You'll probably make a presentation to investors, which can take many forms. For example, you might make a PowerPoint presentation or create a booklet for the investor to flip through. With other investors, you'll simply sit and talk. Whatever form your presentation takes, it's important not to simply repeat the contents of your business plan. Yes, the investor wants to understand your financials, which is why you have a business plan handy for them to take and read. However, it doesn't hurt to get creative. Show the investor your product or service. If you are expanding a pastry business, have an assortment of pastries with you. If you provide a service, then you can create a short video that shows your business in action. You need to give the investor a concrete idea of what your business does. Remember that pictures are more memorable than words. If you create a PowerPoint, don't fill it up with text. Your presentation shouldn't take more than 20 minutes. If you use a PowerPoint, then it shouldn't have more than 15 slides. Practice your presentation until you it is the right length. Don't dive right in and ask for money. A potential investor needs time to mull over your business idea before they can decide whether they want to invest. Accordingly, you should spend the first meeting tapping the investor's business knowledge. However, you can subtly work money into the discussion. For example, you can say in an offhand manner, "I've been thinking I'd need $130,000 to open a new store in that location, but I'd like to hear from you if there are hidden costs you've found in your experience" An investor won't cut a check until they perform due diligence. They'll want to take a closer look at your business financials, and they will uncover any misrepresentation you make. Always be honest in your business plan and in your conversations with potential investors. Admit when you don't know an answer. An investor will appreciate your honesty. If you lie to one investor, then they will talk to others in their community. You'll get a bad name and not be able to find any investors. Potential investors want to see that you have faith in your business. Avoid being arrogant, which shows that you are insecure. Instead, project quiet confidence in the following ways: Listen. Insecure people chatter all the time and laugh awkwardly to fill up silence. Be prepared to listen. Stand up straight. Put your shoulders back when you sit and stand. Make eye contact when talking and listening to someone. Avoid fidgeting. Any investor will take an ownership stake in your business. Accordingly, you'll need to vet them as well. Ask the following questions before agreeing to work with someone: What other projects are they investing in? Check whether or not they are similar to your business, or whether they are in different industries. When was their last investment? If the investor hasn't been investing in a while, they may not be serious. How do they plan to increase your company's value? What factors will you consider before deciding to invest? How active do they want to be in the business? Does the investor want a seat on the board, handle day-to-day operations, etc.? After a first meeting, thank the investor by sending them an email. It's unlikely that they'll agree to invest after only one meeting, so you want to keep the doors of communication open. A short, professional "thank you" email can do the trick. You can also keep the investor updated on the progress of your business. For example, if you were rolling out a new product, let them know how it is going. It's hard to tell why people choose not to invest in businesses. You might not have been a right fit, or they might have already chosen to invest in a similar business. Regardless of the reason, you can control how you respond. Stay professional and thank them for their time. Remember that you might run into the investor later down the road, when they are more willing to invest in you. There's no reason to burn bridges right now. Avoid being discouraged if you don't get many offers, or if every presentation you give results in a rejection. You probably haven't found the right investor yet. Keep searching, because the perfect investor may still be out there.
++++++++++
One-sentence summary -- Make a memorable presentation. Be brief. Ask for advice at the first meeting. Be honest. Project confidence. Remember to ask the investor questions. Follow up with the investor. Stay professional if rejected. Keep trying.

Article: On the left-hand menu, hover over "Plugins" and select "Add New" from the dropdown. " On the "Install Plugins" page, click "Install Now" under the plugin titled "MediaElements.js HTML5 Video and Audio Player." On the next page, click the "Activate Plugin" link. " Once the plugin has been activated, on the left side of the dashboard, hover over "Media", and then click "Add New." You may now find the supported audio file on your PC; click and drag it to the correct box, or you may click the "Select Files" button at the middle of the page to open a window to find your file. Supported file types include MP3, M4A, OGGm, and a couple others " Once your file finishes uploading, click the "Edit" link next to it, when it appears below the file upload box. The "Edit Media" page will open in a new tab on your browser. On the "Edit Media" page, at the right side is a box that says "Save." A couple lines beneath it is a box that says "File URL." Copy the entire URL in the box to your clipboard. [audio src=""] At the upper right of the post/page edit page, click "Save Draft." Then, click "Preview" to see your post or page with the music player as it appears. If you're happy with how it works and appears, go back to the post or page in the editor, and click "Publish" to put your file on the Internet.
Question: What is a summary of what this article is about?
Log into your WordPress dashboard. Click "Install Now. Activate plugin. Click "Add New. Upload your file. Click "Edit. Copy URL to clipboard. Navigate to the post or page on which you'd like to add your music player. Type the following in the "Visual" editor: Save and Preview. Publish.