For the given job description <<Driven, empowering, transformative. Academic Partnerships creates collaborative, student centered partnerships with the universities we serve. At AP, we drive change through innovation in online education using the strengths, experience, and culture of our people. As a leader in online program management, we are focused on supporting scalable online program success for our university partners and the students they serve, their local communities, school systems, business, and the local labor market. Our OneAP, culture is built on the foundation of our mission - to increase access to high-quality, affordable, and workforce-relevant education.
We're seeking a driven, highly motivated Sr. Marketing Analyst to join our Business Transformation and Operations team (Btop). As Sr. Marketing Analyst, you will gain exposure to all aspects of marketing, both strategic and tactical, across all marketing channels. Through mentorship from senior members of the leadership team, you will help conduct analysis to shape APs key strategic initiatives. Working on a cross-functional project basis, you will be responsible for helping to structure problems, develop hypotheses, and deliver value-add strategic recommendations to drive overall business growth
Responsibilities Include
Assist in the development and execution of marketing strategies and campaignsAnalyze the performance of marketing campaigns to improve targeting and ROIDevelop reports highlighting opportunities for marketing campaignsPartner with external vendors (Google, Facebook, etc.) to implement marketing best practicesWork closely with cross-functional teams to gather and analyze data, identify key performance indicators (KPIs), and provide insights on performance trends, risks, and opportunitiesUtilize data-driven insights, ranging from customer performance to internal operations, to identify areas of improvement and develop actionable recommendationsForm a deep understanding of APs processes, systemstools, personnel, strategic direction, and broader market ecosystem (university partners, marketing channels, contact center operational dynamics)Work closely with Directors on the Business Transformation & Operations team (Transformation Strategy & Ops, Partner Strategy & Analytics, Revenue Strategy & Analytics, Operations & Analytics) in shaping the future of the organization through data-driven insights and strategic decision-makingHigh intensity, high impact projects with rewarding career development and growthA dynamic and fast-paced work environment that requires agility and adaptability to meet evolving business needsCollaboration with cross-functional teams and exposure to various stakeholders, including executive leadership
Requirements Include
Bachelor's degree requiredAt least 5 years of experience in analytics areaProficient in SQL.Fluent in MS ExcelPython R preferredPrior experience in marketing analytics preferredDemonstrated knowledge of Web Analytics tools (Google Analytics, Adobe Analytics, etc.)Demonstrated knowledge of StatisticsAB Testing experienceGood communication and presentation skillsStrong analytical and problem-solving skillsCollaborative problem-solving mindset and the ability to work effectively in cross-functional teams, driving change through influenceDemonstrated ability to work through complex business problems and partner with internal clients using consultative approach
Academic Partnerships Offers The Following Comprehensive Benefits
PTO  accumulated from day one11 designated holidaysMedical  four options (including PPO and HDP)DentalVisionLife & Disability (company paid)Flexible Spending Account & Health Savings Account (company contribution to HSA)Retirement plan with company matchMaternity  Paternity  Parental Leave (company paid)Volunteer Time Off
Supplemental Benefits
Wellness programAlternative medicine optionsPet discountsAccident, Critical Illness and Hospital Indemnity
Personal And Professional Development
Continuous Professional and Leadership Development ProgramsTuition Reimbursement for employees and their dependents
Academic Partnerships is an equal opportunity employer and supports a diverse and inclusive workforce.
>> the resume: <<Professional SummaryTo obtain a full time opportunity in the area of Information Systems, Database and Business  Administration, Managing business stakeholders, Configurations, Designing, Testing, Troubleshooting, Maintenance and monitoring for honing my skills. To be recognized as an important asset to the institution and to keep myself updated regularly Designing and Implementing Tests of Processes | Authentication management technologies |  GUI testing | Gap Analysis | Documentation | Reporting | Organize Joint Application Developments (JAD) sessions and JRP| Risk Assessment | Statistical Analysis | Validate Functionality | Problem Solving |BRD| Process Modeling | Project Management | Rapid Application Development (RAD) sessions | Ad-hoc testing | Back-end testing.
*Interpersonal Skills: | Collaboration | Customer Service | Influencing Others | Negotiation | Teamwork | Facilitating Meetings | Follow-Up | Navigating a Matrix Reporting Relationship | Critical Thinking | Scoping  | Detail Oriented | Decision Making | Ability to Work with Cross-Functional Teams | Attention to Detail
Core QualificationsMicrosoft Access | Microsoft Excel | MS Office | Microsoft Project | PowerPoint | SharePoint SQL Queries | Tableau | Visual Studio | Spotfire | Visio | CRM | TFS | Workflow tools | SQL Server | AWS
ExperienceBusiness Data Analyst Intern,01/1-01/1Internet Brands, Inc.–,,USATotal Work experience of 4.6 years in Information System and Agile Environment)
Baby deedee, USA          IT Admin Intern          Oct'16 - Dec'16.Deployed and Delivered enhanced web plugins , security services, website data analysis as per business requirements.Collaborated with design, strategy and sales teams to find solutions for client website projects and developing Complex SQL Queries to illustrate possible solutions.Drafted and Managed business stakeholder expectations to achieve scope in complex and challenging environment.Designing website on Drupal, Modifying Data Warehouses & creating detailed reports on research to provide ideas.Technical Analyst,01/1-01/1General Dynamics–,,IndiaTrained a fresher's batch of 25 engineers and led the cloud platform maintenance team of 30 technical engineers for MS project process which gathered, transformed & performed Analytics data.Managed responsibilities of scoping and business meetings with business stakeholders and then provided support to the business analysis team in preparing business plans and strategies.Technical System Engineer,01/1-01/1Cisco Systems, Inc.–,,IndiaCoordinated system development tasks to include design, integration  and  formal testing.Created and maintained programmatic and technical documentation to insure efficient planning and execution Designated as an Active SME for Microsoft Project server Team of 30 technical engineers.Awarded Certificate of Excellence for Outstanding Performance as a Best Support Engineer (2nd & 4th Quarter 2014).Appreciated for designing a Project Blog site for improvising internal process to post their research and publish ongoing service.Valued for developing a site on Cosmos Server which collaborates the data and generates performance reports.Designed and deployed a Data Breach Detection application for Big Data repositories to identify which user has accessed the component in HDFS for a given day, match it against a rules of access table, and created a line in a report for users that do not match the allowed access criteria in a rules access file.Project and Change Management: Planned project decision-making methods on MS project, through various project cycles and structured systems development techniques to apply them to the complex world of information development.Information Security Management: Evaluated background in managing information security in organizations, which included risk identification and assessment, security policy and planning, personnel and security, privacy and security audit.India          Trainee System Engineer,01/1-01/1Vishesh Pvt Ltd–,,Assisted engineers and scientists as they create, modify, and test products and processes.Performed extensive research and development during creation phase of product.
EducationMaster of Science:Information Systems,Expected inMay '17-Pace University, Seidenberg School of CSIS-New York,NYGPA:Status-Information SystemsBachelor of Engineering:Electronics and Communication,Expected inAugust '13-Mumbai University-Mumbai          Mumbai,GPA:Status-Electronics and Communication
SkillsAgile, Big Data, business analysis, business plans, Change Management, CRM, client, data analysis, Data Warehouses, Dec, decision-making, Designing, Drupal, Engineer, Information Security, managing, meetings, access, Microsoft Access, Microsoft Excel, MS Office, PowerPoint, MS project, Microsoft Project, SharePoint, Oct, personnel, processes, test products, research, sales, SQL, SQL Server, strategy, structured, systems development, Tableau, technical documentation, Visio, Visual Studio, website, Workflow>>. The result is, No Fit

Fit assessment: No Fit