home but they are using the Internet in store or on their smartphones to shop around. But does this mean technology will kill shops? Certainly shops will change. They will have to offer more competitive prices or encourage people to buy more by giving in-store discounts or free gifts. We mustn't forget that buying in a shop means you can get expert advice from the sales assistant and you can get good aftercare. It's good to speak to a real human rather than look at a faceless computer screen, but at least by showrooming, you get the best of both worlds! Question: According to Amy Cashman, which is not the reason for showrooming? Yes or no, is the answer "The comfort of the sofa."?
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Article: Science is a major topic in our culture. Since it touches almost every field of our life, educated people need at least some knowledge with its structure and operation. They should also have an understanding of the scientific subculture in which scientists live and the kinds of people they are. An understanding of general characteristics of science as well as specific scientific ideas is easier to obtain if one knows something about the things that excite and discourage the scientist. This book is written for the person whose knowledge with science is not complete; for the person who has been presented with science as a musty storehouse of dried facts; for the person who sees the chief objective of science as the production of tricks; and for the person who views the scientists as some sort of magician. The book can be used to add to a course in any science, to come with any course that attempts to give an understanding of the modern world, or simply to provide a better understanding of science. We hope this book will lead readers to a broader view on scientific attitudes and a more realistic view of what science is, who scientists are, and what they do. It will give them an idea and understanding of the relationship between science and our culture and an appreciation of the roles science may play in our culture. Besides, readers may learn to appreciate the relationship between scientific views and some of the values and philosophies that are deep in our culture. We have tried to present in this book a correct and up-to-date picture of the scientific world and the people who populate it. That population has in recent years come to include more and more women. This increasing role of women is not just the only event but, rather, part of the trend obvious in all parts of society, as more women enter traditionally male-controlled fields and make influential contributions. We have also tried to make the book entertaining as well as informative. Our method is usually informal. We feel, as do many other... Question: The book mentioned in this passage is written for readers who _ . Yes or no, is the answer "have a misunderstanding about science"?
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Ques: Article: Johann Gutenberg, who worked as a goldsmith , took what had already been discovered, and created a small invention that changed history. He created a machine that allowed him to move small blocks of letters in such a way that written material could be printed and mass-produced. Few people could read before Guttenberg made the invention, but once books became less expensive, more Europeans could read and write. Block printing existed long before Gutenberg. The Chinese had been using wood blocks to print books as early as 868, but a new set of woodcuts had to be made for each book. Producing one book was not easy; producing all kinds of books was more difficult. Writing ink dates from about 2500 BC in Egypt and China. Gutenberg used an oil-based printing ink that would last longer than other inks used in his time. We don't know much about Gutenberg because he was not famous during his lifetime. He was born in Germany about 1400. In 1448, Gutenberg developed signatures for each number, letter, and punctuation mark . He then built the molds to hold the signatures in place. Gutenberg published the first mass-produced book: a 1,282 page Bible. To this day, more copies of the Bible have been printed than any other book. Copies of Gutenberg's invention spread throughout Europe, but the German goldsmith did not get rich from his invention. Some officials _ the invention of printing because they feared that it would spread bad ideas. By 1500 there were 1,700 printing presses in Europe. The presses had already produced about 20 million volumes of 40,000 different books. Question: What is the best title for the text? Yes or no, is the answer "An invention that changed history"?
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Article: Squirrels often communicate with whistles, chirps and chucks, which sound like the word "chuck". Whistles and chirps are like the sounds that many birds make.Now scientists have translated some of their squirrel-speak. Hare, a professor of zoology at the University of Maniloha in Winnipeg, and his team managed to record squirrels' alarm calls.The researchers studied the sounds and then played them back to 60 wild squirrels, which the scientists approached individually with a video recorder to capture their reponses.Some squirrels lifted their heads up and became.Alert .Creatures that were more frightened simply ran for their lives and dived into caves. "In effect then, whistles that mix with chucks say 'there's an enemy of average threat that's here', and whistles without chucks say 'there's an enemy of seemingly average threat around here somewhere', while pure chirps say, 'I'm hiding here because there's an immediate danger.' " Hare told.Discovery News. Hare and some other researchers believe such sounds arc part of an advanced language that develops just as all other communication systems. Although squirrels risk their lives when they call out to warn others of threats, other squirrels might admire this behaviour, thus increasingly the caller's social status, like humans who look up to heroes. Hare added that other animals, such as birds, probably understand at least some squirrel language, since they also may benefit from the alarm calls. In fact, another Canadian study found that deep-voiced, black-capped chickadees have their own language too.According to certain research, there are a lot of tidings in chickadees' calls, such as directing fellows' activities, keeping in contact between mates, and raising alarms. While chickadees and other birds are often welcomed into gardens by homeowners, squirrels are frequently viewed as pests . Hare wishes a greater understanding of the complex social lives and communication systems of squirrels will provide "hope that humans will gain a greater appreciation and... Question: If a squirrel is in a very dangerous situation, it would probably make _ . Yes or no, is the answer "pure chirps"?
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