Read the following article and select the best answer. Article: It is pretty much a one-way street. While it may be common for university researchers to try their luck in the commercial world, there is very little traffic in the opposite direction. Pay has always been the biggest deterrent, as people with families often feel they cannot afford the drop in salary when moving to a university job. For some industrial scientists, however, the attractions of academia outweigh any financial considerations. Helen Lee took a 70% cut in salary when she moved from a senior post in Abbott Laboratories to a medical department at the University of Cambridge. Her main reason for returning to academia mid-career was to take advantage of the greater freedom to choose research questions. Some areas of inquiry have few prospects of a commercial return, and Lee's is one of them. The impact of a salary cut is probably less severe for a scientist in the early stages of a career. Guy Grant, now a research associate at the Unilever Centre for Molecular Informatics at the University of Cambridge, spent two years working for a pharmaceutical company before returning to university as a post-doctoral researcher. He took a 30% salary cut but felt it worthwhile for the greater intellectual opportunities. Higher up the ladder, where a pay cut is usually more significant, the demand for scientists with a wealth of experience in industry is forcing universities to make the transition to academia more attractive, according to Lee. Industrial scientists tend to receive training that academics do not, such as how to build a multidisciplinary team, manage budgets and negotiate contracts. They are also well placed to bring something extra to the teaching side of an academic role that will help students get a job when they graduate, says Lee, perhaps experience in manufacturing practice or product development. "Only a small number of undergraduates will continue in an academic career. So someone leaving university who already has the skills needed to work in an industrial lab has far more potential in the... Question: Guy Grant chose to work as a researcher at Cambridge in order to _ . - do financially more rewarding work - raise his status in the academic world - enrich his experience in medical research - exploit better intellectual opportunities
exploit better intellectual opportunities

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Read the following article and select the best answer. Article: Barcodes aren't given much thought by the majority of consumers, but these codes were fairly recently applied in a working fashion in 1970. A small food store owner decided one day that keeping records of the inventory of his stock and the associated prices were an extremely laborious process, and so, in 1948, he contacted The Drexel Institute of Technology in a bid to work towards a solution. Bernard Sliver rose to the challenge and set out to study the problem and began working on a solution involving an automatic way of keeping track of items that had been sold. Sliver and a group of students from the institute realized their answer in the form of ultraviolet light , ink and a scanner. The system worked initially, but possessed some negatives. It was incredibly costly to carry out on a large scale and the system was also unstable. If the invention was to become commonplace in grocery stores, these two problems had to be solved. The patent for the bar code system was filed by Sliver and one of his students, Woodland. The patent was not granted immediately; in fact, it took three years for the patent agency to grant their invention patent for the barcode, occurring on 7thOctober, 1952. Despite the patent being issued, the system was still not welcomed by the majority of store owners. It was not until 1966 that the system began moving its way into more and more grocery stores. This system was soon criticized, as there was no central mechanism for controlling uniformly coded items. In 1970, Logicom developed the Universal Grocery Products Identification code( UGOIC), soon shortened to Universal Identification Number (UPC). It was Marsh's superstore, in Troy, which was the very first store to install this complex barcode reading system, and its popularity has soared ever since, and is obviously now commonplace in all types of stores worldwide. Question: The popularity of the barcode rose quickly after _ . - 1948 - 1952 - 1966 - 1970
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1970

Read the following article and select the best answer. Article: Bright, Spacious Room Spacious, single furnished room in owner- occupied home is available now, for one and a half years. Ground floor flat. Five-minute walk to the town center and local bus services. Well-equipped shared kitchen, including washing machine. Shared shower& toilet. Large rooms, with high ceilings, a warm and pleasant home. Responsible for own food & cooking, washing, telephone, insurance, etc. No smoking or pets. Not suitable for children. WiFi available locally. Call Jenna on 85756624 if you are interested. One Bedroom Newly Refurbished Flat in Burnage A fantastic one-bedroom flat in the heart of Burnage is available for however long you want. The property has just been refurbished to a high standard. Situated above the pharmacy on Burnage Lane the property boasts a kitchen, large lounge, separate shower and toilet, and bedroom with in- built wardrobes. A must-see! Call Daniel on 70554323 at the weekend. Two Bedrooms Left in Four-bed House Share A great four- bedroom property in the heart of Fallowfield. Two Bedrooms left in a mixed student house. The property has a dining area, toilet, lounge and one bedroom on the ground floor, followed by three bedrooms on the first floor with an extra toilet. Very close to the main bus stop & local amenities : supermarket, Lloyds pharmacy and local launderette. Two minutes' walking distance to the centre of Fallowfield. The property is available from the 1 of July 2012 to 30 June 2013. Half rent for July/ Aug. We are a private landlord; so there are no agency fees! Jack welcomes you to call. Phone:22604322. Board and Lodgings Close to Boston, Lincolnshire We have a double room available on a board and lodgings basis from 1 of June, 2012 to 1 of May, 2013. Within a comfortable, peaceful farmhouse, set in lovely gardens and beautiful countryside. Share a bathroom with one other person only. Room has own TV with Freeview and access to wireless broadband,. Use of the garden and rest of the house. On the bus route to Boston and Horncastle. Free car parking... Question: Which of the following is TRUE about the first advertisement? - It is suitable for a family with a baby. - It is a pleasant home though it is a little small. - It is convenient to get to the town center. - Access to the Internet is not convenient.
It is convenient to get to the town center.