Write a question about the following article.

Both 1983 Pegasuses . I ' m not too sure how foot lockers doing but with a sale of 30 % off they had to get some good foot traffic and web traffic into their stores . The gist of the deal was simple ... anyone who walks in the door is considered friends or family ... not a bad idea to leave that notion in peoples heads as they walk out the door with bags of shoes . I mean everyone wants a new friend or family member ( most of the time ) .

Question:
Why is the store utilizing such a sales gimmick ?
pick from the following. (1). They want to sell pants .. (2). They want to create repeat customers .. (3). None of the above choices .. (4). They want to sell doors ..