Aakriti Kakkar
Client Manager, Mars Wrigley at NielsenIQ
Client Manager at NielsenIQ
As an MBA graduate and Senior analyst in EY's Global Consumer Products and Retail practice, by profession, I have helped clients such as those featuring on Fortune 500 and Forbes Global 2000 companies lists, grow, optimize and protect their business by providing management consulting research/analysis services. 

My experiences of having lived across three countries (Dubai, India, and the US; US citizen), worked with people across multiple geographies including the US, the UK, APAC, Middle East and Africa, and traveled widely worldwide, have allowed me to develop a global mindset – always eager to learn about new cultures, lifestyles and working styles!

I am passionate about coaching/ mentoring and networking, and am always up for a discussion!

Specialties: Consumer products/ Consumer packaged goods/ FMCG, beverages, sportswear,  digital, omnichannnel, innovation, Industry analysis, Company analysis, Market strategy, Competitive analysis, qualitative and quantitative benchmarking analysis, financial analysis, opportunity assessment, Thought Leaderships, presentation, report and article writing, primary and secondary research, secondary sources, professional services
NielsenIQ
https://www.linkedin.com/company/nielseniq
Client Manager, Mars Wrigley
New York City Metropolitan Area
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Nielsen
https://www.linkedin.com/company/nielsen
Associate Client Manager, Mars Wrigley
Aligned to Mars Wrigley's Seasonal and Ice Cream business
Greater New York City Area
https://media-exp1.licdn.com/dms/image/C4E0BAQFKa_ObftR_8w/company-logo_100_100/0/1634555713815?e=1655942400&v=beta&t=urEpB8XqBmTiNd8oaDK1wZCA6jrPMKJ5mSNNCqBplNQ
Nielsen
https://www.linkedin.com/company/nielsen
Associate Client Manager, Pernod Ricard
- Aligned to the Beverage Alcohol Team, working onsite at Pernod Ricard's US HQs (No.2 in the wine and spirits sector worldwide)
Greater New York City Area
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Ernst & Young
https://www.linkedin.com/company/ernstandyoung
Senior analyst, Consumer Products & Retail
Strategic Market Intelligence analyst aligned to EY’s Global Consumer Products and Retail practice, responsible for:

• Delivering management consulting research and analysis for C-level/ leadership meetings and presentations, client pursuits/ proposals, engagements, client account team planning meetings and Thought Leaderships
• Collaborating with practitioners and client account teams to identify critical business needs and service delivery options, enabling EY to develop business
• Developing Thought Leaderships to enhance EY’s brand image in the external marketplace; co-authored “Imagining the Digital Future - How digital themes are transforming companies across industries” report released at the MINT Enterprise Tech Summit in New Delhi (2015), “The omni-channel option in India” article (2014), “Pulse of Indian retail market” report in collaboration with the Retailers Association of India (2014); contributed to material for EY to present at the Consumer Goods Forum ($2.7tr – combined sales of member companies) event in Japan (2014) 
• Providing indepth qualitative and quantitative/financial benchmarking analysis highlighting top line, pricing/ volume growth and profitability metrics
• Contributed to winning a digital pursuit with a leading global sportswear client, and subsequently driving expansion of the client's ecommerce business in BRIC economies
• Developing a beer market attractiveness model to present EY’s point of view in an innovative manner via a proprietary visual tool
• Performing store audits for market entry by international players in India 
• Presenting research findings, project management, scoping, reviewing analytical content, coaching


Additional initiatives:
• Developing manuals and organizing teaming activities to facilitate smooth transition of new hires
• Assisting in a hiring drive at FORE School of Management 
• Participating in cultural activities at a firm-wide level, including a dance presentation at the 2013 EY Annual Day function
Gurgaon, India
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HCL career development center
https://www.linkedin.com/company/hcl-career-devlpment-center
Summer Intern
HCL CDC is the IT education and training division of HCL Infosystems with $1b in annual revenues

Role and responsibilities: 
• Interviewing franchise business partners and conducting surveys to gain financial/operational insights on their centre 
• Developing a financial business model to result in a dashboard highlighting key performance indicators and corrective action items
Noida Area, India
https://media-exp1.licdn.com/dms/image/C4D0BAQFzA9EgXTZ8fQ/company-logo_100_100/0/1519949627446?e=1655942400&v=beta&t=nuwCgnOeRmGkITQUS_hbReGeD_05gThfe6QcfMgu0Rw
Finance, Marketing
MBA
Fore School of Management
https://www.linkedin.com/school/fore-school-of-management-new-delhi/
FORE which stands for 'Foundation for Organizational Research and Education,' has been rated A** by research firm CRISIL on an all India basis, and A*** (the highest rating) on a state level basis in 2014

Graduated with a class rank of top 14% (batch size: 240 students)

Key projects:
• Analyzing consumer insights gained through primary research to develop a marketing pitch for the Indian tourism industry 
• Risk mapping within the pharmaceutical industry, with special focus on counterfeiting and faulty supply chain issues within J&J
• Estimating the Cost of Capital for Ambuja Cement Ltd.
• Conducting technical analysis for the NTPC stock by observing charting patterns (June – Sep 2010)
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Finance, International Business
B.Com (Hons)
Delhi University
https://www.linkedin.com/school/delhi-university/
An alumni of Jesus and Mary College, a constituent college of the University of Delhi (consistently ranked #1 in India as per India Today-Nielsen survey)
https://media-exp1.licdn.com/dms/image/C4E0BAQEKpQuxtygnAw/company-logo_100_100/0/1519896381132?e=1655942400&v=beta&t=HEI3xbXTmWqNgbUGsN5if83gsH180E3k4eDVkgFJpfQ
Business/Commerce
Mater Dei Convent, New Delhi
Emirates International School, Dubai, UAE
“Extra miler ― Superstar”
-
Award presented to the top 5-10 employees (out of +200) every quarter, based on performance
Nominee - Global SMI Excellence award
-
Part of the SMI team nominated for defining digital capabilities for a leading global sportswear client
Certificate of Merit
Mater Dei School
Certificate awarded for academic achievement in Maths, Business Studies, Accounts and Economics
Certificate of Merit
University of Delhi
Certificate awarded to the student securing the #3 rank in the University, South Delhi campus (among +2,200 students)
The Miss Jayanti Deshmukh Prize
University of Delhi
Certificate awarded to the student securing the #1 rank in B.Com (Hons) IInd year, in the college (out of 120 students)
Social Services
National Service Scheme
Member involved in cleaning drives, raising money and attending informative seminars
https://in.linkedin.com/in/vrushabh-jawade-aa36b516a
VRUSHABH JAWADE
| BI Reporting Associate at Nielsen IQ | Student Manager at BIMM || SBUP ||
Wardha
https://www.linkedin.com/in/lindsay-mccuddin-77959b5a
Lindsay McCuddin
MBA Candidate at NYU Stern | Associate Client Director - General Mills at NielsenIQ
New York, NY
https://www.linkedin.com/in/emma-drooks-4bb7435a
Emma Drooks
Manager, Client Service - Insights at NielsenIQ
New York City Metropolitan Area
https://www.linkedin.com/in/esha-banerjee
Esha Banerjee
Manager, Data Science at NielsenIQ
Greater Chicago Area
https://www.linkedin.com/in/brittany-gorman-b4039152
Brittany Gorman
Managing Consultant at Gallup
Washington, DC
https://www.linkedin.com/in/will-wears-61077ab8
Will Wears
Account Executive @ Cappfinity
Baltimore, MD
https://www.linkedin.com/in/laura-hund
Laura Breedlove, MBA
Education Consultant at Gallup
Omaha, NE
https://www.linkedin.com/in/megan-bundy-873531123
Megan Bundy
Workplace Consultant
Elkhorn Township, NE
https://www.linkedin.com/in/alex-galvin-70ba0861
Alex Galvin
Senior Counsel
Omaha, NE
https://uk.linkedin.com/in/pragatijain1187
Pragati Jain
🏆Microsoft Data Platform MVP🚎 Organiser at DataWeekender 👩‍💼Manager at Microsoft Power BI UK Group🎖Superuser at Power BI Community📣Speaker✅Certified Data Analyst Associate📊Senior Consultant at Avanade
Sunbury-on-Thames
https://cn.linkedin.com/in/jinryanzhao
Jin (Ryan) Zhao
Gallup - Regional Director, Greater China | Organizational Psychologist
Shenzhen
https://sg.linkedin.com/in/ryantxw
Ryan Xinwei Tan
Director | 360 Feedback Specialist at NBOGroup
Singapore
https://www.linkedin.com/in/sarah-nadel
Sarah Nadel-Hawthorne, PhD
Senior Consultant at Gallup
Newnan, GA
https://www.linkedin.com/in/aijazshaikhussain
Aijaz Hussain
Senior Research & Insights Leader | Thought Leader
Dallas, TX
https://www.linkedin.com/in/nick-arrington-8599ba18
Nick Arrington
Brand & Sponsorship Manager
New York, NY
https://www.linkedin.com/in/market-research-consumer-insights-customer-marketing-manager-lead-director-statistic-bilingual-latam
Karla Escaffi
Market Research, Customer Experience, Shopper & Consumer Insights, Business Insights, Customer Data, Consumer Behavior, Statistician, Content Strategy, MBA, IE
McLean, VA
Stephen Perry
      
          



            
              
        
              
  

    
        Aakriti is a very talented analyst.  She produced an excellent piece of work for me for one of our major clients, Diageo, using the EY Growing Beyond Borders tool.  She completed detailed research and analysis on key African countries and uploaded it into the tool.  She then joined the meeting with the client in London via conference call and during the meeting explained the analysis.  The client was very pleased with the work and her efforts really helped with our client relationship and business development activities.

She is also a great person to work with, she is very proactive and has excellent interpersonal skills
 Chinmay Ojha
      
          



            
              
        
              
  

    
        Aakriti is one of the most pro-active analysts I have worked with. A quick learner who is passionate about consumer markets, she developed good analytical skills over a period of time. Her deliverables on several key projects got recognized for their sector insights and use visual frameworks/graphics. Most importantly, Aakriti consistently displays right attitude aimed at providing the best solution to the client and is a great team player. Wish you all the best Aakriti!
Aakriti Kakkar
https://in.linkedin.com/in/aakritikakkar94
Senior Marketing Executive at DR. MOREPEN LIMITED
Gurugram
Aakriti Kakkar
https://ca.linkedin.com/in/kakkaraakriti
QA Engineer at Veeva Systems | ISTQB Certified
Toronto, ON
Aakriti Kakkar
https://in.linkedin.com/in/aakriti-kakkar-45b04834
Tech lead at GSpann Technologies
Delhi, India
Aakriti Kakkar
https://in.linkedin.com/in/aakriti-kakkar
Associate at Goldman Sachs
Mumbai
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The Strategy Consulting Network
https://www.linkedin.com/groups/4365638
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Strategy Consulting Network
https://www.linkedin.com/groups/1968923
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Trend & Shopper Insights
https://www.linkedin.com/groups/2187814
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Big Four Account Advisory Alumni Big 4 Consulting Deloitte, EY, KPMG, PWC big4 (www.GreenTurn.co.uk)
https://www.linkedin.com/groups/4666447
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CAGE | Consumer Analyst Group of Europe
https://www.linkedin.com/groups/2589935
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Soka Gakkai International
https://www.linkedin.com/groups/110475
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FMCG & CPG  (Consultants & Recruiters)
https://www.linkedin.com/groups/35786
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EY
https://www.linkedin.com/groups/123914
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Beer Wine Spirits Network
https://www.linkedin.com/groups/80081
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Global Beverage Network - Powered by BeverageDaily.com
https://www.linkedin.com/groups/2728120
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Alcohol/Beverage, Drinks Industry Beverage Jobs and Networking Forum, #1 Beverage Jobs Group
https://www.linkedin.com/groups/1808527
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Harvard Business Review Discussion Group
https://www.linkedin.com/groups/3044917
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just-drinks Futures
https://www.linkedin.com/groups/4175260
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FoodNavigator-Asia
https://www.linkedin.com/groups/6724099