Problem: Article: Many people choose to listen to music or talk radio while driving, but in order to ensure you minimize distractions, don't try to change the station or track until you are stationary. Making changes to what you are listening to can distract you from what's going on in front of you. Changing the station while stopped will allow you to focus your attention on the road. If you need to use your phone while driving, always utilize a hands-free device that allows you to communicate without having to control your phone with your hands, which can draw your attention from the road. Remember to keep your focus on driving when using hands-free devices. Never look at your phone to connect a hands-free device while you're driving. In order to ensure you are not visibly distracted, keep your cell phones, laptops and tablets safely stored within the vehicle as you drive. The best way to ensure you cannot be distracted by your cell phone while you're driving, is simply to switch it off. While your phone is off, phone calls will be sent to voicemail and text messages/social media posts will be saved until later. If the phone call is important, it can wait.
Summary: Choose your music or radio station while stopped. Use caution when using voice activated systems. Turn off or stow away your cell phone.

Problem: Article: Many people prefer the taste and texture of a peeled eggplant to that of an eggplant with its skin left intact, but the skin is edible, so you may not need to peel it off. The peel provides dietary fiber, so it is nutritionally beneficial. Unfortunately, the skin is also tough and bitter, making it somewhat unpleasant to eat. The necessity of peeling often depends on how the eggplant will be used. If you intend to roast or grill the vegetable in slices, leaving the skin on can help hold the flesh together. On the other hand, if you intend to cut the eggplant into cubes, quickly stir-fry slices of it, or bread it before cooking, the flesh should hold together even without the skin. As a general rule, always peel older eggplants that are nearly over-ripe. As an eggplant ages, the skin gets tougher and becomes more difficult to cook. Young, tender eggplants can be cooked with the skin on or off. Doing this leaves some of the skin on the eggplant. The amount of skin that remains is enough to help hold the flesh of the eggplant together. To peel the eggplant in stripes, follow the standard peeling procedure with one exception: instead of removing the skin in side-by-side strips, skip over a 1-inch (2.5-cm) section of skin before peeling off your next strip. The end result will be an eggplant with stripes of skin still intact at relatively even intervals around the perimeter of the vegetable. If you intend to cut the eggplant into lengthwise slices or planks, leaving most of the skin on is advisable. You should still peel off a section of skin on the front and back of the eggplant, however. Stand the eggplant upright on its end and remove a lengthwise strip of skin from one side. Remove another lengthwise strip of skin from the side directly opposite this first side, then cut the eggplant in lengthwise slices running parallel to these new bare spots. The sides of each slice should retain their peels, while the front and back of each slice should reveal the flesh of the eggplant. Doing this will allow the flesh to take on more color and flavor as you cook it. Even though the skin is usually removed before you cook the eggplant, you can separate the flesh of a cooked eggplant from its skin relatively easily before serving or consuming it. You can use a paring knife to peel off the cooked skin. Wait for the eggplant to cool slightly so that you can handle it without burning your fingers. Use your non-dominant hand to hold the slice or section of eggplant in place, then use your dominant hand to carefully slice off the skin, removing as little flesh as possible in the process. The skin should separate from the flesh of the vegetable with relative ease at this point. Depending on how soft the eggplant is after you cook it, you may even be able to peel the skin off using your fingers. Alternatively, if you're the only one eating the eggplant and do not need to worry about serving a portion to someone else, you can separate the skin from the flesh by simply scooping the flesh out with a spoon or fork as you eat it, leaving the burnt, bitter peel on your plate.
Summary: Consider leaving the skin on. Peel the eggplant in a striped fashion. Peel only partially when cutting into slices. Remove the skin after you cook the eggplant.

Problem: Article: Advertisements can take a variety of forms including: Electronic messages Print in publications or on outdoor surfaces Audio ads for radio or podcasts On-line videos or broadcast commercials The headline should capture attention and convey the main idea of the ad. If you are working on a video or audio advertisement begin with the major statement of the piece. Keep the headline short. Be creative, but be careful not to stray too far from a clear, core idea behind the ad. One example of a great advertising headline is Nike's "Just Do It." The line is short, and memorable, but it also conveys a clear message about fitness and sports behind the brand. Another great example is the De Beers diamond company's "A Diamond is Forever." This line on DeBeer's ads helped make the public see diamonds as the standard choice for engagement rings. It is simple, and clear, but it conveys a big idea about the product. Write the "body copy" for a print ad (the text that makes up the main part of the advertisement.) For an audio or video ad, work on the script. The main text will convey the whole idea of your ad, including what you are offering, what sets it apart, and how to get it. The copy should also remain concise. Balance detail with brevity to hold your audience's interest. The "Got Milk?" ads show how important the main text of the ad can be. The ads featured a short clear headline, "Got Milk?" and great images (celebrities with milk mustaches,) but the ad copy explained the benefits of drinking milk. Include graphics for print and video ads to draw and hold audience attention. Sometimes the graphics make up most of the idea behind the ad. Absolut vodka used just the shape of their vodka bottle to catch attention in famous ads. Decide how to arrange the graphics, headline, and copy in a print ad. For a video, determine where graphics will appear in relation to the action on screen and the script. Try testing your advertisement out on a focus group, a small group of people in your target audience. Show the advertisement to the group and ask about their reactions. Do they understand the message in the ad? Do they find the way the ad looks appealing? Would they try the product or service? Would they tell a friend about the ad or product?
Summary:
Choose a type of advertisement. Write a headline. Work on the body or main text. Draw the graphics in your ad. Create a layout. Test your ad.