Context and question: Microsoft began an advertising campaign centered around Windows 8 and its Surface tablet in October 2012, starting with its first television advertisement premiering on October 14, 2012. Microsoft's advertising budget of US$1.51.8 billion was significantly larger than the US$200 million campaign used to promote Windows 95. As part of its campaign, Microsoft set up 34 pop-up stores inside malls (primarily focusing on Surface), provided training for retail employees in partnership with Intel, and collaborated with the electronics store chain Best Buy to design expanded spaces to showcase devices. In an effort to make retail displays of Windows 8 devices more "personal", Microsoft also developed a character known in English-speaking markets as "Allison Brown", whose fictional profile (including personal photos, contacts, and emails) is also featured on demonstration units of Windows 8 devices.
How much money was allocated to advertise Windows 98?
Answer: unanswerable
Context and question: Charles Darwin's book The Formation of Vegetable Mould through the Action of Worms (1881) presented the first scientific analysis of earthworms' contributions to soil fertility. Some burrow while others live entirely on the surface, generally in moist leaf litter. The burrowers loosen the soil so that oxygen and water can penetrate it, and both surface and burrowing worms help to produce soil by mixing organic and mineral matter, by accelerating the decomposition of organic matter and thus making it more quickly available to other organisms, and by concentrating minerals and converting them to forms that plants can use more easily. Earthworms are also important prey for birds ranging in size from robins to storks, and for mammals ranging from shrews to badgers, and in some cases conserving earthworms may be essential for conserving endangered birds.
Who published a book about worms in 1781?
Answer: unanswerable
Context and question: Dell announced a change campaign called "Dell 2.0," reducing the number of employees and diversifying the company's products. While chairman of the board after relinquishing his CEO position, Michael Dell still had significant input in the company during Rollins' years as CEO. With the return of Michael Dell as CEO, the company saw immediate changes in operations, the exodus of many senior vice-presidents and new personnel brought in from outside the company. Michael Dell announced a number of initiatives and plans (part of the "Dell 2.0" initiative) to improve the company's financial performance. These include elimination of 2006 bonuses for employees with some discretionary awards, reduction in the number of managers reporting directly to Michael Dell from 20 to 12, and reduction of "bureaucracy". Jim Schneider retired as CFO and was replaced by Donald Carty, as the company came under an SEC probe for its accounting practices.
Michael Dell removed employee bonuses from what year with his new incentive?
Answer:
2006