Haagen-Dazs from Europe started in 1989 and is 5-10 times more expensive than regular ice cream. There is no real advantage. However, it adopted a unique marketing strategy, and quickly occupied the market as a top ice cream brand. Haagen-Dazs did not set up shops in ordinary supermarkets or grocery stores. Haggen-Dazs leisure fashion shops are located in busy sections of malls. The layout is carefully planned to create an elegant atmosphere, and sometimes, a flagship store will cost several million dollars. Compared to other ice cream brands, Haagen-Dazs consumers are tightly grouped. It is understood that Haagen-Dazs seldom does television advertising. The majority of advertisements are high impact visually in print advertisements. In particular many advertisements target the wealthy consumers. Moreover, if the consumer spends 500 Yuan they can become a member. These members will be regularly sent advertisements by direct mail. Praise of customers is a powerful weapon. There is always much creative ingenuity in Haagen-Dazs advertising, so it is remembered by the people: initial advertisements such as: "Delicious Haagen-Dazs, like 24K gold, Kobe beef from Japan, original palm oil, mushroom truffles and Chinese ceramics...what 'ice cream'was waiting for." "love her, let her eat Haagen-Dazs" This classic advertisement attracted numerous Haagen-Dazs lovers who became regulars. Today, Haggen-Dazs has about 700 stores in 55 countries with annual sales of more than 1 billion US dollars. Haagen-Dazs has become the world's most popular ice cream brand. In the United States, its market share is 6.1%, 1%in France, 4.6% in Japan, 4% in Singapore, and 5% in Hong Kong. Determined to win the majority of wealthy customers they combined positioning in the marketplace with dedicated brand goals. This is the real secret of success. How is the text organized? A) Main idea-Comparison-Supporting examples- Conclusion B) Topic- Supporting examples- Conclusion C) Opinion-Discussion- Description- Conclusion D) Topic-Argument-Explanation-Conclusion
A
Dogs and cats are not for students who live in the dormitory. Just think about the noise, the smell and all that wild behavior--chewing on whatever they can get their teeth on, or knocking over the trash can. But don't feel sad. There are smaller and less destructive pets to make your dormitory life colorful. Betta fish They make great pets with their big personality and astonishing colors, ranging from bright red, dark blue to lemon yellow. Unlike many fish, most bettas react to their owner's presence and become more active when they are nearby, which is unusual in the fish world. Chinchillas Without bad smell, about the size of a rabbit and with fur so dense that they can't get pests such as fleas , the friendly creature originally from the Andes Mountains in South America makes an ideal indoor pet. Chinchillas are very social animals, so if you only have one, you will become its family. In cold winter days, in a glance at this fury pet in a dorm will bring you a lot of warmth. Land hermit crabs In a society where owners are often asked "Are they tasty?", land hermit crabs are among the most unlucky animals commonly kept as pets. But they are easy to care for, inexpensive and fascinating to watch. And the fact that they don't cause any allergic reactions makes them perfect for college dormitories. Red-eared sliders If you're interested in a lifelong friend, a red-eared slider makes a wonderful pet. If well cared for, they can live for around 40 years. But there are a couple of things you should know. Red-eared can grow to an adult size of up to 30cm! So you may need a larger tank quickly. In addition, you will need to provide UV lighting, water heater, and a swimming area and a basking area. Housing a red eared slider is not easy. The text is mainly to _ . A) introduce the best way to keep pets B) offer useful tips for choosing pets C) inform students of lifestyle of pets D) recommend some dormitory pets
D
CAIRO, Egypt (Reuters) April 24, 2006--Three explosions shook the Egyptian Sinai _ of Dahab on Monday, killing 23 people and wounding dozens of others, rescue and security officials said. Witnesses said smokebillowed1up from the town's tourist bazaar, and residents said they saw body parts anddebris2on the street after an explosion at a restaurant. People in the small beach and diving resort, which is popular with backpackers, described scenes ofcarnage3andchaos4. A cafe worker who was about 200 meters (yards) from the scene said: "We saw many dead people. People were screaming. People were being taken to hospital. Egyptians went to give blood. There were body parts. There's police everywhere." "There are ambulances and cars taking people to hospital," said another resident, who also did not want to be named. The explosions took place at the Nelson Restaurant, the Aladdin Cafeteria and the Ghazala Supermarket, the Interior Ministry said. The explosions took place in quick succession at about 7.15 p.m. (1715 GMT). "There is smoke coming from the area and there are people running everywhere," said one witness, who heard the blasts. An official with the local ambulance service said many of the dead appeared to be foreigners. Israeli divers often stay in the resort but with the Passover holiday over it is unlikely many were there. The Israeli ambassador in Cairo and Israeli authorities said they did not know of any Israelicasualties5. One visitor said police were stopping cars and buses leaving the resort and had imposed restrictions on movements in and out of backpacker camps in the area. It was the third set of three explosions on the eastern coast of the Sinai peninsula since October 2004, when a group attacked the Hilton hotel in the border resort of Taba and two other resorts on the northeast coast, killing 34 people. Notes: 1 billow v. 2 debris n. 3 carnage n. , 4 chaos n. 5 casualty n. Which of the following statements is right? A) Many of the dead appeared to be residents. B) The first set of three explosions took place in October 2004. C) Police couldn't know what to do. D) Israeli divers stayed in the resort with the Passover holiday over.
B