Ques:Article: Advertisement is the difficult business of bringing information to great numbers of people.The purpose of an advertisement is to make people respond to make them react to an idea,such as helping prevent forest fires,or to make them want to buy a certain product or service.At the beginning of the 20th century,advertisement was described as"salesmanship in print".If this definition were expanded to include radio and television,it would still stand today.The most effective way to sell something is through person-to-person contact.But the cost of person-to-person selling is high because it takes a great deal of time,and it increases the cost of the product or service.Advertising distributes the selling message to many people at one time.The first printed advertisement in the English language appeared in 1278,more than a century before Shakespeare's first play was produced.This early advertisement was the work of William Caxton,England's first printer,who used it to advertise religious books from his own workshop Caxton posted small printed notices along London's main streets.Besides advertising his product,he identified his shop with a red-striped shield so that customers could find it easily. This same sort of simple informational advertising is still used.Examples are the roadside signs that tell travelers that they can buy fresh corn just down the road or that there is a restaurant in the next town. The Industrial Revolution,in the 18th and 19th centuries,brought a new kind of advertising.Large factories took the place of small workshops and goods were produced in large quantities. Manufacturers used the newly built railroads to distribute their products over wide areas.They had to find many thousands of customers in order to stay in business.They couldn't simply tell people where shoes or cloth or tea could be bought---they had to learn how to make people want to buy a specific product. Thus modern advertising was born. Advertising created new markets and helped to raise standards of living as people came to... Question: The passage mainly talks about_. Yes or no, is the answer "the development of advertisement"?

Ans:Yes
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Ques:Article: Different colours can affect us in many different ways, according to Verity Allen. In her new series ' Colour me Healthy', Verity looks at the ways that colours can influence how hard we work and the choices we make. They can even change our emotions and influence how healthy we are. "Have you ever noticed how people always use the same colours for the same things ?" says Verity. " Our toothpaste is always white or blue or maybe red. It's never green. For some reason we consider green products as being a bit unacceptable. It's the same for businesses. We respect a company writing its name in blue or black, but we don't respect one that uses pink or orange. People designing new products can use these ideas to influence what we buy." During the four-part series, Verity studies eight different colours, two colours in each programme. She meets people who work in all aspects of the colour industry, from people designing food packets , to people naming the colours of lipsticks . Some of the people she meets clearly have very little scientific knowledge to support their ideas, such as the American " Colour Doctor" who believes that serious diseases can be treated by the use of coloured lights. However, she also interviews real scientists who are studying the effects of green and red lights on mice, with some surprising results. In a word, it's an interesting show, and anyone who watches it will probably find out something new. But because Verity goes out of her way to be polite to everyone she meets on the series, it's up to the viewers to make their own decisions about how much they should believe. Question: The main purpose of the text is to provide information about _ . Yes or no, is the answer "a new television series"?

Ans:No
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Ques:Article: Long ago, little attention was paid to a person's birthday. Even though everyone knew that people grew older, they had no way of correctly marking time. It wasn't until the early people learned more about how time passed that they made a note of time changes. Then they developed a calendar and began to celebrate special events such as birthdays. When birthdays first started to be celebrated during the early days, common people, especially children, hardly celebrated their birthdays. Today, birthdays are celebrated by the young and the old alike all around the world. Many countries have different customs from ours of celebrating birthdays. At the same time there are a lot of people that celebrate birthdays in quite similar ways as we do. Some of the countries are very similar to the United States, such as Austria, Denmark, Ireland, Sweden and Switzerland. Customs within countries can be affected by things like language, religion, geographic location, and economic conditions. No matter what the customs are, however, they are always followed by the majority of the people in each country. For example, not all children in the US have birthday parties, candles or birthday cakes, but most of them do. However, the reasons why we celebrate birthdays and use different symbols are very much the same to everyone. The reason why we have birthday parties goes back to long time ago. At that time people believed that good and bad spirits appeared when a child was born and influenced that child through his / her life. The belief brought about the custom of having birthday parties. They believed that surrounding the birthday person with friends, family and good wishes would frighten the bad spirits away. Question: At first, people had birthday parties to _ . Yes or no, is the answer "get rid of bad luck"?

Ans:No
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Ques:Article: Steve knew he'd been adopted as a baby, and when he turned 18, in 2003, he decided he'd try to track down his birth mother. The agency from which he'd been adopted gave him his mother's name: Tallady. But online searches didn't turn up any results about it, and Steve had to let it go. In 2007, though, he searched for the name again online. This time, the search results included a home address near the Lowe's store where Steve, then 22, worked as a deliveryman. When he mentioned the coincidence to his boss, his boss said, "You mean Tallady, who works here?" Steve and Tallady, a cashier, had said hello to each other a few times at the store, but they'd never really talked. He hadn't even known her name. Steve thought there was no possible way she was his mother though they shared the same name. For a few months, Steve avoided Tallady. "I wasn't sure how to approach her," he told a local reporter. Finally, the agency volunteered to arrange their reunion. When Tallady realized that the nice guy she'd been waving at was his son, she sobbed. She'd always hoped to meet her birth son one day. Later that day, mother and son talked for almost three hours at a nearby bar. She'd given him up for adoption in 1985, when she was 23. "I wasn't ready to be a mother," she told him. Married with two other children, Tallady says, "I have a complete family now." Question: Steve gave up the online search for his birth mother in 2003 because _ . Yes or no, is the answer "there was no information about his mother"?

Ans:
No
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