Gannett joins ad
Tony Haile
For example  if you are a Scroll subscriber who is not a subscriber to The New York Times you would get five ad-free articles. Times subscribers would get unlimited ad-free articles. Scroll would make it easy to become subscribers. "Our mission is frictionless access to a thriving free press so anything we can do to help remove friction for a user while driving revenue to publishers is important " said Tony Haile  co-founder and CEO of Scroll  in an interview.
The founding CEO of online publishing analytics company Chartbeat   Haile  launched Scroll with Sachin Doshi  former vice president of Content at Spotify  and Kushal Dave  the former head of consumer engineering at Foursquare.
With Scroll  publishers could make "more money than they would have made from advertising in every scenario  " Haile  says in a blog post on the announcement.
Other partners with Scroll include The Philadelphia Inquirer and Talking Points Memo. And Scroll is seeking additional ones as it approaches its launch (you can sign up to test Scroll when its available at Scroll.com.) "But weâre thankful for the support and faith of this growing group of innovators  particularly our new investor Gannett  as we build towards an open web where premium content can make money by delivering the experience consumers want  " Haile  said.
For example  if you are a Scroll subscriber who is not a subscriber to The New York Times you would get five ad-free articles. Times subscribers would get unlimited ad-free articles. Scroll would make it easy to become subscribers. "Our mission is frictionless access to a thriving free press so anything we can do to help remove friction for a user while driving revenue to publishers is important " said  [TGT]   co-founder and CEO of Scroll  in an interview.
The founding CEO of online publishing analytics company Chartbeat   Haile  launched Scroll with Sachin Doshi  former vice president of Content at Spotify  and Kushal Dave  the former head of consumer engineering at Foursquare.
With Scroll  publishers could make "more money than they would have made from advertising in every scenario  " Haile  says in a blog post on the announcement.
Other partners with Scroll include The Philadelphia Inquirer and Talking Points Memo. And Scroll is seeking additional ones as it approaches its launch (you can sign up to test Scroll when its available at Scroll.com.) "But weâre thankful for the support and faith of this growing group of innovators  particularly our new investor Gannett  as we build towards an open web where premium content can make money by delivering the experience consumers want  " Haile  said.