For five consecutive seasons, starting in season seven, the title was given to a white male who plays the guitar a trend that Idol pundits call the "White guy with guitar" or "WGWG" factor. Just hours before the season eleven finale, where Phillip Phillips was named the winner, Richard Rushfield, author of the book American Idol: The Untold Story, said, "You have this alliance between young girls and grandmas and they see it, not necessarily as a contest to create a pop star competing on the contemporary radio, but as .... who's the nicest guy in a popularity contest," he says, "And that has led to this dynasty of four, and possibly now five, consecutive, affable, very nice, good-looking white boys."
What is the WGWG factor?
White guy with guitar

The Roman Empire came to dominate the entire Mediterranean basin in a vast empire based on Roman law and Roman legions. It promoted trade, tolerance, and Greek culture. By 300 AD the Roman Empire was divided into the Western Roman Empire based in Rome, and the Eastern Roman Empire based in Constantinople. The attacks of the Germanic peoples of northern Europe led to the Fall of the Western Roman Empire in AD 476, a date which traditionally marks the end of the classical period and the start of the Middle Ages.
By what year was the Roman Empire split into two sections?
300 AD

In the oft-cited and oft-criticized Sexual Behavior in the Human Male (1948) and Sexual Behavior in the Human Female (1953), by Alfred C. Kinsey et al., people were asked to rate themselves on a scale from completely heterosexual to completely homosexual. Kinsey reported that when the individuals' behavior as well as their identity are analyzed, most people appeared to be at least somewhat bisexual i.e., most people have some attraction to either sex, although usually one sex is preferred. According to Kinsey, only a minority (510%) can be considered fully heterosexual or homosexual.[citation needed] Conversely, only an even smaller minority can be considered fully bisexual (with an equal attraction to both sexes). Kinsey's methods have been criticized as flawed, particularly with regard to the randomness of his sample population, which included prison inmates, male prostitutes and those who willingly participated in discussion of previously taboo sexual topics. Nevertheless, Paul Gebhard, subsequent director of the Kinsey Institute for Sex Research, reexamined the data in the Kinsey Reports and concluded that removing the prison inmates and prostitutes barely affected the results.
What did KInsey find during these studies ?
that when the individuals' behavior as well as their identity are analyzed, most people appeared to be at least somewhat bisexual