Context and question: In 1982, Regis McKenna was brought in to shape the marketing and launch of the Macintosh. Later the Regis McKenna team grew to include Jane Anderson, Katie Cadigan and Andy Cunningham, who eventually led the Apple account for the agency. Cunningham and Anderson were the primary authors of the Macintosh launch plan. The launch of the Macintosh pioneered many different tactics that are used today in launching technology products, including the "multiple exclusive," event marketing (credited to John Sculley, who brought the concept over from Pepsi), creating a mystique around a product and giving an inside look into a product's creation.
Which company last used the "multiple exclusive" event marketing concept?
Answer: unanswerable
Context and question: Major League Baseball is especially well known for red teams. The Cincinnati Red Stockings are the oldest professional baseball team, dating back to 1869. The franchise soon relocated to Boston and is now the Atlanta Braves, but its name survives as the origin for both the Cincinnati Reds and Boston Red Sox. During the 1950s when red was strongly associated with communism, the modern Cincinnati team was known as the "Redlegs" and the term was used on baseball cards. After the red scare faded, the team was known as the "Reds" again. The Los Angeles Angels of Anaheim are also known for their color red, as are the St. Louis Cardinals, Arizona Diamondbacks, and the Philadelphia Phillies.
What year was red associated with communism?
Answer: unanswerable
Context and question: After the death of Lysimachus, one of his officers, Philetaerus, took control of the city of Pergamum in 282 BC along with Lysimachus' war chest of 9,000 talents and declared himself loyal to Seleucus I while remaining de facto independent. His descendant, Attalus I, defeated the invading Galatians and proclaimed himself an independent king. Attalus I (241197BC), was a staunch ally of Rome against Philip V of Macedon during the first and second Macedonian Wars. For his support against the Seleucids in 190 BCE, Eumenes II was rewarded with all the former Seleucid domains in Asia Minor. Eumenes II turned Pergamon into a centre of culture and science by establishing the library of Pergamum which was said to be second only to the library of Alexandria with 200,000 volumes according to Plutarch. It included a reading room and a collection of paintings. Eumenes II also constructed the Pergamum Altar with friezes depicting the Gigantomachy on the acropolis of the city. Pergamum was also a center of parchment (charta pergamena) production. The Attalids ruled Pergamon until Attalus III bequeathed the kingdom to the Roman Republic in 133 BC to avoid a likely succession crisis.
Attalus I was a strong ally of Rome and which ruler?
Answer:
Philip V of Macedon