Problem: Article: Make it a goal to share one picture, article, or funny story on social media per day. Make sure all of your content has something to do with your brand, whether it's product photos, user reviews, or seasonal sale announcements. Try to mix it up and not just post sales or reviews all the time. The occasional inspiring article or video will establish your brand as personable and keep your followers coming back. Come up with a 2-3 word phrase that encompasses your desired brand image, your purpose, or is your brand name. Using a unique hashtag will encourage customers to repost your content, or post their own original image of your products or services that links back to your brand, growing your audience exponentially. Social media marketing is also done by regular social media users with a lot of followers. Most businesses send these influencers free packages of products or coupons for free services in exchange for them reviewing and tagging the company on their social media. This is a great way to reach new customers. In any case where you are providing free goods or services for review, make sure the influencer knows you want them to be honest about their experience. For example, you can ask by sending a private message that says "We really enjoy your feed and think you and your followers would like our product. Would you be interested in receiving a sample for free in exchange for an honest review posted on your Instagram page?" In your posts and captions, ask questions and prompt your followers to respond. A post with comments in addition to likes will be more popular and will reach more audiences. You might also consider asking followers to post their own responses on their page and use your hashtag, or tag their friends to share the post. Ask questions or include prompts at the end of your captions, such as "Where's your favorite place to vacation?" or "Tag someone who inspires you in the comments!" Action-gating is when you prompt your followers to repost content or make their own content to participate in a contest with your brand. This method is highly effective at increasing brand loyalty and creating a network to reach new followers. There are many different ways to do this, whether it's by providing customers who give you their email with a coupon, or by having followers post pictures for a chance to win a prize. If you have an old picture from a few years ago, you can repost it by participating in #TBT or #FlashbackFriday. If you like a post by another brand and you have similar audiences, share it on your page and give them credit. Repurposing and sharing content will give you a break from creating original content while still keeping your brand engaged. Social media is a great place to exhibit exceptional customer service. It also gives your customers with bad experiences a public platform for their complaints. If you receive a negative comment, respond positively and try to turn the situation around. For example, you can send a private message saying "Hi Jen, I'm a customer service representative from the Thread Makers. I saw your post about a negative experience with our business, and I wanted to sincerely apologize for that. I'd like to offer you 20% off of your next purchase to make up for any frustration we may have caused. Could you reply with your email address so I can send that over to you?"
Summary: Make posts consistently. Brainstorm a catchy hashtag to increase your exposure. Contact influencers and ask them to be brand partners. Encourage followers to participate in the conversation on your page. Use action-gating to reach a wider audience. Repurpose and share content. Respond to negative comments in a positive manner.

Problem: Article: Despite the fact that their cute little faces might inspire you to want to pick them up, you should try to avoid handling your salamander. The oils on human hands can actually make salamanders sick. In turn, salamanders can also carry or make secretions that can make people sick. So, it is best for everyone involved if you simply watch your sal, rather than handle them. If you do have to handle a sal, like when picking one out or if yours is injured, wash your hands with very hot, soapy water. Take care to rinse off all of the soap. Sals from cooler climates bury themselves underground for the winter months. While it may be a bummer to have an 'empty' tank sitting around, if salamanders don't hibernate, they generally die at a younger age.
Summary: Do not handle your salamander. Allow your salamander to hibernate.

Problem: Article: Although you should have been testing the water bi-weekly throughout cycling, test it again before adding any shrimp to it. Poor water quality or extreme temperature can quickly kill young shrimp. Make sure the is no chlorine, ammonia or nitrates present in the water. Ensure the pH of the water is between 6.0 and 7.5. Check the water temperature. Shrimp need water that is between 65 and 80 degrees Fahrenheit to survive. When you buy your shrimp, they will come in a bag or container with water they are already accustomed to. Pour that water with the shrimp into a large bowl and use a siphon to drip water from the tank into the bowl. Mixing the water will help them adjust to a new environment. Use air-line tubing like that used on tank filters to siphon water from the tank to the bowl. Place the bowl at a lower level than the tank, then put one end of the hose in the tank's water. Suck gently on the other end of the tube until water starts to flow from the tank to the bowl. Fold the hose over and use a rubber band to kink it so only a few drops come from the tube at a time. Allow the tank to drip into the bowl for thirty minutes. After you've given the shrimp enough time to adjust to the water of the tank, use a small tank net to scoop the shrimp out of the bowl and place them into the tank. Be careful not to crush any shrimp as you attempt to get them all from the bowl. Place your hand over the open side of the net as you transfer the shrimp to prevent them from jumping out. If a shrimp jumps out of the net, scoop it up gently and place it in the tank as quickly as you can. If you have a planted aquarium setup, you will still need to provide food for your shrimp from time to time to make sure they receive all the nutrients they need. Non-planted tanks will require daily feeding for your shrimp. Boiled vegetables like zucchini and spinach are great for a shrimp's health. Processed shrimp foods that come in flakes or pellets are designed to provide shrimp with the nutrition they need. You can find these foods at most pet stores. Try to only use sinking foods. Now that your shrimp are safely in their new home, it's up to you to keep up with tank maintenance. Make sure the water quality doesn't diminish now that the shrimp have been added. Make sure the nitrate, ammonia and chlorine levels all stay at zero. Adjust your filtration method if you find the water quality diminishing by replacing your filters if necessary.
Summary: Test the water quality and temperature. Siphon water from the tank into a large bowl containing your shrimp. Use a net to transplant the shrimp to the tank. Feed your shrimp. Maintain the water quality.

Problem: Article: Double-click the Illustrator project to open it. You'll need to have the project open in Illustrator in order to change the artboard size. It's a menu item that's either at the top of the Illustrator window (Windows) or at the top of the screen (Mac). Clicking it prompts a drop-down menu. This option is at the bottom of the drop-down menu. A pop-out menu will appear. It's in the pop-out menu. Doing so will resize your artboard to fit its art. If you have multiple artboards, each artboard will be resized.
Summary:
Open your document in Illustrator. Click Object. Select Artboards. Click Fit to Artwork Bounds.