For the given job description <<Driven, empowering, transformative. Academic Partnerships creates collaborative, student centered partnerships with the universities we serve. At AP, we drive change through innovation in online education using the strengths, experience, and culture of our people. As a leader in online program management, we are focused on supporting scalable online program success for our university partners and the students they serve, their local communities, school systems, business, and the local labor market. Our OneAP, culture is built on the foundation of our mission - to increase access to high-quality, affordable, and workforce-relevant education.
We're seeking a driven, highly motivated Sr. Marketing Analyst to join our Business Transformation and Operations team (Btop). As Sr. Marketing Analyst, you will gain exposure to all aspects of marketing, both strategic and tactical, across all marketing channels. Through mentorship from senior members of the leadership team, you will help conduct analysis to shape APs key strategic initiatives. Working on a cross-functional project basis, you will be responsible for helping to structure problems, develop hypotheses, and deliver value-add strategic recommendations to drive overall business growth
Responsibilities Include
Assist in the development and execution of marketing strategies and campaignsAnalyze the performance of marketing campaigns to improve targeting and ROIDevelop reports highlighting opportunities for marketing campaignsPartner with external vendors (Google, Facebook, etc.) to implement marketing best practicesWork closely with cross-functional teams to gather and analyze data, identify key performance indicators (KPIs), and provide insights on performance trends, risks, and opportunitiesUtilize data-driven insights, ranging from customer performance to internal operations, to identify areas of improvement and develop actionable recommendationsForm a deep understanding of APs processes, systemstools, personnel, strategic direction, and broader market ecosystem (university partners, marketing channels, contact center operational dynamics)Work closely with Directors on the Business Transformation & Operations team (Transformation Strategy & Ops, Partner Strategy & Analytics, Revenue Strategy & Analytics, Operations & Analytics) in shaping the future of the organization through data-driven insights and strategic decision-makingHigh intensity, high impact projects with rewarding career development and growthA dynamic and fast-paced work environment that requires agility and adaptability to meet evolving business needsCollaboration with cross-functional teams and exposure to various stakeholders, including executive leadership
Requirements Include
Bachelor's degree requiredAt least 5 years of experience in analytics areaProficient in SQL.Fluent in MS ExcelPython R preferredPrior experience in marketing analytics preferredDemonstrated knowledge of Web Analytics tools (Google Analytics, Adobe Analytics, etc.)Demonstrated knowledge of StatisticsAB Testing experienceGood communication and presentation skillsStrong analytical and problem-solving skillsCollaborative problem-solving mindset and the ability to work effectively in cross-functional teams, driving change through influenceDemonstrated ability to work through complex business problems and partner with internal clients using consultative approach
Academic Partnerships Offers The Following Comprehensive Benefits
PTO  accumulated from day one11 designated holidaysMedical  four options (including PPO and HDP)DentalVisionLife & Disability (company paid)Flexible Spending Account & Health Savings Account (company contribution to HSA)Retirement plan with company matchMaternity  Paternity  Parental Leave (company paid)Volunteer Time Off
Supplemental Benefits
Wellness programAlternative medicine optionsPet discountsAccident, Critical Illness and Hospital Indemnity
Personal And Professional Development
Continuous Professional and Leadership Development ProgramsTuition Reimbursement for employees and their dependents
Academic Partnerships is an equal opportunity employer and supports a diverse and inclusive workforce.
>> the resume: <<SummaryTo obtain a position where my business education and administrative and marketing skills can make a significant contribution to my employer and where I can make a difference in the lives of the customers I assist.
HighlightsMS OfficeCustomer ServiceMarketing tool developmentOffice Administration
EducationMiami Dade CollegeHialeah,FL.Expected inMay 2010––Associate of Arts:Accounting-GPA:AccountingMiami Dade CollegeHialeah,FL.Expected inJuly 2012––Bachelors of Science:Management Supervision-GPA:GPA: 3.0Management Supervision GPA: 3.0
ExperienceVolunteers Of America - Greater New Orleans-Payroll Data Entry ClerkDenham Springs,LA,06/2014-12/2014Maintains payroll information by collecting, calculating, and entering data Processing medical delivery tickets (on-going) Maintains payroll operations by following policies and procedures; reporting needed changes.Maintains employee confidence and protects payroll operations by keeping information confidential.Contributes to team effort by accomplishing related results as needed.Analyzing Information , Data Entry Skills, Attention to Detail, Confidentiality, Thoroughness, General Math Skills, Financial Software, Reporting Skills, Verbal Communication, Organization.Emplicity-Financial Invoice BookkeeperIrvine,CA,04/2014-05/2014Develops system to account for financial transactions by establishing a chart of accounts; defining bookkeeping policies and procedures.Maintains subsidiary accounts by verifying, allocating, and posting transactions.Balances subsidiary accounts by reconciling entries.Maintains general ledger by transferring subsidiary account summaries.Balances general ledger by preparing a trial balance; reconciling entries.Maintains historical records by filing documents.Prepares financial reports by collecting, analyzing, and summarizing account information and trends.Complies with federal, state, and local legal requirements by studying requirements; enforcing adherence to requirements; filing reports; advising management on needed actions.Contributes to team effort by accomplishing related results as needed.Aircraft Owners And Pilots Association-BookkeeperFrederick,MD,2014-02/2014Temp Assignment Invoice Preparer Gather data from vendor invoices to ensure that billing information is accurate as well as collects information from the receiving and stocking department to verify that the materials on the invoice were received into the company.Review all invoices for appropriate documentation and approval prior to payment Ensure pricing accuracy and resolve billing inaccuracies.Records information in bookkeeping records from invoice data.This usually involved data entry into QuickBooks.Sort and distribute incoming mail.Merit Medical Systems, Inc.-TelemarketerCA,State,2014-02/2014Deliver prepared sales talks, reading from scripts that describe products or services, in order to persuade potential customers to purchase a product or service or to make a donation.Explain products or services and prices, and answer questions from customers.Obtain customer information such as name, address, and payment method, and enter orders into computers.Record names, addresses, purchases, and reactions of prospects contacted.Obtain names and telephone numbers of potential customers from sources such as telephone directories, magazine reply cards, and lists purchased from other organizations Adjust sales scripts to better target the needs and interests of specific individuals.Answer telephone calls from potential customers who have been solicited through advertisements.Telephone or write letters to respond to correspondence from customers or to follow up initial sales contacts.Maintain records of contacts, accounts, and orders.Marriott Vacations Worldwide-Member Services RepresentativeMiami,FL,2014-01/2014Operate telephone switchboard to answer, screen, or forward calls, providing information, taking messages, or scheduling appointments.Greet persons entering establishment, determine nature and purpose of visit, and direct or escort them to specific destinations.Provide information about establishment, such as location of departments or offices, employees within the organization, or services provided.File and maintain records.Collect, sort, distribute, or prepare mail, messages, or courier deliveries.Hopkins Manufacturing Corp.-Logistics ClerkArlington Heights,IL,11/2013-01/2014Establish operational procedures to verify incoming and outgoing shipments.Ensure shipments are received into inventory or ship timely.Work with Supply Chain to maintain adequate inventory levels as required.Oversee the daily logistics functions and interface with internal/external supply chain functions.Maintain procedures and ensure full compliance of the regulations governing the movement of goods.Participate with logistics sourcing teams in the development of customer's shipping import/export requirements, and provide pricing quotations for the transportation of goods in response to proposals for future international business opportunities.Monitor and track the global movement of goods based on customer contractual requirements to verify order fulfillment.Complete and maintain all record keeping of domestic and international transportation documentation for export/import activity.City Of Albany, Or-Marketing AgentAlbany,OR,05/2013-2014Temp Assignment AT&T U-Verse Sales/Marketing Successfully learn the appropriate intrapersonal skills to apply with customers Adequately use the persuasive script and strategies for customers Offer AT&T products and services with the intent to upgrade the customer to U-Verse Specialize in consumer, retail and business to business sales Learn direct marketing, door to door sales Telemarketing involved as well.Ascena Retail Group-Customer Service RepresentativeBaton Rouge,LA,2013-05/2013Deliver outstanding service to customers and fulfill the customers' needs in a claims center using various means of communication Follow standard screens/scripts to perform tasks Resolve questions and problems addresses by claimant Confirm or enter sale of product or insurance transactions Be knowledgeable of company products and services.Miami Dade College, Hialeah Campus-Tutor/Embedded TutorCity,STATE,05/2012-05/2013Assisted all students with writing, grammar and editing on their assignments Assisted students individually with their English assignments Attended diverse classrooms to listen to professors' lectures Aided students with their writing techniques and assignments Assisted reading students to review their virtual reading course.American Home Health-Human Resources DirectorCity,STATE,06/2011-01/2013Provided job candidates by screening, interviewing, and testing applicants; notifying existing staff of internal opportunities; maintaining personnel records; obtaining temporary staff from agencies.Maintained records and distributed checks as per payroll period Administered medical insurance, provided application information; helped with form completion; verified submission and notifying employees of approvals.Maintained human resources records by recording new hires, transfers, terminations, changes in job classifications, merit increases; tracking vacation, sick, and personal time.Oriented new employees by providing orientation information packets; reviewing company policies; gathering withholding and other payroll information; explaining and obtaining signatures for benefit programs.Documented human resources actions by completing forms, reports, logs, and records.Updated job knowledge by participating in educational opportunities; reading professional publications.Accomplished human resources department and organization mission by completing related results as needed.Florida International Training Institute-InternCity,STATE,01/2012-04/2012Developed marketing tools and identified and implemented new marketing venues including usage of social media.In addition, I influenced enrollment strategies for students.Related Coursework.Marketing: In this class I learned that in an ever-expanding world, understanding how marketing decisions must be adapted to be global rather than just domestic is essential for successful careers in business.Helped promote the school enrollment utilizing flyers, advertisements and newspapers to increase student matriculation.Assisted my supervisor with the vision of the institute's website to attract students' attention by adding enthusiastic current student photos to the main portal.Thought about ways that sets the institute apart from the rest of the institutes: tuition fees, identified a unique academic curriculum implementation, and emphasized that there is a possibility that students who attend the institute would most likely become a certified medical assistant.Miami Dade College-Administrative Aid Student AssistantCity,STATE,04/2008-07/2011Provided a wide variety of administrative support for three staff members.Provided advisement and services to students.Managed office processes and administration.Prepared reports and course schedules for the entire department.
Skillsacademic, administrative support, advertisements, Attention to Detail, trial balance, billing, bookkeeping, Customer Service, Data Entry, dataProcessing, delivery, direct marketing, documentation, editing, Fluent English, English, filing, Financial, forms, general ledger, human resources, insurance, international business, inventory, legal, letters, logistics, marketing, materials, Math, mail, MS Office, office, newspapers, Office Administration, payroll, personnel, persuasive, policies, pricing, processes, proposals, publications, QuickBooks, reading, receiving, reconciling, record keeping, recording, reporting, retail, Sales, scheduling, scripts, script, shipping, Spanish, supervisor, Supply Chain, switchboard, Telemarketing, Telephone, transportation, unique, upgrade, Verbal Communication, vision, website>>. The result is, Potential Fit

Fit assessment: Potential Fit