Write the next sentence in the following story.

How to increase page views
Understand the definition of " keyword ".
If a website could be compared to a book, webpages are the pages that make up the book, and keywords describe the content you are promoting on a given page.
Use short keywords.
" party balloons, " " calvin klein t-shirts, " and " game of thrones on hbo " are good examples of keywords. The more concise your keywords, the easier it will be for users to find your content.