For the given job description <<Driven, empowering, transformative. Academic Partnerships creates collaborative, student centered partnerships with the universities we serve. At AP, we drive change through innovation in online education using the strengths, experience, and culture of our people. As a leader in online program management, we are focused on supporting scalable online program success for our university partners and the students they serve, their local communities, school systems, business, and the local labor market. Our OneAP, culture is built on the foundation of our mission - to increase access to high-quality, affordable, and workforce-relevant education.
We're seeking a driven, highly motivated Sr. Marketing Analyst to join our Business Transformation and Operations team (Btop). As Sr. Marketing Analyst, you will gain exposure to all aspects of marketing, both strategic and tactical, across all marketing channels. Through mentorship from senior members of the leadership team, you will help conduct analysis to shape APs key strategic initiatives. Working on a cross-functional project basis, you will be responsible for helping to structure problems, develop hypotheses, and deliver value-add strategic recommendations to drive overall business growth
Responsibilities Include
Assist in the development and execution of marketing strategies and campaignsAnalyze the performance of marketing campaigns to improve targeting and ROIDevelop reports highlighting opportunities for marketing campaignsPartner with external vendors (Google, Facebook, etc.) to implement marketing best practicesWork closely with cross-functional teams to gather and analyze data, identify key performance indicators (KPIs), and provide insights on performance trends, risks, and opportunitiesUtilize data-driven insights, ranging from customer performance to internal operations, to identify areas of improvement and develop actionable recommendationsForm a deep understanding of APs processes, systemstools, personnel, strategic direction, and broader market ecosystem (university partners, marketing channels, contact center operational dynamics)Work closely with Directors on the Business Transformation & Operations team (Transformation Strategy & Ops, Partner Strategy & Analytics, Revenue Strategy & Analytics, Operations & Analytics) in shaping the future of the organization through data-driven insights and strategic decision-makingHigh intensity, high impact projects with rewarding career development and growthA dynamic and fast-paced work environment that requires agility and adaptability to meet evolving business needsCollaboration with cross-functional teams and exposure to various stakeholders, including executive leadership
Requirements Include
Bachelor's degree requiredAt least 5 years of experience in analytics areaProficient in SQL.Fluent in MS ExcelPython R preferredPrior experience in marketing analytics preferredDemonstrated knowledge of Web Analytics tools (Google Analytics, Adobe Analytics, etc.)Demonstrated knowledge of StatisticsAB Testing experienceGood communication and presentation skillsStrong analytical and problem-solving skillsCollaborative problem-solving mindset and the ability to work effectively in cross-functional teams, driving change through influenceDemonstrated ability to work through complex business problems and partner with internal clients using consultative approach
Academic Partnerships Offers The Following Comprehensive Benefits
PTO  accumulated from day one11 designated holidaysMedical  four options (including PPO and HDP)DentalVisionLife & Disability (company paid)Flexible Spending Account & Health Savings Account (company contribution to HSA)Retirement plan with company matchMaternity  Paternity  Parental Leave (company paid)Volunteer Time Off
Supplemental Benefits
Wellness programAlternative medicine optionsPet discountsAccident, Critical Illness and Hospital Indemnity
Personal And Professional Development
Continuous Professional and Leadership Development ProgramsTuition Reimbursement for employees and their dependents
Academic Partnerships is an equal opportunity employer and supports a diverse and inclusive workforce.
>> the resume: <<Professional SummaryEnergetic Data Engineer in developing robust code for high-volume businesses. Strong decision-maker with 6 years of experience in Data engineering and help firms in designing and executing solutions for complex business problems involving large scale data warehousing, real-time analytics and reporting solutions. Ability to translate business questions and concerns into specific quantitative questions that can be answered with available data using sound methodologies.
SkillsPython 3.x, R, SQLHadoop, Apache SparkHive, Pig, Kafka, Sqoop, OozieTeradata, SnowflakeAmazon S3,EMR,LambdaGit, Jenkins, SplunkMS OfficeMicrosoft Visual C#.NET
EducationThe University Of Texas At DallasRichardson,TXExpected in4 2020––Master of Science:Business Analytics-GPA:
Work HistoryAvanade-Data EngineerBangor,ME,04/2020-CurrentCombining data from multiple source systems (Profile, Systematics, etc..) and multiple platforms (Snowflake, OneLake, Hubs) and computing canonical gold-star metrics “once and for all” to cut operational costs.Develop Spark jobs to transform data and apply business transformation rules to load/process data across enterprise and application specific layers.Experience in building/operating/maintaining fault tolerant and scalable data processing integrations using AWS.Configured S3 buckets with various life cycle policies to archive the infrequently accessed data based on requirement.Good working experience on submitting the Spark jobs which shows the metrics of the data which is used for Data Quality Checking.Working on building efficient data pipelines that transform high volume data into a format used for analytical, fraud prevention and ML use cases.Extensively used Splunk Search Processing Language (SPL) queries, Reports, Alerts and Dashboards.Excellent knowledge of source control management concepts such as Branching, Merging, Labeling/Tagging and Integration, with tool like Git.Performing Data Quality checks like row count, schema validation, Hash key validation for all data movement between applications.Avanade-Data EngineerBurlington,NC,08/2019-04/2020Responsible for designing and developing various analytical solutions for gaining analytical insights into large data sets by ingesting and transforming these datasets in the Big Data environment using technologies like Spark, Sqoop, Oozie, HIVE.Scheduling jobs to automate the process for regular executing jobs worked on using Oozie.Developed Oozie workflow schedulers to run multiple Hive and Pig jobs that run independently with time and data availability.Familiar with data architecture including data ingestion pipeline design, Hadoop information architecture, data modeling and data mining,machine learning and advanced data processing.All the projects which I have worked for are Open Source Projects and has been tracked using JIRA.Parallel copying of files between various clusters using Distcp, Kafka in Hadoop.Ascend Learning-Data Scientist InternMemphis,TN,09/2018-12/2018Acquire, clean, integrate, analyze and interpret disparate datasets using a variety of statistical data analysis and data visualization methodologies, reporting and authoring findings where appropriate.Developed Linear Mixed Effects Models for Boston Ed-fi dataset to estimate the teacher contribution to the student test scores.Random intercept model which utilized a pre-post-test design and included fixed effects for student demographics and a growth model where students were nested by time (random slope and intercept) and teacher was tested.Generated various Clustering models for entire West Virginia department of education and evaluated cluster’s performance.Verizon-Big Data Engineer,,01/2014-07/2017Identify customer's digital analytical needs and engage with customer and principal architects daily, understand the business requirements for big data analytical solutions and break down large scale requirements into detailed system specifications.Moving data to HDFS framework using SQOOP from Teradata, SQL Server.Good working experience on Hadoop tools related to Data warehousing like Hive, Pig and also involved in extracting the data from these tools on to the cluster using Sqoop.Solved performance issues in Hive with understanding of joins, groups, bucketing, partitions and working on them using HiveQL.Deployed programs written in PySpark to run Spark MLlib, for analytics and reduced customers churn rate by 25%.
SkillsPython 3.x, R, SQLHadoop, Apache SparkHive, Pig, Kafka, Sqoop, OozieTeradata, SnowflakeAmazon S3,EMR,LambdaGit, Jenkins, SplunkMS OfficeMicrosoft Visual C#.NET>>. The result is, Potential Fit

Fit assessment: Potential Fit