Question: Facts: - url: http://ladygeek.com - birth date: 12 march 1974 - name: belinda parmar - image: file : belinda parmar.jpg - occupation: ceo and campaigner Based on these bullet points, write a short biography describing the life of belinda parmar .
Answer:
belinda parmar , -lrb- born 12 march 1974 -rrb- , is the founder of little miss geek and ceo of lady geek , a campaigning agency which '' embeds empathy into companies '' .parmar has stated that her personal mission is '' to end the stereotyping and patronising of women within the technology '' and the '' pink it & shrink it '' approach of selling to women .parmar stated : '' i set up lady geek because i was frustrated -lrb- and bored -rrb- by the way companies design and market products .despite the fact that women account for 4 out of every 10 tech purchases , technology and gaming companies continue to patronise professional women by ' pinking up ' and ' dumbing down ' their products and marketing . ''parmar is the author of the books '' little miss geek '' & '' the empathy era '' .