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A lot of people see the email address first, and if it isn't recognizable, they may skip the email. Make sure your email address suggests what the other person can expect to see in the email. Personalize your email address to make your email more visible. For example, use your name. The email should look something like, "John Smith, wikiHow" or "johnsmith@wikihow.com." Avoid using random numbers and symbols, since this isn't professional and makes your email look like spam. To sound urgent, give off the impression that the reader needs to act now. Even if you do not have a specific deadline, pretend that there is one. Make sure you reference this deadline as often as possible throughout the email. For example, you can say, "This deal ends tomorrow." If you don't have a specific deadline, try saying, "Please respond by Tuesday" or "I'd appreciate it if you responded by 5:00 PM." All of the information in the email should relate to your purpose for sending it. This purpose is what needs to be emphasized in the subject line and throughout the text. Every detail needs to lead into that purpose, telling the reader what they need to know to act upon it. Edit out any details that do not fit, since they detract from the urgent tone. If you are selling a product, you would include the product's features and biggest benefits. Long stories or small details may be distracting. For instance, if you are reaching out to a customer, you might want to tell them, "Save 20% when you shop at my new website." Think of what the person needs to know. If you have already contacted someone, you do not need to repeat what you said before. Good typing techniques and grammatical sense make your email so much easier to understand. Avoid using lots of exclamation marks or unnecessary capital letters. Use proper language and be respectful. Avoid shorthand words like "u," "ur," "plz," and emojis. Lots of exclamation marks, capital letters, or numbers can also trigger a spam filter, meaning your email may not get seen at all.

summary: Use an email address that is easy to recognize. Create a deadline for a response to the email. Reread the email to ensure it has a consistent purpose. Avoid typing in capital letters or shorthand.

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Your task now is to establish a criteria for success. This will make it easy to track your progress and know when you have achieved your goal. Your criteria can be quantitative (numbers based) or descriptive (based on describing a certain outcome). When possible, put concrete numbers in your goals. This way you'll know without question if you're falling behind or if you're on track. For example, if your goal is to lose weight, you might make your goal quantitative by saying you want to lose 30 pounds. Knowing your existing weight, it will be easy to determine when you've met your goal. A descriptive version of this goal might be "I want to be able to put on a pair of jeans I wore five years ago." Either way, your goal is measurable. There are a number of questions you can ask yourself to make sure your goal is as measurable as possible. These include: How much? For example, "how much weight do I hope to lose?" How many? For example, "how many times a week do I want to go to the gym?" How will I know when I've accomplished the goal? Will it be when you step on a scale and see you've lost 30 pounds? Or 40? Having measurable goals makes it easy to determine if you are making headway. For example, if your goal is to lose 20 pounds, and you've lost 18, you know you're almost there. On the other hand, if a month has passed and you've only lost a pound, this might signal that it's time to change your strategy. Keep a journal. This is a great way to keep track of the efforts you've made, the results you've seen, and your feelings about the process. Aim to write in it for about 15 minutes a day. This can help you keep things in perspective and can also release stress you might be feeling about your efforts.

summary: Create a "yardstick" for measuring outcomes. Ask yourself questions to sharpen your focus. Track and measure your progress.

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Ointments seal the burn, and may actually prevent healing if you apply them too soon. For first-degree burns, wait 24 hours before you apply any burn care or other ointments. If you are not near a medical facility and you have a second-degree burn, apply bacitracin ointment (an antibiotic) to the burn to prevent infection as you get to treatment. This is the only situation in which you should apply bacitracin to burned skin. Benzocaine is a local anesthetic that numbs nerve endings in the skin, providing relief from burn pain. The pharmacy may have any of a variety of benzocaine brands such as Anacaine, Chiggerex, Mandelay, Medicone, Outgro, or Solarcaine. Furthermore, these products are available in a wide variety of applications: cream, spray, liquid, gel, ointment, or wax. Read the instructions on the package to learn the correct application method and dosage. Make sure not to overuse benzocaine, as it soaks into the skin more easily than some other local anesthetics. You can relieve some of the pain from a minor burn by taking an over-the-counter pain reliever. An oral NSAID (nonsteroidal anti-inflammatory drug) such as ibuprofen or naproxen will help relieve pain and inflammation from the burn. Follow all dosing instructions on the packaging. Take the smallest dose that is effective at relieving your pain. If cold water doesn't make the pain diminish, shaving cream is a surprisingly effective solution! Shaving creams like Barbasol contain a chemical called triethanolamine. Triethanolamine is an active ingredient in Biatine, a prescription cream used to treat even severe burns in hospital settings. Just spread it over the affected skin and leave it alone until the pain goes down. Avoid mentholated shaving creams, as they may cause further irritation. This should only be considered when you have a first-degree burn. Do not attempt this method with a burn that is any more severe than a sunburn.
summary: Do not apply burn ointments for the first 24 hours. Find over-the-counter benzocaine products. Take an over-the-counter pain reliever. Spread shaving cream over the burn site.