This is a test of commonsense. Complete the next sentence:

How to create an internet marketing funnel
Set up an attractive website.
Remember that for most websites, a soft sell works better than a hard sell. You get more leads if you look trustworthy and loyal to customers, if you list reviews of your products and if you provide users with articles, newsletters, tips and other valuable content.
The idea behind adding value to your website is that people who become daily users are much more likely to also become clients. If you don't sell a product yourself, you can become an affiliate marketer and post affiliate ads on your website.