This list of most followed users on Instagram contains the top 50 accounts with the most followers on the social photo-sharing platform Instagram. As of October 2017, the most followed user is Instagram's own account, with more than 226 million followers.

Based on this passage, the most followed person on instagram in the world? Let's think fast. Stream of consciousness:
The relevant sentence in the passage is: As of October 2017, the most followed user is Instagram's own account, with more than 226 million followers. So the final answer is Instagram 's own account.