Problem: Write an article based on this summary: Determine if this is the right valuation method to use. Find comparable companies. Create an average sale price.

Answer: This valuation method works well if a company is privately held or if the market capitalization figure is deemed unrealistic for any reason. To estimate a company's value, look at the sales prices for comparable businesses. Market capitalization may be deemed unrealistic if a company's value is mostly held in intangible assets and investor overconfidence or speculation drives the price up way beyond reasonable limits. This method has several shortcomings. First, it may be difficult to find enough data, as sales of comparable businesses may be very infrequent. Also, this valuation method does not account for significant differences between business sales, such as whether the company was sold under duress. However, if you are trying to find the market value of a private company, your options are limited, and comparison is a simple way to get a rough estimate. There is some discretion involved in choosing which businesses are comparable. Ideally, the companies considered should be in the same industry, be roughly the same size, and have similar sales and profits to the company you want to value. In addition, the sales (of comparable companies) should be recent so that they reflect more or less up-to-date market conditions. If you are determining the market value of a private company, you can use publicly-traded companies of the same industry and size for comparison. This is easier because you can find their market value by using the market capitalization method in a few minutes by searching online. After finding recent sales of comparable businesses or valuations of similar, publicly-traded companies, average together all the sale prices. This average value can be used as the beginning of an estimate of the market value of the company in question. For example, imagine that 3 recent mid-sized telecommunications companies sold for $900,000, $1,100,000, and $750,000. Averaging these 3 sale prices together yields $916,000. This might seem to indicate that Anderson Enterprises' market capitalization of $1,300,000 is an overly optimistic estimate of its value. You may wish to weigh the different values based on their closeness to the target company. For example, if one is of very similar size and structure to the company being estimated, you may choose to assign a higher weight to this company's sale value when calculating the average sale price. For more information, see how to calculate weighted average.

Problem: Write an article based on this summary: Find the right foundation. Use a concealer on problem areas. Find a subtle, everyday makeup routine.

Answer: If your skin is on the shinier side, choose a makeup with a matte finish, or use a powder. If your skin tends to be dry, choose a liquid foundation. When testing foundation colors, be sure that you are in a well-lit area, using natural light if possible. Test a few different colors on your jawline, gently rubbing the foundation in. Use a hand mirror to determine which color is best. The perfect color should blend evenly into your skin so that you can no longer see it. Ask an associate at the makeup counter to help match you with the right color if you are having trouble doing it yourself. Having an even complexion will make you look younger and more attractive. Examples of problem areas include dark under-eye rings, blemishes, scars, and/or dark spots. Your concealer should be a shade or two lighter than your overall foundation, and of a thicker consistency. The key is to enhance your beauty without looking as though you've piled on makeup. Choose a routine that only takes a few minutes so that you can do it everyday. Use the following guidelines to achieve a natural, radiant face: Moisturize your skin. This will help set the makeup and remove any dryness. Apply overall foundation and concealer, if necessary. Wear mascara. Even if you wear no other makeup, a touch of mascara will instantly enhance your eyes and make you look more feminine. Add some pink. Shades of pink match all skin tones, since we all have a little natural pink in our skin. Applying a subtle blush to your cheeks will give you a warm, sun-kissed glow. Apply a subtle lip color. Choose a color that is one to two shades deeper than your natural lip color.

Problem: Write an article based on this summary: Think about your brand identity. Draw lots of rough ideas. Get some feedback for your designs.

Answer:
A logo should not be treated as a simple afterthought. The logo you design is going to be used to identify your brand or organization for years to come. A logo is worth putting time and energy into designing. Before you start designing a logo, take some time to think about your brand identity. If you are designing a logo for someone else, study the brand or have an interview with the brand owner. Here are some questions you should ask before designing a logo: What is the philosophy behind your brand? What makes you different from the competition? Are there any symbols or images that are representative of your brand? Are there any colors or color combinations that fit your brand identity. Once you have an idea of your brand identity, start sketching your ideas. You can do this on paper, or in Illustrator. Avoid adding color at this stage. Don't go with the first idea that pops into your head. Professional graphic designers will often draw hundreds of rough ideas. After you've designed a number of rough logos, narrow it down to a few of your favorites. Show them to other graphic designers. If you are designing for someone else, show it to the client and see if they have anything they want to change or add.