Ques: Read the article and select the best answer. Article: One of the odd things about some business organizations is that they spend so much money attracting new customers but spend so little keeping them. It just doesn't make sense. However, taking customers for granted is a routine in some business organizations. Loyal customers are an organization's only protection against bankruptcy , and losing them because of neglect or indifference is really wrong. Not only do satisfied customers continue to buy by themselves, but they often encourage others to buy. This is advertising that doesn't cost a penny. Although there are always problems in giving good service to customers, maintaining their business isn't all that difficult. It's a matter of attitude, of believing that everyone who buys from you is entitled to the best treatment you can deliver. Plus giving just a little more than you have to. There are always problems in giving good service to customers. The reason, of course, is that no organization is perfect, and there's many a slip: unreasonable delays in filling orders, shipping the wrong goods, failing to answer letters promptly, and so on. Sometimes these errors or failures can't be helped. For example, if you can't get parts because of material shortages or a transportation strike, customers may be denied the goods they've ordered. No matter who is at fault, customers whom you value highly should generally be given the benefit of the doubt. The old saying that _ . Customers who repeatedly place large orders and pay for them will naturally, get more attention than those who buy infrequently and have to be badgered to pay what they owe. However, you have to make the assumption that all customers are good unless proved otherwise. Question: The main idea of the passage is best summarized as " _ ". Options: A: new customers are kings for business organizations B: taking customers for granted is regulation in business organizations C: maintaining customers is the most important thing to business organizations D: business organizations need spend so much money attracting new customers
Ans: C

Ques: Read the article and select the best answer. Article: Thanks to a young waiter, I only recently discovered that a friend of 20 years was once a yo-yo virtuoso . "Oh, stop it!" Jackie said when I started laughing during our dinner. "I was, too. And I knew how to 'Walk the Dog.' " "Wow, really?" said our waiter, Jumario Simmons, flashing a big smile at us. "Don't encourage her," I said. "What else could you do?" he asked. "I did 'Round the World,'" Jackie said, now ignoring me completely. "That cradle thing, too." I'd asked Jumario what he did when he wasn't waiting on tables. The 24-year-old waiter was so smart that I knew there had to be more to his story. It turns out that he won a regional yo-yo competition last year. He also gives free lessons to kids. "It gives them something to do," Jumario said. "Keeps them off the streets." One of the great things about eating out is the table talk with strangers, which reminds us that everyone has a life and a name. But the other day I heard that some restaurants are ending this talk between diners and servers. I listened to the reporter describe how their improvements are allowing customers to text orders from their tables to speed up service. The reporter got my attention with this sentence: "Five minutes after typing 'I'm at table 3', a meal arrives at the table." But there wasn't a "please" with this order, which should have been a request, by the way. If you've ever waited on tables, you know that the last thing you need is yet another way for a customer to be unpleasant. Most servers are constantly mediating between customers' requests for substitutions and overworked cooks' accusations of treason. Except at high-end restaurants, servers also have to hover like mothers of preschoolers so that we might consider them worthy of a large enough tip to lift their pay to minimum wage. Texting a server from a table a few feet away is equal to moving our fingers and shouting, "Hey, you!" It was rude in 1957, and it's rude now. You won't ever find me texting a waiter or waitress. Question: What do we know from the text? Options: A: The waiter knows Jackie well. B: The waiter is good at playing yo-yo. . C: Jackie plays yo-yo in her spare time. D: The author has a great interest in playing yo-yo.
Ans: B

Ques: Read the article and select the best answer. Article: If you dream of going to someplace warm to escape the cold winter weather, a trip to a recently discovered planet would certainly warm you right up. The planet, named OCLE-TR-56b, has temperatures of more than 3,000 degF. "This is the hottest planet we know about," says Dr. Dimitar Sasselov, a scientist who led the discovery team, "It is hot enough to have an iron fog and to rain hot iron droplets " The new planet is 30 times farther away than any planet discovered by scientists before. It is in the Milky Way but it is not in our solar system The new planet moves around a star much like our sun, however. Scientists discovered the planet by using a new planet-searching method, called"transit technique" They were able to catch sight of the planet when it moved in front of its star, causing the star's light to dim .Scientists compare the method to discovering the shadow of a bee flying in front of a searchlight 200 miles away. "We believe the door has been opened wide to go and discover planets like Earth," says Sasedlov. Question: Which is the best title for the passage? Options: A: New Planet-searching Technique B: New Distant Discovery C: Space Searching D: Dream Planet
Ans: B

Ques: Read the article and select the best answer. Article: Contrary to common belief, social media websites such as Facebook do not weaken personal ties, they strengthen them in unique ways for different age groups, according to a new study. The rapid spread of Facebook, which has more than 500 million users worldwide, has prompted concerns about its negative effects, but researchers at the University of Texas have reached a different conclusion. "Our findings suggest that Facebook is not replacing face-to-face interactions between friends, family and colleagues," said S.Craig Watkins, an associate professor of radio, TV and film who headed the research team. "In fact, we believe there is sufficient evidence that social media afford opportunities for new expressions of friendship, intimacy and community." The researchers questioned 900 college students and recent graduates about how and with whom they interact on Facebook. More than 60 percent of Facebook users said posting status updates was among the most popular activities, followed by 60 percent who wrote comments on their profile and 49 percent who posted messages and comments to friends. The researchers also found that although about the same number of men and women use Facebook, they do so in different ways. "There is a noteworthy difference in aims in how to use a tool like Facebook.We found that for women the content tends to be more affectionate, and (they) are especially interested in using it for connection," said Watkins. "For men, it's more functional," he added. Watkins pointed out that, for example, women are more likely to post pictures of social gatherings with friends, while men are more likely to post pictures of hobbies, or post a political or pop-culture related link. Question: According to the study, _ . Options: A: Men concentrate more on the functions of Facebook B: Much more men use Facebook than women C: Men and women use a tool like Facebook for the same aim D: Facebook is taking the place of face-to-face interactions between friends
Ans:
A