Various factors can affect how well you sell your clothes. Who is your competition, locally and nationally? Thinking about what styles and articles of clothing you want to offer, and comparing them to what others offer, will help you find a niche for your clothing line. Trying to sell t-shirts in the dead of winter can be a challenge. Try to change your clothing lineup seasonally to keep up with relevant consumer needs. Apart from online sales, always sell clothes that are appropriate for the climate where your consumers live. Having a well-defined market is crucial for success, especially in the small business world where you lack name-brand recognition. Ask yourself who your customer base is, and who you believe it could or should be. Collect information on the demographics buying your clothes. Think about your customers' race, age, income level, education level, and family status. Equally important is an understanding of your target market's cultural attributes (psychographics). What are their personalities like? Their sense of humor? Their values, interests, and hobbies? Use this info to craft clothes that will appeal to consumers characterized by these lifestyles and behaviors. Do not exclude groups who do not fit your ideal customer criteria; rather, make those who are most likely to be interested in your clothes a priority when advertising and conducting brand outreach on social media. These are the most basic elements of your brand. Your brand name should be short, catchy, and memorable. Your logo should similarly be simple and be easily reproducible from a consumer's memory. A logo is a symbol which represents your brand. Think of Nike's swoosh, or McDonald's golden arches. These are instantly recognizable logos, and provide consumers with a visual representation of the company and its values. A detailed, ornate logo (perhaps it includes cursive script or lots of filigrees) implies sophistication and class. A clean, minimalistic logo (Apple's apple with a missing bite), in turn, will inspire a sense of modernity and practicality. Good logos are distinctive and stand out from the crowd. Consider a variety of options before settling on your brand name and logo. Once selected, it can be difficult to rebrand. The vision statement is a road map for where you want to go in the future. How will selling clothing be different for your business in a year? In three years? What markets or stores do you want to expand into? A vision statement can be broad ("We will continue to grow and build our customer base"), or it can encompass specific steps ("In six months, we will open a new location, and in ten months we will ship our products to new markets in L.A. and southern California.") Think about your business' future and how you can best get there. The mission statement, in contrast with the vision statement, is an expression of your more day-to-day, short-term purposes. A mission statement should be pithy and succinct. Consider Google's mission statement: "to organize the world's information and make it universally accessible and useful." Straightforward and uncomplicated, a mission statement should comprise only a single sentence. For a clothing company like yours, a mission statement might read: "Our mission is to provide functional, comfortable outerwear for men and women." Your brand ideal is the larger goal behind selling your clothes. Everyone wants to make money, of course, but it is important to think beyond the monetary aspect of selling the clothes you make. Whatever you do, identify how your business is giving back and changing your community for the better. It's not just the right thing to do, it's good business, and people will respond positively to a thoughtful mission. For example: Are you promoting women's rights through affirmative messaging on your shirts? Do you use only ethically-made dyes and materials in your clothes? Do you use the business to teach textile skills to ex-cons or other marginalized groups? Keep your styles and iconography focused and unified. Do not, for instance, create ten feminine dresses with flowers on them and then one pair of military boots with metal studs coming out of the heels. This runs contrary to your clothing line's identity and will confuse consumers.
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One-sentence summary -- Evaluate market factors and identify your target market. Establish a brand name and logo. Create a vision statement for the business. Create a mission statement for the business. Create a brand ideal for the business. Be consistent with your brand.

This can help ensure that your running head displays on every page of your document. " The header you type will instantly display on all pages of your document. " " Your document will now display both the title and page number in the running head. The header-and-footer tab will close, and the running head you inserted will display on every page of your document.
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One-sentence summary -- Type up your document before adding a running head. Click on the "Insert" tab at the top of your document, then click on "Header. Click on "Edit Header," then type your header into the text field. Press the "Tab" key twice or more as needed to reposition the cursor where you want page numbers displayed. Click on "Page Number" at the top left corner of Microsoft Word, then select "Current Position. Choose the page number design you want added to your document, such as "Plain Number. Click on the red X on the far right of the header-and-footer design tab.

Make sure the color goes well with your skin tone and that it won't look awkward or out of place on you. Check the price to make sure it's decent and that it fits within your budget. If you find that the tuxedo is expensive, look in other stores to see if you can find a similar one for a cheaper price. Sales and coupons are very helpful. Avoid tuxedos that are too tight or too big, as you'll look awkward and your crush might think different of you. Remember that tuxedos aren't mandatory. As long as you are dressed appropriate for the occasion, you will be fine! Put on deodorant or cologne, but avoid smelling like you literally took a bath in it, as this is a mistake many guys tend to make! If you find that you have trouble getting on your tie, don't be afraid to ask your mom for help. If your mom has no knowledge of putting on ties, she is unavailable, or you're just too embarrassed, try looking up instructions on the Internet and learning it yourself. However, if you find that you still can't get the hang of tying a tie, either get over your embarrassment and ask your mom, or go without one. Avoid looking like a slob, but don't look stiff or too dressed up either! Try not to appear uptight or too formal, but it's okay if you want to look nice - just don't look too nice. Leave at the appropriate time so that you will arrive on time at the prom/dance. Avoid looking like a military soldier standing at command, but refrain from slouching! Hold yourself with confidence, as confidence is one of the key elements to winning over your crush, but beware of having too much. " Create another conversation again and be fairly casual while not looking stiff or creepy. Talk about school, your interests and theirs, or anything else that will entertain you both comfortably. However, if there is a slow dance playing, ask your crush to dance with you. Even if that doesn't happen, still have fun throughout the whole event and make it a night to remember well. Be prepared for whatever is thrown your way!
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One-sentence summary --
A week before the prom/dance, purchase a tuxedo that fits you. If you discover no tuxedos within your price range, a crisp, formal collared shirt tucked into formal pants with a tie and dress shoes would be perfectly acceptable. On the day of the prom/dance, take a shower to make sure you smell fine. Put on the formal clothes that you have picked out for this occasion. Comb your hair nicely and apply gel if needed. Put on your dress shoes and a jacket if needed. Hold yourself in a tall, confident position by throwing back your shoulders the slightest bit. Meet your crush and give them a friendly, "Hey. Don't be afraid to dance with your crush, but remember that you don't have to dance to every single song that is playing. If they smile at you, let a friendly grin slip out from your mouth, but avoid looking creepy or smiling too widely. If you're lucky, you two might kiss or become a couple.