Use stream of consciousness to answer the following. Ripley first called his cartoon feature, originally involving sports feats, Champs and Chumps, and it premiered on December 19, 1918, in the New York Globe. Ripley began adding items unrelated to sports, and in October 1919, he changed the title to Believe It or Not. When the Globe folded in 1923, Ripley moved to the New York Evening Post. That same year, Ripley hired Norbert Pearlroth as his researcher, and Pearlroth spent the next 52 years of his life in the New York Public Library, working ten hours a day and six days a week in order to find unusual facts for Ripley.

Answer this question based on the passage: when did ripley believe it or not start?
The relevant information is: Ripley began adding items unrelated to sports, and in October 1919, he changed the title to Believe It or Not. Final answer: October 1919.