Writing a review about this place is kind of like writing a review about a dentist. Historically in the 1700s, barbers/stylists were also dentists and surgeons. Get a cut and extract a tooth. Thank goodness I do not need dental work, but I had to make a difficult decision of selecting a place since my guy retired. That put me in shock since I've been with the man for years. We've built a bond. Why do you think Lebron James flies his barber with him as he travels. So I enlisted yelp's help, and let me just say, you pay for what you get. That's a powerful statement if you appreciate bang for your buck. If you are just looking for a cut and be on your way, you may not get to value the time it takes to educate in the art of styling. Next, the atmosphere. I'm not one to frolic in a spa setting, but I do appreciate being in a nice place versus a place I might contract lice from uncleanliness. So Fino fits the category of the former. I'm also more of a man's man. I enjoy the locker room feel of this place. It's like undressing at the gym after a workout, hot shower, sit in your towel naked and watch ESPN for 10-15 minutes while your body recovers. It's relaxing! I do not need to feel any tension with the presence of women prancing around curling/coloring/straightening their hair and having their nails done. Bravo Fino! Job well done and branding well done.
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positive