Fry's Electronics is more successful than Comp USA since they price their products much lower.

Who is "they" in this prior sentence?
OPTIONS:
- Fry's Electronics
- Comp USA
Fry's Electronics
The NBA will most likely have a lockout this year due to players rejecting their latest compromise, but they refuse to write up a new compromise with them.

Who is "they" in this prior sentence?
OPTIONS:
- The NBA
- players
The NBA
Steve Ballmer took over as CEO of Microsoft after Bill Gates because he retired.

Who is "he" in this prior sentence?
OPTIONS:
- Steve Ballmer
- Bill Gates
Bill Gates