aaliyah w. wilkerson , m.s . imc
Digital Content Manager at Florida Agricultural and Mechanical University
digital content manager florida agricultural mechanical university
aaliyah w. wilkerson developing disruptor branding business industry multiplatform communicator . graduating bachelor science broadcast journalism 2018 florida agricultural mechanical university ( famu ) , wilkerson ha managed use journalism video production skillset propel marketing communication industry . becoming one famu tv-20 anchor , copy desk chief campus newspaper , famuan , maintaining close relationship campus community lead marketing communication intern famu 's office communication , ms. wilkerson ha always love storytelling . `` believe like every person world , brand also personality story . multiplatform communicator , job tell brand 's story strongly journalist commits breaking news story , '' wilkerson explained . wilkerson ha master science degree integrated marketing communication west virginia university . working marketing communication coordinator office university housing famu , wilkerson ha managed maintain 4.0 gpa , featured school 's blog , continue write department magazine . wilkerson 's goal continue develop unvoiced brand doe n't overshadow ability give back local community . wilkerson created marketing communication internship within office university housing mentor four young student graphic design marketing skillset . `` many people poured journey , want others . 's value professional storyteller ca n't help others learn develop story . 's art giving back . ''
Florida Agricultural and Mechanical University
https://www.linkedin.com/company/florida-agricultural-and-mechanical-university
Digital Content Manager
Tallahassee, Florida, United States
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Florida Agricultural and Mechanical University
https://www.linkedin.com/company/florida-agricultural-and-mechanical-university
Coordinator, Public Affairs/University Relations
Coordinated on-air interview with C-Suite within two weeks of starting position.
Copyedited and designed over ten leading documents for the department.
Created and organized Spring Preview, Furniture Rodeo and Employee Appreciation Day in the same week that resulted in the interaction with over 2,000 college students and the increase in over 20 employee's morale.
Create, manage, and implement social media strategies that resulted in an over 60 percent increase in millennial followers and engagement. 
Develop rebranding strategies to increase brand awareness among target consumers. 
Create, edit, and distribute department newsletters to stakeholders. 
Edit and generate content for the department's website using a content management system. 
Monitor and track marketing and communication efforts and success with platforms similar to Google Analytics. 
Develop a Marketing and Communication Internship within the department.
Mentor over three graphic designers and public relations students through their time within the Marketing and Communications Internship experience.
Tallahassee, Florida Area
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National Association of Black Journalists (NABJ)
https://www.linkedin.com/company/national-association-of-black-journalists-nabj
#NABJNAHJ20 Virtual Convention and Career Fair Assistant Director Of Communications
Crafting content, promo material, and guides prior to the convention as requested
Completing tasks assigned via the Convention Press Room 
Manage or coordinate media appearances/opportunities involving NABJ leaders and special guests around the convention
Collaborate with Student Projects regarding communications requests 
Assist with coordinating/developing/editing social media, press releases, announcements and the like
Assist with coordinating press conferences, media-related events, interviews
Assist with updating web/digital platforms with announcements and information as needed
Coordinate with photobooth/social wall contractors
Assist with graphic design 
Provide Multimedia support when needed such as photos and video
Attend communications and staff meetings prior to and during the convention as requested
Participate in training, preparation, and organization efforts prior to the convention as requested
Support other national office and  convention communications duties as needed
Virtual
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Florida State House of Representatives- Representative Elizabeth Fetterhoff (District 26)
https://www.linkedin.com/company/u.s.-house-of-representatives
Public Affairs Intern
Tallahassee, Florida, United States
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National Association of Black Journalists (NABJ)
https://www.linkedin.com/company/national-association-of-black-journalists-nabj
Communications Assistant
Crafted content, promo material, and guides prior to the convention as requested.
Completing tasks assigned via the Convention Press Room.
Managed and coordinated media appearances/opportunities involving NABJ leaders and special
guests around the convention.
Collaborated with Student Projects regarding communications requests.
Assisted with coordinating/developing/editing social media, press releases, announcements and
the like.
Assisted with coordinating press conferences, media-related events, interviews.
Assisted with updating web/digital platforms with announcements and information as needed.
Coordinated with photobooth/social wall contractors.
Assisted with graphic design.
Provided Multimedia support when needed such as photos and video.
Attended communications and staff meetings prior to and during the convention as requested.
Participated in training, preparation and organization efforts prior to the convention as requested.
Supported other convention communications duties as needed.
Washington D.C. Metro Area
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Breakthrough Miami
https://www.linkedin.com/company/breakthrough-miami
Teaching Fellow
Miami, Florida
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Miami New Times
https://www.linkedin.com/company/miami-new-times
Miami New Time Street Team Member
Miami/Fort Lauderdale Area
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Florida Agricultural and Mechanical University
https://www.linkedin.com/company/florida-agricultural-and-mechanical-university
Quality Enhancement Plan Assistant Marketing Coordinator
Strategized on marketing techniques to induce student involvement which ultimately contributed to FAMU retaining its accreditation. 
Host over seven QEP workshops across campus.
Created and organized QEP Day.
Tallahassee, Florida Area
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Florida Agricultural and Mechanical University
https://www.linkedin.com/company/florida-agricultural-and-mechanical-university
Anchor and Multimedia Journalist
Edited copy of newscast stories; mentor associate producers with writing proficiency.
Live show anchor to potentially 80,000 households.
Tallahassee, Florida
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Florida Agricultural and Mechanical University
https://www.linkedin.com/company/florida-agricultural-and-mechanical-university
Multimedia Intern
Tallahassee, Florida Area
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The Famuan
https://www.linkedin.com/company/the-famuan
Copy Desk Chief
Tallahassee, Florida Area
FAMU TV 20: News 20 at Fiv
Live Shot Reporter
Tallahassee, Florida Area
Jonathan Spikes Foundation Inc.
https://www.linkedin.com/company/affirming-youth-foundation-inc
Communications and Marketing Intern
Miami/Fort Lauderdale Area
Signature Home Theaters
https://www.linkedin.com/company/signature-home-theaters
Marketing Intern
Miami/Fort Lauderdale Area
Bed Bath & Beyond
https://www.linkedin.com/company/bed-bath-and-beyond
Sales Associate Cashier
Miami
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The FAMUAN
https://www.linkedin.com/company/the-famuan
Deputy Copy Desk Cheif
Tallahassee, Florida Area
The FAMUAN
https://www.linkedin.com/company/the-famuan
Opinions Editor
Section editor for this student based newspaper. Editor of the Opinions Section and promoted students to share there opinions through research.
Tallahassee, Florida
FAMU NABJ Short Course
Associate Producer
Tallahassee, Florida Area
The Odyssey Online
Writer
Tallahassee, Florida Area
Journey Magazine
Writer
Tallahassee, Florida Area
Arts for Learning, Woodruff Arts Center
https://www.linkedin.com/company/arts-for-learning-woodruff-arts-center
Assistant Teaching Artist
Miami/Fort Lauderdale Area
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Integrated Marketing and Communication
Master of Science - MS
West Virginia University
https://www.linkedin.com/school/west-virginia-university/
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Broadcast Journalism
Bachelor of Science - BS
Florida Agricultural and Mechanical University
https://www.linkedin.com/school/florida-agricultural-and-mechanical-university/
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https://hubspot-academy.s3.amazonaws.com/prod/tracks/user-certificates/98465d3a373149d19ae68f7ee9fdc32e-1590681381546.png
Social Media Strategy
98465d3a373149d19ae68f7ee9fdc32e
hubspot-academy.s3.amazonaws.com
HubSpot
https://www.linkedin.com/in/cat-bryant
Catherine Bryant
Public Relations Student / Staff Writer at The Famuan - Student Newspaper
Tallahassee Metropolitan Area
https://www.linkedin.com/in/nubian-jean-charles-b2a56086
Nubian Jean-Charles
Marketing And Promotions Intern at Florida Agricultural and Mechanical University
Beaufort, SC
https://www.linkedin.com/in/mia-zeigler-1985143b
Mia Zeigler
Employer Relations Coordinator with Florida Agricultural and Mechanical University
Tallahassee, FL
https://www.linkedin.com/in/karl-pinnock-a4178015b
Karl Pinnock
Human Resources Representative at Florida Agricultural and Mechanical University
Tallahassee, FL
https://www.linkedin.com/in/kindrea-hill-32804a7b
Kindrea Hill
Florida Agricultural and Mechanical University
Midway, FL
https://www.linkedin.com/in/michael-moore-891a6718b
Michael Moore
Production Assistant at Black News Channel, LLC
Tallahassee Metropolitan Area
https://www.linkedin.com/in/bobby-rondil-53759b196
Bobby Rondil
Editor/Writer at Black News Channel
Tallahassee Metropolitan Area
https://www.linkedin.com/in/genevieve-jean-2bb312a9
Genevieve Jean
Coordinator at Florida A&M University
Tallahassee, FL
https://www.linkedin.com/in/kanyastewart
Kanya Stewart
Communications Director; Creative Leader; Publicist/PR; Brand Journalist/Strategist; Editor/Writer/Curator; Consultant; Social Media/Publication Manager; Analytics Lover; FL PRA Golden Image Award/CASE Best Practices
Tallahassee, FL
https://www.linkedin.com/in/amaya-mann-b7a644121
Amaya Mann
Line Producer/Segment Producer
New York City Metropolitan Area
https://www.linkedin.com/in/makayla-webb-mba-446496174
Makayla Webb, MBA
HR Representative
Tallahassee Metropolitan Area
https://www.linkedin.com/in/john-alexandre-854b76186
John Alexandre
Computer Information Systems Student
Tallahassee Metropolitan Area
https://www.linkedin.com/in/kyra-branch-b17b952a
Kyra Branch
Line Producer/ Content Producer at BNC
Tallahassee Metropolitan Area
https://www.linkedin.com/in/james-thomas-jr-966484b6
James Thomas Jr.
Technical Director at Black News Channel, LLC
Tallahassee, FL
https://www.linkedin.com/in/tim-seymour-28946624
Tim Seymour
Communications Consultant/Talent Coach
Cedar Rapids, IA
https://www.linkedin.com/in/sofie-barrett-726324201
Sofie Barrett
Legal Intern at The Pennsylvania Innocence Project (PaIP)
Orlando, FL
https://www.linkedin.com/in/jasminegurley
Jasmine Gurley
Director of Public Relations & Communications at Morehouse College
Atlanta Metropolitan Area
https://www.linkedin.com/in/toddjclausen
Todd Clausen
Media strategist | Content + video producer | Social media expert  | Follow to learn more
Rochester, NY
The Future is here.
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Liked by Aaliyah W. Wilkerson, M.S. IMC
Truly honored to have the chance to share my story.
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Liked by Aaliyah W. Wilkerson, M.S. IMC
"For many who attend HBCUs, school is their refuge. Their classmates and professors are family."Among 17 historically Black universities with at…
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Liked by Aaliyah W. Wilkerson, M.S. IMC